17 #PersonalBranding tips to OWN your Digital 1st Impression
Graphic Design Tips for a Great First Impression
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Transcript of Graphic Design Tips for a Great First Impression
Great Design Tips for a Great First Impression
Content may be king, but how it is
presented can go a long way towards
building a successful online business. This means that you will have to pay special attention towards
generating excellent graphic design to create that great first impression.
Graphic design is really just how your website
presents what it does to the public. An eye-
catching design that promotes what you do
without going overboard can help with both
presentation and sales as well. However, it
must be noted that your graphic design should
compliment the excellent content that
you will need in order to run your business
successfully.
All too often, online business owners eschew content for creating
wonderful graphic design and pay the price. What follows is a few solid tips in finding the right graphic design to help create a great first impression
that lasts.
Complimentary Fonts and ColorsRemember that this is about your
business, so the color scheme and fonts should reflect your business
colors and logo. The fonts should be large enough to easily read and
clean, so there is no confusion. The colors need to reinforce your
business brand as well as evoke action.
Complimentary Fonts and ColorsFor example, we associate the color
green with “go” and the color red with “stop”. You can use these colors
and more to emphasize points and evoke actions. You should also choose colors for your logo and
business and use them prominently on your website.
Align Your ContentMost websites center the content on
the page while some shift it to the left side. It all depends on the type of
business that you are running and the style that you want to get across. However, your alignment needs to be consistent from page to page. Plus, it
should guide the eye of the reader naturally and be clean as well.
Use Open SpaceNot every part of your web page needs
to be crammed full of text, graphics, video or images. Having open space
provides breathing room and helps to emphasize the points that you are
trying to make.
VS
Correct Spelling and Grammar UsageThis is rather self-
explanatory. After all, if your website is full of spelling and grammar
mistakes, then few people are going to take you
seriously. This is especially true with “spell check” being easily available.
Remember that you only have one chance to make a first impression, so be sure that everything is
spelled correctly.
Show Contact InformationThis is one that gets minimized too much.
You need to adequately display your contact information, including standard
address, email, phone number if necessary and any blogs or social media sites that your business uses to conduct business. It is important to display your contact information prominently enough so it will be seen. Plus, it is standard to have this at the bottom of your home or
main menu at the very least.