Guiding Innovation with Foresighting at Novozymes
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GUIDING INNOVATION WITH FORESIGHTING
Frank HatzackHead of Innovation Development
@NZbioinno
WELCOME TO NOVOZYMES
April9th2014
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FORESIGHTING IN NOVOZYMES?
…but we are all aboutRETHINK TOMORROW
We know very little about foresighting…
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LET’S TAKE A STEP BACK…
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RETHINK TOMORROW
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GET SMARTER
PRODUCE MORE WITH LESS
BIOTECHNOLOGY:ENZYMESMICROBES
Replace chemicalsSave raw materialsReduce impact
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OUR BUSINESS SEGMENTS
Animal Health & Nutrition
Biomass Conversion
BioAg
BioPharma
BusinessDevelopment
GR
OW
TH
PLA
TFO
RM
S
Detergent
Food & Bev
Technical
Biofuel
BusinessOperations
‘IN
DU
STR
IES
’
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EUR 1.6 billion sales
48%MARKET SHARE Within industrial enzymes
6,000+employees
13%of sales investedin R&D6,500+
granted patents and pending patent
700+products
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SUSTAINABILITY IMPACT OF NOVOZYMES PRODUCTS TODAY
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SUSTAINABILITY
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Our journey towards the bioeconomy:
…A WALK IN THE PARK?
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WE ARE IN FOR THE LONG HAUL
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WHAT CAN WE DO ABOUT DISCONTINUITY?
BETTER FORESIGHT – BUT HOW?
ROBUSTNESS!
COLLABORATIVE FORESIGHTING
YIELDS BETTER STRATEGIES!
http://www.oxonianreview.org/issues/6-3/6-3davies.htm
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DIVERSITY CREATES BETTER OPTIONS
COLLABORATIVE FORESIGHTING CAMPAIGN
HENKEL and NOVOZYMES invite YOU to a COLLABORATIVE CAMPAIGN
TOPIC
PROCESS & TOOL
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LEARN MORE ABOUT HENKEL’s TOPIC BY ENGAGING
GET SOME GOOD IDEAS FOR YOUR OWN COMPANY (if similar)
BTW: IDEAS & COMMENTS ARE ‘PUBLIC DOMAIN’
GET FREE PRACTICAL EXPERIENCE WITH COLLABORATIVE ONLINE CAMPAIGNS
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PROCESS
Apr 15Deadline for sign-up
Apr 22Webinar‘2nd kick-off’
May 5
SCREEN
May 14
SHARE & AWARD
INNOVATIONROUNDTABLE@ Henkel in Düsseldorf
KICK-OFF Live
Apr 9
INNOVATIONROUNDTABLE@ Novozymes in Copenhagen
ONLINE PHASE
May 4
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TOOL – ‘Social idea management tool’
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WRITE YOUR NAME & E-MAIL ON THE REGISTRATION FORM
HOW TO JOIN?
ADD UP TO 3 COLLEAGUES FROM YOUR COMPANY UNTIL APRIL 15
CREATIVE, VISIONARY, WILLING TO SPEND TIME (15-20 min per day)
Only 100 seats available – first come first served!
You will receive login credentials per mail
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So, stay tuned for Paolo’s topic presentation…
…and join the action & have fun!
THANKS!