Your renewable source

for sustainable

information.

Sponsorship

Overview

Your renewable source

for sustainable

information.

Sponsorship

Overview

a REVEL IN/Green Air Media, LLC Production

About Us

Green Air is an established environmental media product fusing

traditional and new media to form an online hub and news radio

beacon for green-related stories, videos, interviews, images, and

audio.

The Green Air Minute is a 60-second news radio feature broadcast

nationally and heard by millions weekly in the nation’s top markets

with new affiliates, both web and radio, added regularly.

Green Air is proven to connect with consumers, deliver target-

rich demos, and massive reach.

Rich Awn, Host

A true independent of the broadcast industry, Rich Awn brings his wit, curiosity, skepticism and passion to the airwaves as the voice and creator of Green Air. Driven to introduce a program that would bring about positive change while entertaining the listener, Rich has morphed his skills in the board room with his talent as a presenter. An accomplished writer and performer, Rich brings out the best in people connecting with his subjects and listeners in a fully realized cohesion.

The Host

The ProducersScott Newman, Executive Producer

As a 15 year radio industry veteran, most of which as a Producer at CBS Radio and Westwood One, Scott Newman has launched 5 successful network talk/news programs including The Dennis Miller Show, Jim Cramer’s Real Money and Jay Severin Has Issues. In addition, he has created, produced and engineered a number of short and long form features including Last Night on Larry King Live, The Daily Show Feature with Jon Stewart, David Letterman's Top Ten, Dan Rather Reports, Katie Courics Notebook and Harry Smith Reporting. Further, he has been instrumental in the production of special event broadcasts including "Bill Clinton Talks With America" and "CBS Cares with Charles Osgood, Mike Wallace and John McCain". A critical player in conceptualization and execution, Scott Newman is a key element in Green Airs ability to excel.

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The ProducersMandana Mofidi, Producer

Mandana has been a reporter, producer, and broadcast associate for CBS's 60

Minutes, CBS News Radio Network, Pacifica Radio Network and Free Speech

Radio.  Her extensive background includes producing for Charles Grodin, Dr.

Joyce Brothers, Katie Couric's Notebook, Harry Smith Reporting, Wired

Magazine and other national programs. Mandana is personally and

professionally invested in Green Air's mission to utilize information as tool

of empowerment towards creating change and promoting awareness in

environmental issues relevant to our society and world as a whole.

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Reach

Web Stats

Green Air Website

- 100,000 page views monthly

- 1000 unique visitors daily

- Alexa ranking at 398,817 with an increase

of 20,000 positions weekly

Social Networks

- Current.com: 110+ connections

- Digg.com: 150+ friends

- Facebook.com: 400+ friends

- Twitter.com: 500+ followers

Traditional Radio Affiliates

CBS News Radio Network

- 450 affiliates nationally

- 20 million listeners weekly- CBS Web Digital Media (CBS web wing), WOR New York NY, WKVA Lewistown PA, WBZ Boston MA, KCBS San Francisco CA, KIRO Seattle WA, KLOE Goodland KS, KMOX St. Louis MO, KRLD Dallas TX, WBBM Chicago IL, WHBY Appleton WI, WJBC Bloomington IL, WOOD Grand Rapids MI, WTIC Hartford CT, WKOK Sunbury PA

Partners

- WOR710.com: 200,000

impressions/month

- CBSNews.com.com: 3M

impressions/month

Total Impressions

- 20,701,500 possible/month

Components

Green Air’s commercialization is broken down in to three

primary components each with built-in sales and marketing

models:

1.) Nationally syndicated news radio feature- Sponsor related stories

- In-content mentions

- On-air and online adjacencies

2.) Long-form podcasts

3.) Interactive Publishing– Production

– Distribution

National Radio Syndication• The Green Air Minute is a 60-second news/talk radio feature

distributed twice weekly by CBS News Radio and other networks.– Commentary, interviews, special features, unique coverage and novelty

production.

– Provided to over 450 commercial radio network affiliates nationwide.

• The Green Air Minute provides the platform to create seamless

sponsorship messaging embedded in programming content.– Sponsor-related stories

– In-content mentions

– On-air and online ad adjacency.

• The complete feature is delivered as a single package with

billboarded, tune-in promos on the carrying station. – Production of actual commercial material is included.

National Radio Syndication: $750.00 net

Long-Form Podcasts• The Green Air Podcasts are found in the “Audio” thread of Green Air

website and are typically ten-minute (10 min) conversations with the individuals making change happen now.

– Sponsored podcasts include company officials, spokespeople, and media representatives.

• CBS and other major media networks will distribute through their interactive properties.

– Green Air Podcasts are located on the CBS News homepage as well as on the official CBS News Podcast page on iTunes.

• Retain ownership of material.– The final product is then yours to redistribute as a lasting press item with custom

sponsorship tags.– Example: ”OPEN: Its time for your Green Air Minute brought to you by [your

company] CLOSE: This Green Air Minute has been brought to you by [your company]

Long-Form Podcast: $250.00 net

Custom Web Publishing

Green Air in conjunction with Revel In Productions offers viral web video production services.

• Includes professional photography, videography, design elements, take-away links, and exclusive distribution.

• Existing partners in digital and traditional media– CBS News, James Cohen Gallery, Verso Books, Random House Publishing,

Paramount Pictures, Citysearch, Center for Leadership and Learning, Publishers Weekly, Barnes and Noble, Shift Guide / Magazine (Tokyo), NY Art Beat, Mutual Art, Juxtapoz Magazine

• Video format examples– Green Documentary Shorts: illustrations of the important environmental

issues with your company at the heart of the solution. – Webisodes: a series of 2-3 min "sitcom style” shorts

Custom Web Publishing: $1,500.00 net

Web Advertising: Exclusive Sponsor

Logo Space-Available exclusively to presenting sponsor.

-Receives full ownership of all content.

-Retains all other advertising space on site.

-75K/year

net

Web Advertising: Top

286x140

•Flash ad slideshow refreshes every 5 seconds.

•Attractive, clickable links.

•Safe from ad blockers.

•$3.00/CPM

Web Advertising: Mid-Roll Flash

300x400

•Rotating flash slideshow.

•Refreshes every 5 seconds.

•Safe from ad blockers.

•Attractive clickable links.

•$1.50/CPM

Web Advertising: Mid-Roll Static

300x300

300x150

•Static ad

•$1.00/CPM

•Static ad

•$1.00/CPM

Thank you!

We appreciate your consideration and look

forward to a lasting partnership.