a h i sto ry o f e xc e l l e n t s h o p p i n ggreatwesternarcade.co.uk

“ It’s a beautiful looking arcade, it looks great. People comment on it. The frontage really appealed to me. It fi ts our brand. It gives someone the impression of quality before they’ve even walked in.”

“ Tourists love it here, especially the boutique style shops, full of things they can’t get elsewhere.”

“ I like the location, the offi ces give you daily throughput, the train at Snow Hill means shoppers walk through on their way to House of Fraser and Colmore Row.”

“ People like independent shops, that’s what they like about the arcade, that it off ers something diff erent to the Bullring”

*Quotes taken from independent

retailers from within the arcade.

a h i sto ry o f e xc e l l e n t s h o p p i n ggreatwesternarcade.co.uk

♦ www.birmingham.gov.uk *Based on the residential population. Source: CACI. #Based on 2012 figures.

g r e at w e s t e r n a r c a d e

Established in 1876, Great Western Arcade is a picturesque shopping destination situated in the commercial and

retail heart of Birmingham’s City Centre. With an eclectic collection of designer brands, independent boutiques

and specialist retailers, the Great Western Arcade provides a distinctive shopping experience.

Wrapped in elegance reminiscent of a bygone era, the Victorian characteristics of Great Western Arcade continue to

attract high-end retailers who feel this outward quality adds real, tangible value to their stores.

This charming assortment of retailers is enticing an increasingly forward thinking market, looking for distinctive

products exclusive from the high street. Whether contemplating the purchase of apparel, a unique gift or something

to eat, Great Western Arcade appeals to Birmingham’s existing shopping base as well as commuters.

To those looking for the perfect surroundings to enhance their brand and help their business flourish, Great Western

Arcade is a natural home for independent retailers looking for a niche retailing opportunity on the high street of the

UK’s second biggest city.

p ro f i l e

Snow Hill, the station closest to Great Western Arcade has a typical weekday footfall of approx 5,500 passengers.

Standing directly opposite, the Arcade serves as the main route for those travelling to and from the station.

In 2012 the Arcade had an annual footfall of 3,732,600

There are an estimated 106,000 workers within the surrounding catchment area, with the majority of work in the

service sector in and around the Great Western Arcade.

The Arcade is part of two Business Improvement Districts (BIDs); The Colmore Business District

and Retail Birmingham, where the Centre Manager is co-chair.

There is a total available spend of £5,782 million from within Birmingham city catchment area#.

Birmingham’s total retail footprint (weighted retail) catchment area population of 1,045,369 (2010)*.

r eta i l p ro f i l e

Located between Birmingham’s Business Improvement Districts (BIDs), Retail Birmingham and Colmore Row have

made significant changes to the way the City Centre looks and feels as well as how it is perceived on a regional

and national level.♦

Information correct as at October 2012.

c i t y c e n t r e lo cat i o n

Linking the city’s commercial centre to the main retail area,

the Arcade is around a 5 to 10 minute walk from Birmingham’s

main train station, New Street, and the Bullring Shopping

Centre. Situated between Temple Row and Colmore Row and

adjacent to House of Fraser, it is well served by buses with

most stopping on Colmore Row. Ample car parking can be

found nearby, particularly around Snow Hill station which is

directly opposite the Arcade.

j o i n t l et t i n g ag e n t s

Bidwell Webber De-Pons4th Floor Victoria House

114-116 Colmore Row

Birmingham B3 3BD

Contact: Richard BidwellTel: 0121 262 6540Email: rbidwell@bwdretail.co.ukWebsite: www.bwdretail.co.uk

DTZ

1 Colmore Square

Birmingham BA 6AJ

Contact: Adam Lazenbury

Tel: 0121 200 2050

Email: adam.lazenbury@dtz.com

Website: www.dtz.com

wwwbwdretail.co.uk

a h i sto ry o f e xc e l l e n t s h o p p i n ggreatwesternarcade.co.uk

BIDWELL WEBBER DE-PONS0121 262 6540