Great british baking infographic
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Transcript of Great british baking infographic
666 20
~SEVERAL TIMES ONCE A WEEK
A WEEK
81% 38% 38 33% 30%COOK|NO & DRONE COOK|NO MADA/INES & FAMILY & TV OAK|NO
OAK|NO ODORS SITES & FOROMS NEWSPAPERS FRIENDS SHOWS
TOP 5 HOME OAKEO ITEMS 4|
110 MILLION
Of british people took a baking classin 2013
Hi
I-31 TIMESAMONTH
Hi
LESS THAN ONCEA MONTH
SWEETPOOOINGS( c rum b le , pav ova )
43%
HISCOITS/COOKIES
Increase in independent Increase in baking goodsbakeries between 2011 sales for uk homeware
& 2012. companies.
$ALES OF OAKINBoos oP_
3|oh 79%SIEVES MEASORINO Hors WHISKS
34%MIXERS
|),I19,|BQOKSONBAKINOAVAILABLEQNAMAZQN IN2QIO IN20l2
�Cake' is now the most popular search term on the bbc good food website
Google searches for �cake' have more than doubled since 2010
TV show �the great british bake off has spin off shows in 11 countries
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www.marketresearchworld.net/content/view/967/77/
www.telegraph.co.uk/foodanddrink/10370144/How-the-Great-lBritish-Bake-Off-changed-Britain~html
Home Baking UK - August 2013 report by Mintelwww.bbc.co.uk/food/recipes/cupcakes_93722