GSS 2013 Package - Diseno Advertising...In Train Panel Media Qty Duration Total Value GSS Price...

GSS 2013 Package

08 April 2013 – 01 August 2013

Note• Does not include items from the ‘Upsize’ Package.

Standard GSS 2013 Packages

Window Stickers

Media Qty DurationTotal Value

GSS Price

Main Line + iViewSMRT Digital Poster 1

Main Line

iViewSMRT Digital Poster (2 x 15s/spot)4

2

1

4 weeks $69,400 $38,000

Main Line + iViewSMRT TVC + Static 1

Main Line

iViewSMRT TVC + Static (1 x 30s/spot) 42

1

4 weeks $96,600 $38,000

Main Line + Circle Line2

Main Line

Circle Line

32

4 weeks $83,100 $60,000

Circle Line3

Circle Line 24 weeks $22,200 $16,500

1Optional: Extend campaign at $8,350 per week for media if there is no change in creative. Subject to additional production cost if there is a change in creative for Window Stickers.

2Optional: Extend campaign at $12,550 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Window Stickers.

3Optional: Extend campaign at $3,400 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Window Stickers.

4Full day (756spots/week)

Note• Package price includes production cost.• Maximum 25% coverage per train window.• Maximum of 4 different designs.

Concept Train


GSS Price


Main Line

Circle Line

21

4 weeks $102,480 $70,000

Main Line + iViewSMRT Digital Poster2

Main Line


1

4 weeks $109,000 $55,000

Main Line + iViewSMRT TVC + Static2

Main Line

iViewSMRT TVC + Static (1 x 30s/spot)3

2

14 weeks $136,200 $55,000

1Optional: Extend campaign at $12,900 per week for media if there is no change in creative. Subject to additional production cost if there is a change in creative for Concept Train.

2Optional: Extend campaign at $9,700 per week for media if there is no change in creative. Subject to additional production cost if there is a change in creative for Concept Train.


Note• Package price includes production cost.• Main Line – includes window stickers, glass panels and in train panels only.• Circle Line – includes window stickers and in train panels only.• Maximum of 4 different designs per placement.• Maximum 25% coverage per train window.

In Train Panel

Media Qty Duration Total Value GSS Price

Mainline1 2 4 weeks $28,600 $16,000

Circle Line2 2 4 weeks $17,560 $10,000

1Optional: Extend campaign at $3,250 per week for media if there is no change in creative. Subject to additional production cost if there is a change in creative for In Train Panels.

2Optional: Extend campaign at $2,150 per week for media if there is no change in creative. Subject to additional production cost if there is a change in creative for In Train Panels.

Note• Package price includes production cost.• 54 panels on each Main Line train; 34 panels on each Circle Line train.• Maximum of 4 different designs.

Platform Screen Door



GSS Price

Main Line + iViewSMRT Digital Poster1

Main Line*


1

1

4 weeks $76,800 $32,000

Main Line + iViewSMRT TVC + Static1

Main Line*


1

1

4 weeks $104,000 $32,000

1Optional: Extend campaign at $7,000 per week for media if there is no change in creative. Subject to additional production cost if there is a change in creative for Platform Screen Door.


Note• Package price includes production cost for 1 platform only.• Maximum of 4 different designs.

*Main Line Stations:Admiralty, Aljunied, Ang Mo Kio, Bedok, Boon Lay, Braddell, Bukit Batok, Bukit Gombak, Buona Vista, Changi Airport, Chinese Garden, Choa Chu Kang, Clementi, Commonwealth, Dover, Eunos, Expo, Joo Koon, Kallang, Kembangan, Khatib, Kranji, Lakeside, Lavender, Marina Bay, Marsiling, Newton, Novena, Outram Park, Pasir Ris, Paya Lebar, Pioneer, Queenstown, Redhill, Sembawang, Simei, Tampines, Tanah Merah, Tanjong Pagar, Tiong Bahru, Toa Payoh, Woodlands, Yew Tee, Yio Chu Kang, Yishun



GSS Price

Circle Line + iViewSMRT Digital Poster1

Circle Stations*


1

1

4 weeks $59,200 $18,000

Circle Line + iViewSMRT TVC + Static1

Circle Stations*


1

1

4 weeks $86,400 $18,000

1Optional: Extend campaign at $3,900 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Platform Screen Door.


*Circle Stations:Bayfront, Bishan, Botanic Gardens, Bras Basah, Buona Vista, Caldecott, Dakota, Esplanade, Farrer Road, Haw Par Villa, Holland Village, Kent Ridge, Labrador Park, Lorong Chuan, MacPherson, Marymount, Mountbatten, Nicoll Highway, Pasir Panjang, Promenade, Serangoon, Tai Seng, Telok Blangah

Note• Package price includes production cost for 1 platform only.• Maximum of 4 different designs.

Bus


12-metre Wholly Painted (Long Haul) 1 4 2 months $23,200 $16,500

Bendy Wholly Painted (Long Haul) 2 4 2 months $34,520 $19,000

12-metre Wholly Painted (1 CBD + 1 Long Haul) 3

2 2 months $11,600 $9,500

Bendy Wholly Painted (1 CBD + 1 Long Haul) 4 2 2 months $17,260 $9,500

Note• Package price includes production cost.• Maximum 25% coverage on window.

1Optional: Extend campaign at $4,250 per month for media if there is no change in creative. Subject to additional production cost if there is a change in creative for Bus.

2Optional: Extend campaign at $4,200 per month for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Bus.

3Optional: Extend campaign at $2,750 per month for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Bus.

4Optional: Extend campaign at $2,100 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Bus.

Taxi


Taxi + 4 SheetTaxi - Epica

4 Sheet

100 taxis

30 pcs

3 months $236,400 $60,000

Note• Package price includes production cost.• Production cost for Taxi includes 2 x body sides + bumper only

Digital

iViewSMRT

Media Qty Frequency DurationTotal Value

GSS Price

Digital Poster by Zones1

iViewSMRT Digital Poster5 stations in

the same zoneFull Day

(756spots/week)30s/spot for

4 weeks $3,260 $3,200

TVC+Static by Zones1

iViewSMRT TVC+Static

5 stations in the same zone

Full Day (756spots/week)

30s/spot for 4 weeks $6,400 $3,200

1 Zones (East/West/North/Central):East stations: Bedok, Tampines, Aljunied, Changi Airport, Eunos, Expo, Kallang, Kembangan, Lavender, Pasir Ris, Paya Lebar, Simei, Tanah Merah

West stations: Boon Lay, Buona Vista, Bukit Batok, Bukit Gombak, Chinese Garden, Choa Chu Kang, Clementi, Commonwealth, Dover, Joo Koon, Jurong East, Lakeside, Outram Park, Pioneer, Queenstown, Redhill, Tiong Bahru

North stations: Admiralty, Ang Mo Kio, Bishan, Braddell, Khatib, Kranji, Marina Bay, Marsiling, Newton, Novena, Sembawang, Toa Payoh, Woodlands, Yew Tee, Yio Chu Kang, Yishun

Central stations: Bugis, City Hall, Dhoby Ghaut, Orchard, Raffles Place, Somerset, Tanjong Pagar

Note• Advertisement will be displayed on all live iViewSMRT units within each station.

iViewSMRT

Media Frequency DurationTotal Value

GSS Price

Digital Poster1 Full Day (756spots/week)

15s/spot for 4 weeks

$14,400 $6,900

TVC + Static1 Full Day (756spots/week)


$28,000 $6,900

1Optional: Extend campaign at $1,750 per week.

Note• Advertisement will be displayed on all live iViewSMRT units in our network.

iViewSMRT Frame Wrap


Cluster A1 1 station 4 weeks $16,000 $9,500

Cluster B1 1 station 4 weeks $12,000 $7,000

Cluster C1 1 station 4 weeks $10,000 $6,000

Cluster D1 1 station 4 weeks $8,000 $5,000

Note• Package price does not include production cost.• Advertisement will be wrapped on all live iViewSMRT units within each station.

1 Clusters(A/ B/ C/ D):Cluster A stations: City Hall, Orchard, Raffles Place

Cluster B stations: Bugis, Dhoby Ghaut, Somerset, Tanjong Pagar

Cluster C stations: Ang Mo Kio, Bedok, Bishan, Boon Lay, Choa Chu Kang, Clementi, Jurong East, Novena, Tampines, Tiong Bahru, Toa Payoh, Woodlands, Yishun

Cluster D stations: Admiralty, Aljunied, Buona Vista, Braddell, Bukit Batok, Bukit Gombak, Changi Airport, Chinese Garden, Commonwealth, Dover, Eunos, Expo, Kallang, Kembangan, Khatib, Kranji, Lakeside, Lavender, Marina Bay, Marsiling, Newton, Outram Park, Pasir Ris, Paya Lebar, Queenstown, Redhill, Sembawang, Simei, Tanah Merah, Yew Tee, Yio Chu Kang, Joo Koon, Pioneer

Projection Screen & Showcase

Media Frequency Qty/ Duration Total Value GSS Price

Projection Screen + Showcase Sticker @ OrchardProjection Screen @ Orchard

Showcase Sticker1

Full Day (3024 spots/week)


4 weeks

$70,500 $20,000

Note• Package price includes production cost for showcase sticker only.

1Refers to sticker over glass panel.

Upsizeand enjoy greater value

with purchase of any standard package!

Hanger


Trains 20,000 pcs 4 weeks $8,000 $6,000

Buses 20,000 pcs 4 weeks $7,000 $5,000

Note• Package price includes production cost.

Station Poster Panel


GSS Price

4 Sheet1 10 pcs 4 weeks $12,500 $3,000

6 Sheet2 10 pcs 4 weeks $16,700 $4,800

Station 12 Sheet (Circle Line)

1 pc 4 weeks $1,880 $750

Note• Package price includes production cost.

1Stations: Admiralty, Aljunied, Ang Mo Kio, Bedok, Bishan, Boon Lay, Buona Vista, Braddell, Bukit Batok,

Bukit Gombak, Changi Airport, Chinese Garden, Choa Chu Kang, Clementi, Commonwealth, Dover, Eunos, Expo, Joo Koon, Jurong East, Kallang, Kembangan, Khatib, Kranji, Lakeside, Lavender, Marina Bay, Marsiling, Newton, Novena, Outram Park, Pasir Ris, Paya Lebar, Pioneer, Queenstown, Redhill, Sembawang, Simei, Tampines, Tanah Merah, Tiong Bahru, Toa Payoh, Woodlands, Yew Tee, Yio Chu Kang, Yishun

2Stations: Jurong East, Orchard, Pasir Ris, Tampines, Tanjong Pagar, Yishun, Toa Payoh

Platform Concept


Concept A1 1 4 weeks $32,000 $18,000

Concept B2 1 4 weeks $24,000 $18,000

1Optional: Extend campaign at $4,500 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Platform Concept.

2Optional: Extend campaign at $4,500 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Platform Concept.

1Concept A stations: Ang Mo Kio, Bedok, Bishan, Boon Lay, Choa Chu Kang, Clementi, Jurong East, Novena, Tampines, Tiong Bahru, Toa Payoh, Woodlands, Yishun

2Concept B stations: Admiralty, Aljunied, Braddell, Bukit Batok, Bukit Gombak, Buona Vista, Changi Airport, Chinese Garden, Commonwealth, Dover, Eunos, Expo, Joo Koon, Kallang, Kembangan, Khatib, Kranji, Lakeside, Lavender, Marina Bay, Marsiling, Newton, Outram Park, Pasir Ris, Paya Lebar, Pioneer, Queenstown, Redhill, Sembawang, Simei, Tanah Merah, Yew Tee, Yio Chu Kang

Note• Package price does not include production cost.• Format size and quantity vary by station. Site measurements are required.

Concourse Concept


Concept A1 1 4 weeks $32,000 $18,000

Concept B2 1 4 weeks $24,000 $18,000

1Optional: Extend campaign at $4,500 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Concourse Concept.

2Optional: Extend campaign at $4,500 per week for media if there is no change in creative.Subject to additional production cost if there is a change in creative for Concourse Concept.

Note• Package price does not include production cost.• Format size and quantity vary by station. Site measurements are required.

1Concept A stations: Ang Mo Kio, Bedok, Bishan, Boon Lay, Choa Chu Kang, Clementi, Jurong East, Novena, Tampines, Tiong Bahru, Toa Payoh, Woodlands, Yishun

2Concept B stations: Admiralty, Aljunied, Braddell, Bukit Batok, Bukit Gombak, Buona Vista, Changi Airport, Chinese Garden, Commonwealth, Dover, Eunos, Expo, Joo Koon, Kallang, Kembangan, Khatib, Kranji, Lakeside, Lavender, Marina Bay, Marsiling, Newton, Outram Park, Pasir Ris, Paya Lebar, Pioneer, Queenstown, Redhill, Sembawang, Simei, Tanah Merah, Yew Tee, Yio Chu Kang

Faregate



Main Line2

Circle Line3

11

4 weeks $21,600 $6,500

1Optional: Extend campaign at $1,650 per week for media if there is no change in creative. Subject to additional production cost if there is a change in creative for Faregate.

2Main Line Stations:

Admiralty, Aljunied, Ang Mo Kio, Bedok, Bishan, Boon Lay, Braddell, Bukit Batok, Bukit Gombak, Buona Vista, Changi Airport, Chinese Garden, Choa Chu Kang, Clementi, Commonwealth, Dover, Eunos, Expo, Joo Koon, Jurong East, Kallang, Kembangan, Khatib, Kranji, Lakeside, Lavender, Marina Bay, Marsiling, Newton, Novena, Outram Park, Pasir Ris, Paya Lebar, Pioneer, Queenstown, Redhill, Sembawang, Simei, Tampines, Tanah Merah, Tiong Bahru, Toa Payoh, Woodlands, Yew Tee, Yio Chu Kang, Yishun

3Circle Line Stations:

Bartley, Bayfront, Bishan, Botanic Gardens, Bras Basah, Buona Vista, Caldecott, Dakota, Dhoby Ghaut, Esplanade, Farrer Road, Harbour Front, Haw Par Villa, Holland Village, Kent Ridge, Labrador Park, Lorong Chuan, MacPherson, Marina Bay, Marymount, Mountbatten, Nicoll Highway, one-north, Pasir Panjang, Paya Lebar, Promenade, Serangoon, Stadium, Tai Seng, Telok Blangah

Note• Package price does not include production cost.

i. Package is applicable to all advertisers.

ii. Duration stated in package cannot be pro-rated.

iii. Package price is valid from 08 April 2013 till 01 August 2013 based on campaign

commencement date.

iv. All media bookings made prior to 08 April 2013 cannot be converted to GSS Package prices.

v. 5% Integrated Discount is not applicable to ‘Upsize’ Packages

vi. All packages are agency commissionable unless otherwise stated.

vii. Packages are subjected to prevailing standard agreement terms and conditions.

viii. All creatives are supplied by client(s).

ix. Packages include production cost except for iViewSMRT Frame Wrap, Faregate, Platform

Concept and Concourse Concept.

Terms & Conditions

Thank YouFor enquiries, please contact:

Tel: +65 6331 1383Email: [email protected]

GSS 2013 Package - Diseno Advertising...In Train Panel Media Qty Duration Total Value GSS Price...

Documents

Transcript of GSS 2013 Package - Diseno Advertising...In Train Panel Media Qty Duration Total Value GSS Price...