Hacker House August Proposal

MOTAGUAPRESENTATION

THE ULTIMATE ESTABLISHMENT FOR NEXT GENERATION CYBER ELITEs.

AUGUST 2015 PROPOSAL

TM

© 2015 Hacker House Ltd. All Rights Reserved.

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The ProblemSecurity, Privacy & the Internet

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..a bleak future?By 2025, 61% agree there will be at least one attack causing widespread

national harm

(2014 US State of Cybercrime Survey)

Skills ShortageAlmost half of EU population (47%) not

properly digitally skilled

Vehicles

IndustrySony, United, JP Morgan, Target, some but many disrupted by data

breaches in 2014

FintechBanking & Finance Ind. are prime

targets of cyber crime

Jeep, Tesla Model S, remote access control

The Digital Economyis increasingly under threat


4New Tech LandscapeMassive disruption brings Double-‐Edged Threat and Opportunity

The biggest threat to an organisation of any size is its one key asset:

its people.

MORE PEOPLE

Every time that you open a port in something, you create a doorway through which bad guys can walk.

Bruce Perrin, COO/CIO, Phenix Energy Group

MORE THINGS

Attackers moving faster, defences are not. 2014 saw all-‐time high of 24 zero-‐day vulnerabilities.

ISTR20, Symantec

MORE ATTACKS


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87% of SMEs have had a Data Breach

For larger businesses, average cost is £450-‐850,000

£35-‐65,000 is the Cost of Average SME Cyber/Data

loss … at a cost of £12,000 (recover typically 12 hours)

7 Distributed DDoS Attacks

daily

2015 Bad Bot Landscape Report, IW Tech Digest

Bots Outspace Humans, Become More Mobile and Sophisticated

Risk of InactionUK is Europe’s Number One Target for Cyber Crime

Source: http://www.cookeandmason.com/blog/10-‐facts-‐about-‐cyber-‐crime-‐uk-‐data-‐loss-‐risks/

http://www.cookeandmason.com/blog/10-facts-about-cyber-crime-uk-data-loss-risks/


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The SolutionA “Google Campus” for Cyber Security


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A multi-‐platform business to establish skills, develop innovation and serve as the ultimate red teaming destination for government, industry and civilians.

There needs to be a vehicle to align all the many initiatives set in place to drive skills, develop IP, or export UK companies. As of right now, these are missing momentum… This is the gap we want to fill.

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What is Hacker House?The fundamental pillar of a digitally connected society.

We are to hacking what Code Club is to coding; just as the National Curriculum mandated coding, so will the ethics of hacking.”


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ComprehensiveBuilding on best features out there for a one roof, aggregated solution.

Coding in Curriculum

2014-‐5

Hak5, Decoded Developed most widely used

hacking tools, training programme for corporate

execs

Makerspace(s) We visited ‘hackspaces’ in NY,

Boston, SF, Estonia and throughout the UK.

Digital Shadows Key industry players

collectively looking at sharing info and enlisting ethical

hacking support

EU Initiative(s) i.e. EU Schoolnet, Facebook, Liberty, Microsoft and SAP

joined forces to train, promote and advocate coding skills.


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Hack Lab

Haccelerator

l33t Red Team

Talent Funnel

8-‐14yr olds

Prevention Focus

Highly skilled

National level

“Make, Break, Do”:3-‐layer Innovation model that could be for replicated & scaled

Mini Hack Space After schools program, hack

retreats etc

Test Environment Security cleared virtual

environment for skills training.

Media Campaigns Fun accessible YouTube

campaign on online ethics.

Mentorship Hacker in Residence, rethinking

apprenticeships

Innovation Hub


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Educate & Empower Youth• Average cyber crime arrest: 16yr old. • Lack malicious intent for most part • Restorative Justice • Don’t see alternative career or skills development routes • Unclear where ethical boundaries lie

Strengthen Cyber Intelligence & Resilience •Talent pool of very high skilled workers • Plan to protect & prevent, not just remedy •Detect before exploits go public •Mitigation and Scale

Mission is Two-‐Fold:Establish Platform for Academia, Industry & Government

LAW ENFORCEMENT THAT SCALES: Track, identify, and target vulnerabilities as they happen.


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ÝSTART

RESEARCH

TEST & DEVELOPDESIGN BUILD &

REFINE

PROMOTE

LAUNCH

Road MapCurrently securing strategic partnerships, funding & launching a pilot.


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The HacceleratorA Y Incubator meets WeWork meets Second Home meets L39.

Innovatiove and entrepreneurial


14Business ModelStill a WIP

3 diff customer segments require diff marketing campaigns

Hackers & IS Experts Government/Industry Citizens (namely kids)

TargetLean, organic structure Equity TBC

Investment interest from Barclays, Hanson Asset Management, Invest South, and more.

StructureLeveraging Innotech & Cyler TLA platforms ind growth hacking.

Hack Night meet ups Targeted SM campaigns Weekly mailers

AdvertisingEstablishing trust is key strong team ethos

CFO CEO/CTO 2-‐3 interns

ManagementScalable Hacker Houses in Manchester & Southampton

Open flagship in London then expand.

Strategy


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HackerDojoNow valued at $11 billion, raised $367m in March

Acquired by Pinterest for a valuation of $11 billion, raised $367m in March 2015.

Unit 8200Arguably the world’s best intelligence unit

Lorem ipsum dolor sit amet, consectetur adipiscing. Lorem ipsum dolor sit amet. Curabitur elementum posuere pretium. Curabitur elementum posuere pretium. Quisque nibh dolor, dignissim ac dignissim ut, luctus ac urna. Aliquam aliquet non massa quis.

HackerOneEthical hacking ‘consultancy’

Should your organisation work with hackers? It would be insane not to. Helping companies connect and enlist responsible hackers for bounty hacks.

Market ResearchBuilding on existing, successful case studies


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HERE EAST

London’s Home for Making

In advanced discussions with Gavin Poole, CEO.

Potential Location


17Goals for 2015/166-‐month and 1-‐year plan

Maintain positive cash flow and break even on Innotech / Cyber TLA events

Aggregate 800,000+ viewers through Hack Nights, content distribution, hackthat.co by Jan 2016 -‐ establish loyalty and consistency

Secure strategic partnerships with 2-‐3 key players in each industry by Feb 2016.

Complete accreditation courses, i.e. CTSE in September 2015, and further technical skills.

Soft launch in June 2016, official launch by Sept 2016

18Marketing StrategyPreliminary Branding

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TerminologyHacking and negative connotation. But let’s ‘own it’ from the get go, we

must not dance around it.Strike the Right

balance?For government and NCA

involvement, so as not to push ‘real hackers’ away.

In-‐House SecurityProtecting internal networks and

frameworks

Abuse or misuseNeed tight compliance &

accountability controls to ensure anything out of HH is legitimate and

safe

Teachers & ParentsAwareness campaigns, NCA comms strategy, Saturday open workshops,

strategic partnerships

Risk Management StrategyIdentifying & assessing potentially sensitive areas


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AccreditationPartnership with CREST on vetting and clearing

individuals.

Code of ConductDefine Honour Code to

be signed by all

Legal Supporti.e. Penningtons,

Cambridge University

Board of AdvisorsMembers TBC

From academia and cyber sec. experts

SystematicRegular upkeep of checks & balances

CorporateEnlisting key stakeholder support (Barclays, etc)

Location London’s

Mitigating risksMapping out all assumptions and areas of risk

21Why we’re perfectly positioned

Good strong relationships have been established & are cultivated; i.e. Innotech’s Legislating Lulzsec boasted live streaming of 800,000 viewers

Unusual bridge to the hacking community

ie Darren Kitchen of Hak5, founder of ‘Pineapple’, Jamie Wood ethical hacker and founder of Patch Penguin

Wide global network

Access to network and brand of Innotech Network & JACredibility & weight within Tech Community

Internationally oriented, Business, Law, Tech & Media backgroundsDiverse backgrounds, highly committed team


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Network

Timing Skilled Team

Insider Knowledge

Our USP

23Establishing Next Steps

Varying levels of support:

Advisory Endorsement Investment Partnership

Open to dialogue and discussion on how we can work with you in defining the best way forward


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Growth

SMEs suffered data breaches in 2014.

Pillar of the knowledge economy

60%Drive innovation Cash injections

Investments, ie. £250,000 into a Virtual Tech Cluster by Lockheed Martin

Visibility2nd US-‐UK Cyber Sec Innovation Summit to showcase UK cos

Skills shortage

Promising IndustryComplements and furthers work of the NCSP & Cyber Growth Partnership

No. of Cyber Security Exports

https://www.gov.uk/government/news/cyber-security-boost-for-uk-firms


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Jennifer ArcuriCIO & Founder

Luciana SeCOO & Co-‐Founder

Ghandi El-‐ChaamaCreative Director

Louis Marketing & Growth

Meet Our Great Team


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Address Hacker House Ltd 134 Shoreditch High St London E16JE

Phone & Email F: +44 (0) 20 3488 1304 M: +44 (0) 7971 277923 [email protected] [email protected]

Social Media Facebook.com/MyHackerHouse Twitter.com/HackerHouse Youtube.com/HackerHouse

Contact Us

mailto:[email protected]

mailto:[email protected]


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THANK YOU“

”It may sound crazy to try this.

But it may also be irresponsible not to…”

Bill Gurley,

VC at Benchmark Capital, 2015

Hacker House August Proposal

Business

Transcript of Hacker House August Proposal