Gulliver Travels

PROJECT A

When is iPad originated?

NEWTON

1990

iPAD

How is the price determined?

RATIONAL DECISION

RESEARCH AND DEVELOPMENT

DEMANDPARTS ANDASSEMBLY

SAMSUNG

LENOVO

PROFIT MINDED

What other associated/ related products are there? how are these Related to ipad?

PLAYBOOK

PROJECT B

How recent developments affect the pricing and marketing of iPad

PRODUCERS

CONSUMERS

PRODUCERSNATURAL DISASTER

PRICEMORE RESOURCES

ALLOCATED

DEMAND

WIN BACK

PRODUCERSLARGE

DISCOUNTSPROCESSES

SAVING ON CONVENTION FEES

LOW GROSS PROFITS

CONSUMERS

LARGE MARKET OF CONSUMERS

QUALITYAPPLICATIONS

PRICE IS RIGHTSTRATEGY

ALL IN ALL…Our Group has decided…

Price of IPadSLIGHTLY

CREDITS

http://reviews.cnet.com/8301-31747_7-20042135-243.html#ixzz1GZyG9sJm

http://tech.fortune.cnn.com/2011/03/02/why-arent-there-cheaper-tablets/

http://sg.news.yahoo.com/why-android-tablets-cant-compete-ipad-2-20110313-121200-951.html

www.pcworld.com/.../tablet_battle_hp_slate_vs_ipad_vs_galaxy_tab_vs_playbook.html

www.quora.com/Why-are-the-2011-iPas-competitors-priced-higher-than-the-iPad

http://en.wikipedia.org/wiki/IPad http://www.google.com.sg/(images)

THANKYOU!