GYM POD Concept: Product Design Engineering
29
PRODUCT IDEA GYM POD
-
Upload
harry-hutton -
Category
Design
-
view
927 -
download
0
description
A presentation on a future product for gym nutrition. First in a series of presentations covering this product as it develops. These slides cover the initial brief and research into whether the idea is viable.
Transcript of GYM POD Concept: Product Design Engineering
PRODUCT IDEA
GYM POD
thisis a tub of protein and a scoop
people often take protein after a workout
people often take protein after a workout
in a number of awkward ways, as follows...
1
Bringing the entire protein tub – large volume– ranging from 2kg to 5kg
“heavy”
“heavy”“takes up too much space”
“heavy”“takes up too much space”“pointless to carry the unwanted protein”
2
Buying convenience nutrition at the gym– Protein bars– Bottled shakes
“sometimes low quality, full of sugar and additives”
“sometimes low quality, full of sugar and additives”“too expensive for regular use”
3
Using a container– Plastic zip bags– Tupperware, clip lock
“hard to find correct size container”
“hard to find correct size container”“can burst or pop open in your bag”
“hard to find correct size container”“can burst or pop open in your bag”“takes time to scoop protein in and out, awkward motion”
“hard to find correct size container”“can burst or pop open in your bag”“takes time to scoop protein in and out, awkward motion”“no size markings”
SOLUTION
SOLUTIONA small, lightweight,
SOLUTIONA small, lightweight, inexpensive, durable (for regular use) product
SOLUTIONA small, lightweight, inexpensive, durable (for regular use) product that self-scoops and holds 1-2 servings of protein, as marked on the side.
SOLUTIONA small, lightweight, inexpensive, durable (for regular use) product that self-scoops and holds 1-2 servings of protein, as marked on the side.
A GYM “POD”
MARKET?
MARKET? LUCRATIVE
MARKET? LUCRATIVEPotential users
MARKET? LUCRATIVEPotential users•Students carrying both books and gym gear
MARKET? LUCRATIVEPotential users•Students carrying both books and gym gear•Businessmen and women
MARKET? LUCRATIVEPotential users•Students carrying both books and gym gear•Businessmen and women•Bodybuilders requiring a variety of servings of nutrition supplements throughout the day (use several pods)
MARKET? LUCRATIVEPotential users•Students carrying both books and gym gear•Businessmen and women•Bodybuilders requiring a variety of servings of nutrition supplements throughout the day (use several pods)•ANYONE using or thinking of using any nutritional supplement.
