Graphic Recordings of #CMWorld by Kelly Kingman
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Transcript of Graphic Recordings of #CMWorld by Kelly Kingman
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Bringing Words to LifeThe Art of Kelly Kingman at Content Marketing World 2013
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Why Smart Marketing is about Help Not Hype
Jay BaerAuthor, Youtility
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Jay BaerAuthor, Youtility
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From Happiness Factory to Content Factory – How Coca-Cola is Growing Through Liquid Storytelling
Jonathan MildenhallThe Coca-Cola Company
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Jonathan MildenhallThe Coca-Cola Company
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I’ll Give You a Piece of My Mind! Building a Content Strategy with Mental Models
Lauren MolerNational Instruments
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Lauren MolerNational
Instruments
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Bigger Success. Less Content.Across More Platforms.
Andrew DavisAuthor, Brandscaping
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Andrew DavisAuthor, Brandscaping
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Top Seven and a Half Tips to JumpStart Your Visual Content Strategy
Buddy ScaleraOgilvy
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BuddyScalera
Ogilvy
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Getting Started: Building a Small Business Content Strategy
Brian ClarkCopyblogger
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Brian ClarkCopyblogger
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Closing Keynote: A Perfect Story
William ShatnerActor, Director, Producer & Author
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WilliamShatner
Actor, Director,Producer &
Author
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What is graphic recording?Graphic recording, also sometimes referred to as “scribing,” is the practice of drawing to increase understanding, engagement and retention. More specifically, it’s listening to verbal information, synthesizing and capturing main ideas in a visual way — on paper, tablets, flipcharts or other media. (Source: http://kingmanink.com)
What are sketchnotes?Sketchnotes (or visual notes) are just what they sound like: notes that are drawn in a sketchbook. The creation of sketchnotes is only witnessed by the artist, not the entire room (as with graphic recording). Sketchnotes can be a great way to share the content of a meeting or event with people who were unable to attend or they can be distributed to participants afterwards as a take away. (Source: http://kingmanink.com) More on Kelly Kingman: http://kingmanink.com
Missed #cMWorld? Find a Content Marketing Institute event near you. New York, San Francisco, Sydney and Cleveland are all on the schedule in the next 12 months! http://contentmarketinginstitute.com/events