Guest Speaker Tony Adam's PowerPoint

UCLA x425:

SEO for PR Pro’s

Tony Adam

@tonyadam

Tony Adam

Founder/CEO

Formerly of:

Who we’ve worked with:

Tony Adam - @tonyadam

Periodic Table Of SEO Success Factors


Understand Your Audience

Opportunity Analysis: Keyword ResearchGoogle Keyword Planner:

https://adwords.google.com/KeywordPlanner



Companies that blog 15 or more times per month get five times

more traffic than companies that don’t blog at all

Evergreen & Resourceful Content


Create a community


Content Prime for SEO


Content + Community to help SEO



Blogger Outreach


Guest Blogging

http://unbounce.com/content-marketing/how-and-why-you-should-be-guest-blogging-with-case-study-kinda/

Links are the most important part of SEO


Google Trends is a GOLDMINE


Oh em gee!

Case Study: Lindsay Lohan Trend



Relevance & Authority

THANK YOU!


[email protected]

Education