Start Ups

Midmarket Companies

Private Equity Firms

Company Overview

What We Do

Greenough Consulting Group (GCG) provides finance, accounting and human resource services for venture capital and private equity firms, start-ups and midmarket companies. We serve as our clients’ financial and administrative teams offering our services at various levels from Chief Financial Officer to Office Administrator.

What makes us different

Our experience We leverage our deep collective expertise across a breadth of industries to offer clients the highest quality solutions to their unique financial and business challenges. Because GCG consultants have worked with hundreds of companies at various stages, we understand the needs and opportunities that arise at the often-exhilarating intersection of entrepreneurship and venture.

Our people We pride ourselves on our exceptional, hands-on dedication to our clients. Venture capital firms hire us for our expertise in the field, deep understanding of the start-up environment and ability to quickly streamline and automate processes in rapid growth environments.

Our integrity We do things the right way and uphold the highest professional standards, whether it’s managing a client’s finances, maintaining compliance with regulatory authorities, or serving as a trustworthy part of your executive team.

What We Do

What We Do What Our Clients Say

“GCG brings their network and experience to the table which has been invaluable to m>Path as we got off the ground. The insight and options they provide has made it easy to get many of our administrative functions in place. We continue to use their services as we scale our organization.”

Claus Moldt CEO of m>Path

“Working with the Greenough Group has been ideal for De Novo Ventures. Members of the Group function as our virtual CFO and virtual controller. Their input is timely and accurate. We could not be more pleased with the support we have received.”

Fred Dotzler De Novo Ventures

“GCG understood our unique fund model immediately and added material value right away. We couldn’t be happier with our partnership.”

Eric Gonzales Montage Capital

“Greenough Consulting Group is supporting our Company with benefit administration and onboarding of employees. Given our current size, it has been beneficial to outsource those services and we have been pleased with the support provided by our dedicated HR manager from Greenough.” Irene Altman Controller, C12 Energy

“We have worked with Team Greenough from the day we started the firm. They have been a valued member of the team, seamlessly handling all back office functions and allowing my investment team to focus on the core activities of executing our consumer growth investment strategy.” Scott Potter Managing Partner, San Francisco Equity Partners

“GCG is an invaluable part of our team – running our business would have been impossible without them. Everyone we deal with is professional, knowledgeable, responsive, and highly capable. I couldn’t have asked for more.”

Gady Nemirovsky Managing General Partner, Inspiration Ventures

Services

Financial Consulting and Services • Strategic consultation to management • Equity/debt fundraising • IPO preparation • Capitalization table management • Technical accounting rules implementation • Set-up and multi-state registrations Financial Communications • Business plans and investor presentations • Financial modeling/forecasts • Board presentations and packages Workouts • Forensic accounting • Restructuring • Employee reduction • Asset sale and liquidation • Wind down • Fraud review and forensic accounting M&A support • Due diligence • Deal management

Interim/Part-time Support • CFO • Controller • Accounting Manager • Staff accounting/daily bookkeeping • Team management and expansion International • Strategic consultation • Set-up and multi-national registrations • Ongoing management • Tax strategy • Subsidiary establishment • Foreign exchange management • Consolidations Business Administrative Services • Office management • Vendor and facilities management •  Benefits administration •  Employee relations

Trusted. Experienced. Hands-on.

Trusted •  500+ companies

•  100+ private equity firms

•  Reputation for accuracy, senior attention, and client service

•  Financial community recommended

Experienced •  60% startups or

midmarket companies

•  40% private equity funds

•  15% located outside the US or have an international presence

•  85% referred by other satisfied clients

•  45% repeat clients

Hands-on •  High-quality executive

management dedicated to your success

•  Flexible model allows organizations to scale up or down

•  Cost-effective for growing organizations

Trusted by Private Equity Clients

Trusted by Startups

Trusted by Midcap Companies

Industries

• Clean technology

• Consumer products

• Entertainment and media

•  Food and beverages

•  Life sciences

• Other

• Private equity

• Retail

• Semiconductors

• Service

•  Technology

•  Telecommunications

Hands-on

CFO Services •  Full-service accounting and finance

functions

•  Board and other presentations/packages

•  Strategic consulting

•  National and international expansion

•  Formation/growth/funding consultation

•  Business plans and financial modeling

•  Due diligence for mergers and acquisitions

•  Management of audit and tax services

•  Pre-IPO or sale preparation

•  Restructuring or liquidations

HR Services •  Payroll and benefits set up and

maintenance

•  Compensation planning and analysis

•  Stock option plan set up and maintenance

•  Employment practices for compliance

•  Training and development

•  Management counseling

•  Employee relations

Trusted. Experienced. Hands-on.

Our Leadership •  25-30 years experience

•  Personally dedicated advisors

•  Professionals who excel at both strategy and execution

•  Executives who have served as in-house CEO and/or CFO roles

•  Experience with startups, international corporations and private equity firms

The Rising Stars of Our Firm

Our Team •  Dedicated to personal client service

•  Passionate about the evolution of technology

•  In touch with the financial needs of entrepreneurs and fast-growing companies

•  Friend them on Facebook, follow them on Twitter

A Firm with Values

Doing whatever it takes. We constantly strive to be highly responsive, give you personalized attention, and deliver the highest quality service at all times. During the work day. In the middle of the night. At all times.

Hiring the best people. We attract, develop and retain the best talent in the industry. We hire individuals who are exceptional at their jobs, constantly push themselves to be better, and make client service their highest priority.

Acting as part of your team. We work best when there is open communication and a high degree of trust in our partnership. We want you to rely on us, and to consider us a valuable member of your executive team. We’ll work hard to earn and keep your trust.

Making you successful. It’s never about us. Our most important job is to help you grow your company, make you look good, and relieve the pressure on running the day to day operations of your business so you can focus on your customers and employees.

Operating with ethics and integrity. Our standards are high. We approach every engagement with the highest degree of ethical standards and integrity, and we expect the same from our clients and partners.

Mark Greenough

Business Strategy / Fund Raising / Consiglieri

•  30+ years experience •  Founder

• Venture Funds and Startups

• Served 150+ clients •  Interim CFO 50+ clients

Ed Canty

Midmarket Companies / Investment Banking / Turnaround Strategies

•  25+ years experience •  10+ years at GCG •  Interim CFO Midmarket and

startup companies •  Venture Funds •  Communications, Software and

Medical Devices •  Former public company CFO,

CFAO and Board Member

David Jaques

Private Equity / Financial / Services

•  20+ years experience •  Interim CFO to 25+ clients

•  Former CFO of Bluerun Ventures

•  Former CFO of PayPal

Leann Proud

Venture Capital / Management Counseling / Benefits & Administration / Option Plans / Employee Relations

•  15+ years experience •  10 years at GCG •  Nearly 100 private and public

companies •  Venture Funds •  Extensive experience across

many industries •  Executive coach and day-today

HR counsel

Thank you. www.greenoughgroup.com Phone: 650-548-6900