GRACENOTE STYLE GUIDE · Summertime Sadness Lana Del Rey Tongue Tied Grouplove ... GRACENOTE STYLE...

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GRACENOTE STYLE GUIDE 09.2016

Transcript of GRACENOTE STYLE GUIDE · Summertime Sadness Lana Del Rey Tongue Tied Grouplove ... GRACENOTE STYLE...

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GRACENOTE STYLE GUIDE 09.2016

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Introduction

The Essence of the BrandWhere We PlayThe Fine Print

Logo Guidelines

Print & OnlineUser InterfaceClear Space

Powered by Gracenote Text Alternative

Incorrect Usage

Color

Print Trademark Attributions

Video Imagery

A Final Note & Inquiries

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The Essence of the Brand

Gracenote is the world’s leading entertainment data and technology company. We power the top music services, consumer electronics companies, automakers, media companies and cable and satellite operators on the planet. At its core, Gracenote helps connect people with the entertainment they love most.

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We touch the lives of hundreds of millions of people every day. Our data and technology helps

fans discover new bands to fall in love with, find TV shows and characters to cheer for, and jam

to the most epic playlists on the open road.

Global DatabaseCreating, collecting and organizing

detailed information about TV shows, sports, movies and music.

Best-in-Class Experience Building best-in-class services and technologies to make TV, sports,

movies and music more accessible to and discoverable by fans.

Highly Scalable PlatformAll on a highly scalable platform

that services trillions of queries per month and is trusted by the world’s

biggest brands.

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The Fine PrintGracenote requires any company offering Gracenote enabled products and technologies to

first enter into an agreement with Gracenote. As the Gracenote products and technologies

expand to meet the needs of consumers, it is important that the Gracenote brand, including

all the elements that make up the company’s visual identity, remain consistent.

We appreciate your commitment to these standards. If you have any questions, please don’t

hesitate to contact your Gracenote Technical Account Manager.

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The Gracenote Logo

Print & Online LogoThis logo is to be used for all printed publications, advertising, product packaging, faceplates, bezels, Web sites, manuals and other documentation, as well as any media and connected updates.

When using the Gracenote logo, only the versions to the right should be used.

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Standard PositiveFull Color Version

1 ColorBlack Version

1 ColorWhite Version

Standard Reverse Full Color Version

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Product Packaging Products, devices and software featuring Gracenote

technology or content must include the Gracenote logo

on the outside of product packaging or on the Software

Installer if other third-party technology or content brands

are also represented.

When logos of third-party companies (or technologies

belonging to third-party companies) are displayed, the

Gracenote logo should be displayed with prominence

equal to the other third-party logos.

Faceplates & BezelsProducts, devices and automotive systems featuring

Gracenote technology or content must have the

Gracenote logo on the front of the device if other third-

party technology or content brands are also represented.

When logos of third-party companies (or technologies

belonging to third-party companies) are displayed, the

Gracenote logo should be displayed with prominence

equal to the other third-party logos.

The Gracenote Logo

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The Powered by Gracenote Logo

User Interface LogoThis logo is to be used for all user interfaces. Products,

devices, apps, widgets and other systems and technologies

featuring Gracenote technology or content must display

the Powered by Gracenote logo.

When logos of third-party companies (or technologies

belonging to third-party companies) are displayed, the

Powered by Gracenote logo must be displayed with

prominence equal to the other third-party logos.

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Standard PositiveFull Color Version

1 ColorDark Gray Version

1 ColorBlack Version

1 ColorLight Gray Version

1 ColorWhite Version

Standard Reverse Full Color Version

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NEXT

Playlists

6:486:48

HOMEHOME

VOLUMEVOLUME

Artists GenresRadio Identify

ForeverHaim

RoyalsLorde

Summertime SadnessLana Del Rey

Tongue TiedGrouplove

Bluetooth > Somber Upbeat Playlist

The Powered by Gracenote Logo: User Interface Logo Examples

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Minimum = 30mm

Gracenote Logo Clear Space

Acceptable Logo Clearance The logo should not appear crowded by other elements, therefore the use of clear space is essential. The clear space surrounding the logo should be greater or equal to the height of the logo, except when space does not permit.

Minimum SizeThe logo should be printed at a minimum of 30mm wide. The logo should always be sharp and crisp whenever reproduced.

Clear space surrounding the logo is greater or equal to the height of the logo

Height

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Clear space

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Powered by Gracenote Logo Clear Space

Acceptable Logo Clearance The logo should not appear crowded by other elements, therefore the use of clear space is essential. The clear space surrounding the logo should be greater or equal to half the height of the logo, except when space does not permit.

Minimum SizeThe logo should be printed at a minimum of 30mm wide. The logo should always be sharp and crisp whenever reproduced.

Space ConstraintsIf space does not permit for the Powered by Gracenote logo on the user interface, the Gracenote logo or Powered by Gracenote Word Trademark can be used.

Clear space surrounding the logo is equal to 1/2 the height of the logo

Clear space

Hei

gh

t

Minimum = 30mm

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Powered by Gracenote Word Trademark (Text) Guidelines

If space does not permit for the Powered by Gracenote logo, the Powered by Gracenote word trademark can be used as an alternative.

The correct word (text) trademark is as follows:

Powered by Gracenote®

Powered by Gracenote®

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Do not introduce special effects such as drop shadows, gradients or strokes.

Do not distort or alter the identity. The logo should always remain proportional. When scaling the logo, the size of the ® symbol may need to be adjusted.

Do not reproduce the identity in an unapproved color or use the palette colors incorrectly.

Incorrect Usage: What Not to Do

The Gracenote and Powered by Gracenote logos should be reproduced as accurately as possible to the artwork. The logos should always appear on a clean, solid background. When placing either the logo on an illustration or photograph, make sure the area where the logo is positioned is as clear as possible from any patterns and color variations.

Do not use inadequate quality artwork, use only EPS files provided by Gracenote, Inc. Do not use low-resolution or recreated artwork.

Do not place logo on busy backgrounds or on backgrounds that do not provide enough contrast.

Do not change the size or position of any of the elements in the identity system.

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Gracenote Color Palette

These are the approved colors that may be used for both the Gracenote and Powered by Gracenote logos.

Do not substitute different colors or add additional colors to the palette.

PANTONE®

1797C

4-COLOR PROCESS

C: 0

M: 100

Y: 99

K: 4

RGB

R: 227

G: 27

B: 35

HEX COLOR

#E31B23

PANTONE®

COOL GRAY 9C

4-COLOR PROCESS

C: 0

M: 0

Y: 0

K: 50

RGB

R: 128

G: 128

B: 128

HEX COLOR

#808080

PANTONE®

428C

4-COLOR PROCESS

C: 23

M: 16

Y: 17

K: 0

RGB

R: 195

G: 198

B: 200

HEX COLOR

#C4C7C8

PANTONE®

--

4-COLOR PROCESS

C: 0

M: 0

Y: 0

K: 100

RGB

R: 0

G: 0

B: 0

HEX COLOR

#000000

PANTONE®

--

4-COLOR PROCESS

C: 0

M: 0

Y: 0

K: 0

RGB

R: 255

G: 255

B: 255

HEX COLOR

#FFFFFF

GRACENOTE RED DARK GRAY LIGHT GRAY WHITEBLACK

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Gracenote LogoGracenote, the Gracenote logo and logotype are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Powered by Gracenote LogoGracenote, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Gracenote®Gracenote is either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Powered by Gracenote®Gracenote and “Powered by Gracenote” are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Gracenote MusicID®Gracenote and Gracenote MusicID are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

MusicID®Gracenote and MusicID are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Gracenote Rhythm™Gracenote and Gracenote Rhythm are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Gracenote On Entertainment™Gracenote and Gracenote On Entertainment are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Gracenote Entourage™Gracenote and Gracenote Entourage are either a registered trademark or a trademark of Gracenote, Inc. in the United Stated and/or other countries.

Gracenote TMS ID™Gracenote and Gracenote TMS ID are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Gracenote Podium™Gracenote and Gracenote Podium are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Print Trademark Attributions

When using any of the Gracenote logo trademarks or Gracenote word trademarks, they should appear and be attributed with the appropriate Print Trademark Attribution (TA).

When referencing or using Gracenote text trademarks, use the superscript TM, SM, or ® symbol, as appropriate, after each Gracenote text trademark at its first use (e.g., titles, headlines, taglines, paragraph headings, etc.) and at its first use in text or body copy.

When more than one Gracenote trademark is used or referenced in materials, Print Trademark Attributions can be combined. For example:

Gracenote, the Gracenote logo and logotype, “Powered by Gracenote” and Gracenote MusicID are either registered trademarks or trademarks of Gracenote, Inc. in the United States and/or other countries.

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Video Imagery

For the use of Video Imagery, Licensee must display the following attribution when it is attached to the Licensed Data delivered by Gracenote:

[Photographer’s Name]/[Collection Name/Image Source].

Gregorio T. Binuya/Everett Collection

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A Final Note

If you’re ever in doubt, refer back to this document. Gracenote does require users to submit any advertising, promotional display, instructional and other design or descriptive material or media regarding Gracenote to their Gracenote Technical Account Manager.

For approval and other identity related questions, please contact:

Kristin Klindt Director, Marketing & Events+1 [email protected]

Gracenote®, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

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