Golf Club Operations

An introduction

In Brief

• Not a ‘golf club’ but country club/resort• Departments• Operationally• Major Operations Departments• Look at headcount and org chart of local

club

Departments

• Golf (duh)• Course Maintenance• Engineering/Housekeeping• Security• F & B• Sports• Membership• Finance, Admin & HR• Sales & Marketing

Operationally

• Open 7 days• Some close golf course and pool Mondays• To cut on overtime • To allow maintenance: apply fert/chem and

chlorine• Open 7am (gym and booking counters)

Golf Department• Control golfers’ activities• Organize tournaments: private or clubs• Marshals and starters• Take bookings and registrations• Caddies and Buggies• Bag drops and pickups• Headed by Golf Manager• High turnover department• Design so able to multi-task

Course Maintenance

• Looks after golf course• Possibly the landscapes too • Biggest department - manpower• Biggest cost centre• Main contributor to club’s success or failure • Headed by Course Superintendent• Remember: Number of staff commensurate

with course difficulty

F & B

• May include kitchen• Includes Banquets, seminars, meetings etc• Food outlets in the club• Second source of income to club. Maybe 1st

• Don’t neglect function and meeting rooms.• Increase flexibility of rooms usage even

lawns!• Even lobbies can be rented out: plug points

Security

• Commonly outsourced• A golf club can be 300 acres• 8,000 customers a month• Customers; middle and upper class• Car park: 100 cars capacity – good cars• All target for crime• Design it so can reduce opportunists.

Engineering/Housekeeping

• Difficult to recruit• High turnover• Do take into consideration when designing

clubhouse• Grand clubhouse lose meaning when

poorly maintained• Do you need a chandelier?

10

Manpower RequirementHeadcount Budget

Golf 19 1 20 Assistant Golf ManagerCourse Maintenance 13 - 13 Machinery Maintenance 4 1 5 MechanicF&B 25 3 28 3 F&B AssistantsDriving Range 6 (6) - Driving range rented out in Oct 2006Sports & Recreation 9 1 10 LifeguardGM's Office 6 - 6 Clubhouse Maintenance 2 - 2 Accounts & Membership 6 1 7 IT ExecutiveHR & Admin 5 1 6 HR Assistant

95 2 97 General workers 21 - 21

116 2 118

11

1

1 1

1 1

SECRETARY 1

1 1 1 1PR & BIZ DEV

OFFICER 1

1 SALES COORDINATOR

1 COURSE SUPERVISOR

1 M'SHIP OFFICER 1

SR GOLF SUPERVISOR

1 ADMIN ASSISTANT

1 HORTICULTURIST 1

SR STARTER & MARSHAL

2 SR F&B SUPERVISOR

1 GREEN KEEPER 2 1

STARTER & MARSHAL

4 F&B SUPERVISOR 1 CHIEF MACHINE OPERATOR

1 ACCOUNTS OFFICER

1

BAG/BUGGY ATTENDANT 4 CAPTAIN 2

MACHINE OPERATOR 5

ACCOUNTS CUM IT OFFICER 1

GOLF OPERATION ASST 1 ASST CAPTAIN 2

GENERAL WORKERS 22

FRONT OFFICE ASST 4 F&B CASHIER 4 ADMIN ASST 1 1

RECEPTIONIST 1WAITER /

WAITRESS 15 HR OFFICER 1

ADMIN ASSISTANT

1 1 HR ASSISTANT 1

CHIEF MECHANIC 1 ADMIN OFFICER 1

1 MECHANIC 3 ADMIN ASSISTANT 1

SPORTS COORDINATOR

1 DESPATCH 1

SPORTS ATTENDANT

4 1

CHIEF LIFEGUARD 1 1 1

LIFEGUARD 3

ACCOUNTS EXEC

SR HR & ADMIN EXEC

ADMINISTRATION

GENERAL MANAGER

CLUB MANAGER FINANCE MANAGER

ASSISTANT GM

COURSE SUPERINTENDENT

MACHINERY EXEC

GOLF

GOLF & SPORTS FOOD & BEVERAGES MAINTENANCE

SECRETARY

GOLF MANAGER

ASST GOLF MANAGER

OTHERS

MAINT. EXEC

SPORTS

MACHINERY

CLUBHOUSE MAINT.

F&B EXEC

INFORMATION TECHNOLOGY

SPORTS EXEC

CLUBHOUSE GOLF COURSE

D/RANGE & GOLF ACADEMY

CHINESE RESTAURANT

KARAOKE & PUB

HALFWAY HUTS

INTERNET CAFÉ

D/RANGE CAFÉ

CANTEEN HOUSEKEEPING

SECURITY

ELECTRICAL & ENGINEERING

PR & BUSINESS DEVMEMBERSHIP

IT EXECMAINT. SUPERVISOR

ACCOUNTS

HR & ADMIN

M'SHIP EXEC

Organisation Chart

In Brief

• Not a ‘golf club’ but country club/resort• Departments• Operationally• Major Operations Departments• Look at headcount and org chart of local

club