GRASSROOTS PROMOTIONS .2016-02-03 chance to take pictures with Arlo & Spot and take...
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The Good Dinosaur at Comikaze 2015 Stan Lees Comikaze is Los Angeles first multi-media pop culture convention, held annually at the Los Angeles Convention Center. Comikaze assembles the most exciting and innovative in comics, video games, sci-fi, fantasy, horror and all things pop-culture, making Stan Lee's Comikaze Los Angeles' ultimate comic con and pop-culture convention.
For the 2015 convention held October 30-November 31, The Good Dinosaur had its very own booth where were my team helped distribute promotional items and encouraged patrons to enter a raffle to win tickets to an advanced screening of the film at the El Capitan theater in Hollywood. The booth also featured a contest in which guests who posted photos with the large standee and tagged #GoodDinoSweeps could win a stuffed Arlo!
Because the booth was located near the main entrance of the expo, patrons were eager to take advantage of coloring sheets, temporary tattoos and take pictures with Arlo and Spot. Contest winners (seen above and left) were thrilled with their prizes and expressed an overwhelming interest in the film.
BOO at the LA Zoo On Saturday, October 10th and Sunday, October 11th, Arlo and Spot were seen at the LA ZOO for the Boo at the LA Zoo activation. All guests of the weekend had the chance to take pictures with Arlo & Spot and take activity sheets home with them. Spot and Arlos appearance at the zoo was teased on their e-newsletter and also on all LA Zoo social media.
CSU Fullerton Disney Club THE GOOD DINOSAUR was promoted at CSU Fullerton Disney Clubs monthly meeting with an enter-to-win contest where students had the chance to win tickets to an early screening of the film. The contest table was set up at the entrance of the auditorium where their meeting was being held. At the end of the meeting two winners were chosen to attend the 11/15 Disney Studios exclusive early screening.