Growing trends of technology adoption within the chemical ... · Digital Platforms Invaders Journey...
Transcript of Growing trends of technology adoption within the chemical ... · Digital Platforms Invaders Journey...
© 2018 IBM Corporation
Mehtab Gilani
IBM Global Business Services (GBS)
Watson IoT Practice Area Lead
Chemical & Petroleum (C&P)
Growing trends of technology
adoption within the chemical
industry
IBM Confidential and Proprietary © Copyright IBM Corporation 20182
Fourth industrial revolution
Changing competitive landscape
Behavioral changes
New entrants with new business models
The chemicals industry has seen significant disruptions in the last five years driven by digital
IBM Confidential and Proprietary © Copyright IBM Corporation 20183
Digitization improves
efficiency by applying
technology to individual
resources or processes.
Digital transformation
digitizes whole aspects of a
business producing
customer experiences that
support what individuals
need or want.
Digital Reinvention
incorporates digital
technologies like never before
to create revenues and
results via innovative
strategies, products and
experiences.
Digitization
Digital transformation
Digital Reinvention
To thrive in the face of technology led disruption, chemicals organizations need Digital Reinvention
IBM Confidential and Proprietary © Copyright IBM Corporation 20184
Experience
New business models
Market activation
Actionable insights
Responsive operations
Orchestrated ecosystems
Restless talent
Emerging technologies
••••••••
Agile Design-driven
Digital PlatformsInvaders
Journey Augmented
mapping reality
Big Cognitivedata
Reach Cyber
market first security
Ecosystems Value
networks
Digital Fluid
acumen employees
Cloud Blockchain
-suite topic 2015 2006 2009 2012 2015 2018Embrace ecosystem and accelerate
Innovation
Optimize Operations & Digital
acumen with real time insights
Attract, grow, retain customers: New
insights & collaborative business models
Reduce costs and prioritize
investment for Innovation
Take long term view: Transform
Financial & Management processes
Flexible talent, analytical &
social: Employee Experience
Each C-suite executive focuses on a complementing set of trends and priorities to reinvent their business models
IBM Confidential and Proprietary © Copyright IBM Corporation 20185
Differentiated
Embrace ecosystem
and accelerate
Innovation
Optimize Operations
& Digital acumen with
real time insights
Reduce costs and
prioritize investment
for Innovation
Efficient Optimized
Suite Executives
Top 3 Imperatives
Digital Reinvention
Enablers
Optimized Business
Operations & Applications
Efficient & Agile
Infrastructure
Self Service
Virtualization
Orchestration
MeteringSoftware Defined
Data Center
IaaS
ITSM
SecurityBusiness Process
Automation
Data Analytics &
Insights
Workforce Mobility
Business Integration
Business Intelligence
Mobile
DevOps Video
Weather
Social
Blockchain
Design Thinking
Internet of Things
EcosystemIntegration
Cognitive
Innovate with the new ecosystem to create differentiated value, business models and a customer rich experiences
IBM Confidential and Proprietary © Copyright IBM Corporation 20186
Importance of Technology to Organization’s Strategy
16%
18%
43%
44%
45%
48%
51%
65%
68%
68%
91%
Blockchain
Drones
Augmented reality/virtual reality
Collaboration and social technologies
Machine-to-machine connectivity (e.g., connected devices within anoperation or company)
Robotics
Predictive analytics
Cognitive computing/artificial intelligence
Internet of Things
Mobile technologies and applications
Cloud computing
Source: IBM Institute for Business Value, “IBM Chemicals Digital Transformation Study”, 2017
Chemical companies view a combination of digital technologies as critical to their strategies
IBM Confidential and Proprietary © Copyright IBM Corporation 20187
TextResearch &
DesignManufacturing
Distribution
& Logistics
Purchasing &
Procurement
Sales &
Marketing
Customer
Service
Chemical Industry and Digital Technologies
• Sensor
technology and
advanced
analytics (data
mining and
modeling) for
energy
management
• Intelligent digital
procurement
tools
• Sensors and advanced
analytics tools for
equipment monitoring
& predictive asset
management
• Augmented reality and
3D
• Process management
and control with
connected systems,
predictive analytics
and automated control
actions
• Production
simulation using 3D
visualization and
virtual reality
• Drones/UAVs
• Robotics
• Intelligent dynamic-
pricing engine
• E-commerce tools,
process digitization
and advanced
analytics
• Advanced
analytics
• Additive
Manufacturing
Chemical companies are using these digital technologies to drive operational efficiency and new growth
IBM Confidential and Proprietary © Copyright IBM Corporation 20188
100M€Dedicated to forging ahead
with the digital change in the
chemical industry
5 Core capabilities including
Cognitive, Cloud, Industry 4.0,
Blockchain and Quantum
Computing
LeadershipIn overall productivity by empowering
employees to leverage data,
technology, new business models,
solutions and services
Digital Transformation partnership to accelerate business value
IBM Confidential and Proprietary © Copyright IBM Corporation 20189
Digital transformation is accelerating in every industry
AI / COGNITIVEIoT BLOCKCHAINCLOUD
How can chemical companies apply these digital technologies?
IBM Confidential and Proprietary © Copyright IBM Corporation 201810
14%
20%
25%
35%
37%
30%
40%
32%
31%
37%
31%
32%
29%
27%
37%
27%
38%
48%
Finance
Asset management
Research and development
Distribution and logistics
Human resources
Supply chain
Manufacturing and engineering
Sales and marketing
Customer management, quality, and warranty
Already invested Will invest this year
Usage of cloud computing across the chemical business
Source: IBM Institute for Business Value, “Converting to the digital formula: Digital Reinvention in chemicals”, 2017; Q16 Does your organization plan to invest in a cloud computing
initiative in any of the following areas?
79%
70%
67%
67%
64%
64%
57%
51%
51%
Chemical companies are applying cloud computing across their value chains
IBM Confidential and Proprietary © Copyright IBM Corporation 201811
Crucible /ˈkruːsɪb(ə)l/
“a situation in which different
elements interact…
…leading to the creation of
something new”
Cloud
IoT AI
Blo
ckchain
Cloud computing allows chemical companies to
manage newer and larger volumes of asset
information as well as back-office systems. In
addition, cloud computing can help manage
existing available and dormant information.
Cloud brings that capacity without incurring
large infrastructure expansion.
Chemicals leaders are using cloud as a crucible to forge business transformation
IBM Confidential and Proprietary © Copyright IBM Corporation 201812
Digital transformation is accelerating in every industry
AI / COGNITIVEIoT BLOCKCHAINCLOUD
How can chemical companies apply these digital technologies?
IBM Confidential and Proprietary © Copyright IBM Corporation 201813
11%
10%
11%
16%
22%
14%
16%
23%
17%
26%
28%
30%
27%
27%
37%
37%
32%
47%
Asset management
Finance
Research and development
Human resources
Manufacturing and engineering
Sales and marketing
Supply chain
Distribution and logistics
Customer management, quality, and warranty
Already invested Will invest this year
Usage of IoT across the chemical business
Source: IBM Institute for Business Value, “Converting to the digital formula: Digital Reinvention in chemicals”, 2017; Q18 Does your organization plan to invest in an Internet of Things
initiative in any of the following areas?
64%
55%
53%
51%
49%
43%
41%
38%
37%
Chemical companies are applying IoT across their value chains
IBM Confidential and Proprietary © Copyright IBM Corporation 201814
Equipment
Operator
Remote
Monitoring
Mobile
Access
Production
Engineer
Control
Center
Maintenance
Data Services
Advanced
Analytics
Optimization
Data Acquisition
ERP, EAM,
SCM, PLM Enterprise Systems
Direct & Indirect Procurement
MRO
Material Management
SRM
Logistics & Distribution Mgmt. Inventory Management
BOM ManagementPerformance Analysis &
ReportingFinancial Control
SCM
Create Sequenced Production Schedule
Demand / Supply Planning & Scheduling
Labor Management
Quality & Traceability Management
Production Planning
Finished Goods Management EAM
Printers
Assets Robots
PLCs /Controllers
Plant Floor Systems
Plant Floor Integration
Line Sequencing /Re-sequencing
Broadcast
Buffer Control(PBS, WBS)
WIP Tracking
Order Status / Management Data Collection
Flow Control Reporting and AnalysisAsset Monitoring &
Maintenance
SCM
Final Finish
Error Proofing Material Management
Quality ManagementTrack & Trace
Part Pick / Kitting /Labeling
MES / ALC
Material Handling
BarcodeScanner
RF Antenna& Tags
Plant Floor IntegrationIntegration Bus – Manufacturing Pack
IntegratedOperations
Information ModelMDM Data Warehouse
Business Rules Predictive AnalyticsModeling / Simulation Optimization & Decision Mgmt
GIS Services
Streaming Data Integration Bus AdaptersFile Transfer
Business Process Mgmt
Role Based VisualizationWorkflow
Alarms / Alerts Realtime Visualization
Reports
MES, CNC,
PLC
Data Acquisition
The convergence of operational technologies (OT) and information technologies (IT) will drive innovation in manufacturing
IBM Confidential and Proprietary © Copyright IBM Corporation 201815
IoT Platform Services
Asset
Insight
Business
Insight
Business Analytics
Services
1. Anomaly detection &
prediction
2. Maintenance
optimization
3. Operation performance
optimization
Business Outcomes
Asset
Optimization &
Workflow
Efficiency
Statistic
Model
Result
Metrics
Physical Model
Big data (sensors)
Model Blending
Data Input
Asset sensor Data
Sensor: Vibrations, pressure,
“speed”, gauge
GPS and/or motion
Maintenance Data
Environment Data
Asset profile (locations,
model, age, etc.)
Maintenance history
Geometry / Topology
Weather conditions (e.g., wind,
temperatures, humidity,…)
Operation Plan Data
Operation schedule
Feedstock and prices
Physical/Statistical
Analytics Services
Prediction /
Prescription
Reduced NPT &
Downtime
Best Operational
parameters for
optimal
performance
Risk Mitigation
Compliance1. Physical models
• Physical & chemical models
• Physics of failure
2. Statistical models
• Dynamic models
• Machine Learning
• Probabilistic graphical models
Market Data
Demand forecast
Price projection
Chemical companies will leverage IoT capabilities to horizontally integrate global operations to drive new sources of effectiveness and efficiency as well as explore business model enhancement
IBM Confidential and Proprietary © Copyright IBM Corporation 201816
Near Real time monitoring of temperature,
pressure, humidity and prevent seed loss by
tracking the location of trucks
IBM Confidential and Proprietary © Copyright IBM Corporation 201817
AI / COGNITIVEIoT BLOCKCHAINCLOUD
How can chemical companies apply these digital technologies?
IBM Confidential and Proprietary © Copyright IBM Corporation 201818
6%
9%
11%
16%
10%
10%
10%
18%
15%
24%
21%
24%
24%
32%
33%
34%
29%
40%
Finance
Human resources
Asset management
Distribution and logistics
Research and development
Supply chain
Sales and marketing
Manufacturing and engineering
Customer management, quality, and warranty
Already invested Will invest this year
Usage of cognitive computing across the chemical business
Source: IBM Institute for Business Value, “Converting to the digital formula: Digital Reinvention in chemicals”, 2017; Q14 Does your organization plan to invest in a cognitive computing
initiative in any of the following areas?
55%
47%
44%
43%
42%
40%
35%
30%
30%
Chemical companies are applying AI / cognitive computing across their value chains
IBM Confidential and Proprietary © Copyright IBM Corporation 201819
Order
Production
Fulfillment
Delivery
Consumption
Forecast
Purchase
Cognitive forecasting tool
projects product trends
using internal and external
data and news
Exogenous data, analytics, IoT
and Sensors detect potential
issues with goods in transit
Cognitive Order Management
provides prescriptive order commits
based on delivery options and
predicted customer behavior
Dynamic Scheduling: Real-time
connection between incoming orders
and production schedule reduces lead
times and inventory
Smart Storage Devices at
customer sites notify ChemCo
when materials are consumed (or
not)
Blockchain-enabled supplier
visibility and purchasing
improves responsiveness
and surety of supply
Smart Storage Devices and
analytics improve picking
decisions and overall inventory
quality
Future supply
availability
Demand
signals
Delivery confirmations Right product, right documentation
Near-term production
completions
Demand trends to buy
into
Real-time order feed
Customer
Blockchain, AI / cognitive and analytics offer the promise to dramatically improve supply chain performance by improving end to end visibility and analytics enabled decision support
IBM Confidential and Proprietary © Copyright IBM Corporation 201820
Machine data from
PLCs, and systems
Equip./Asset data
Weather, social and
other types of data
Exogenous data
Sensors provide real-
time information
Sensor data
Dig
ital T
win Cognitive
Analytics
Natural
Language
Processing
Text
Analytics
Machine
Learning
Image/Video
Analytics
Utilized Performance, Operations & Asset
data to drive Insight for making Cognitive
decisions over operations, people & process
IBM Watson IoT Platform
Recommend
actions that
initiate
decisions
based upon
real time Data
Providing EAM data such as
historical asset and
maintenance data
Maintenance Efficiency
Providing Personal and
Environmental sensor
data
Workforce Safety
Providing Integrated
Operations & logistic data
Supply Chain & Logistics
Product
Quality
Planning &
Scheduling
Process
Optimization
Anomaly
Detection
User In
terfa
ce
Edge A
naly
tics &
Ecosyste
m
Project
Health
Our Industry 4.0 solutions and services are built off our cognitive manufacturing platform
IBM Confidential and Proprietary © Copyright IBM Corporation 201821
Piloting a platform that uses blockchain technology to track the shipment of goods
“provide information about the position and movement of goods within the supply chain”
IBM Confidential and Proprietary © Copyright IBM Corporation 201822
We recommend that chemical companies embrace digital drivers
New focus: Employ advanced analytics across
organization and build new business models
New expertise: Build the right talent for an
agile and innovative organization and actively
participates in ecosystems
New ways to work: Digitize product, services
and processes across organization and employ
design driven innovation
New experiences: Create experiences that
customers desire and want
New
Focus
New
Ways to
Work
New
Expertise
Experience
IBM Confidential and Proprietary © Copyright IBM Corporation 201823
Thank You