Peter Burbridge, Tara Croft, Donald Devoe, Zeeshan Jiwani & Ryan Wong

Recreational and elite athletes

Males and females between the age 16-40

Consumers willing to pay a premium price

Accelerade will be positioned as the sports drink of choice for athletes who want to increase their performance level. Accelerade’s 4:1 ratio of carbohydrates to protein offers superior performance for endurance athletes when compared to other sports drinks.

Short 5 minutes clips are featured on our website.

Of our 4 sponsored athletes each one will update their Story every month. The release will be staggered so a new clip is released every week.

I faced some real challenges this month. My dog died, my boyfriend said I was spending too much time training...

AHHH. F*&$# I just heard my hamstring pop. Ahhh.... Oh man get me some Accelerade

I know what I have to work on, the Olympic trials are next week and I know I’ll be ready.