Godrej Infotech Limited

Godrej Infotech LimitedGodrej Infotech Limited

‘Spot the Star’ - SMEs ‘Spot the Star’ - SMEs PresentationsPresentations

July 26, 2003July 26, 2003

Apr 10, 2023 Godrej Infotech Ltd 2

Contents of the presentationContents of the presentation Our Vision & MissionOur Vision & Mission Godrej Infotech in a nutshellGodrej Infotech in a nutshell Our BusinessOur Business Market ChallengesMarket Challenges Customer’s ExpectationCustomer’s Expectation Our Marketing StrategyOur Marketing Strategy ERP BusinessERP Business Our Product offeringOur Product offering USP of our ProductsUSP of our Products RoadmapRoadmap Road aheadRoad ahead


Our VisionOur Vision

Be a world class provider of high-quality Information Be a world class provider of high-quality Information Technology Solutions.Technology Solutions.

Our Mission We will provide cost-effective and quality We will provide cost-effective and quality IT productsIT products, ,

consultancy and servicesconsultancy and services in the area of in the area of commercial commercial applicationsapplications to our customers around the globe. to our customers around the globe.

We shall focus on sustained profitable growth by We shall focus on sustained profitable growth by continuously improving our technology and processes, by continuously improving our technology and processes, by

developing our people and working closely with our customers developing our people and working closely with our customers and other partners.and other partners.


Godrej Infotech in a nutshellGodrej Infotech in a nutshell

‘‘Godrej’ Group CompanyGodrej’ Group Company Established as an IT company in Established as an IT company in

19991999 1600+ man year experience in IT 1600+ man year experience in IT

industryindustry 200+ software professionals200+ software professionals ISO 9001:2000 certified ISO 9001:2000 certified

proceduresprocedures Assessed SEI CMM Level 4Assessed SEI CMM Level 4


Our BusinessOur Business

End-to-End IT solution provider for End-to-End IT solution provider for Godrej & Boyce and Godrej Godrej & Boyce and Godrej AppliancesAppliances

Consultancy and Implementation of Consultancy and Implementation of ERP: Baan and NavisionERP: Baan and Navision

Customized Software SolutionsCustomized Software Solutions Software Products for SCM, Sales Software Products for SCM, Sales

Force Automation and ERPForce Automation and ERP Computer Facilities ManagementComputer Facilities Management


Market ChallengesMarket Challenges

Changing Market Dynamics – hence Changing Market Dynamics – hence business gets effected if dependent business gets effected if dependent on a single product or brandon a single product or brand

Tier I and Tier II companies Tier I and Tier II companies subsidizing their Domestic Sales by subsidizing their Domestic Sales by Export salesExport sales

Price pressure because of Price pressure because of competition from small IT companiescompetition from small IT companies

Costly and Lengthy pre-sales Costly and Lengthy pre-sales affecting the profitabilityaffecting the profitability


Customer’s ExpectationsCustomer’s Expectations

Product suitable to his line of BusinessProduct suitable to his line of Business Good reference sitesGood reference sites Scalability of the productScalability of the product Sustainability of the vendorSustainability of the vendor Quick implementation methodologyQuick implementation methodology Best utilization of his present IT Best utilization of his present IT

investmentinvestment Latest TechnologyLatest Technology Solutions with best industry practicesSolutions with best industry practices Quality is pre-requisiteQuality is pre-requisite


Our Marketing StrategyOur Marketing Strategy Target all segments of ERP market by offering Target all segments of ERP market by offering

products at various price points products at various price points Strategic commitment to the product businessStrategic commitment to the product business

Dedicated Resource PoolDedicated Resource Pool Planned product developmentPlanned product development

Specialization and FocusSpecialization and Focus Investment in domain expertise (Manufacturing,Investment in domain expertise (Manufacturing,

Logistics, Retail etc) Logistics, Retail etc) Phased Market PenetrationPhased Market Penetration

South after West and NorthSouth after West and North Establish Alliances and PartnershipsEstablish Alliances and Partnerships

Expand our ERP and SCM offeringsExpand our ERP and SCM offerings 11 Channel Partners and 3 Strategic Partners11 Channel Partners and 3 Strategic Partners

Phased investment in Branding and PromotionPhased investment in Branding and Promotion Overseas Marketing through strategic partnersOverseas Marketing through strategic partners


ERP BusinessERP Business Increase ERP offerings to verticals in Increase ERP offerings to verticals in

Service sectorService sector Turnkey projectsTurnkey projects Increase portfolio of ERP offeringsIncrease portfolio of ERP offerings Offer value added services to ERP Offer value added services to ERP

customerscustomers


Product DevelopmentProduct Development Domain knowledge and best practices for Domain knowledge and best practices for

Manufacturing is existing with usManufacturing is existing with us Leverage “Godrej” brand nameLeverage “Godrej” brand name Utilize our channel partner effectively to Utilize our channel partner effectively to

reduce pre-sales time and cost while reduce pre-sales time and cost while increasing geographical reachincreasing geographical reach

Develop software products that offer Develop software products that offer value for money to SME segmentvalue for money to SME segment

Demand for integrated products from Demand for integrated products from “Enquiry to Order to Cash”“Enquiry to Order to Cash”

To position ourselves as one stop shop for To position ourselves as one stop shop for total IT solution total IT solution


Our Product OfferingOur Product Offering

OrganisationOrganisation

EmployeesDealers

Suppliers

• eSell• SMS_In_Biz

• eBuy

• eCRM• Pharmaforce• EIP/ERM/B2E• WorkFlow• SMS_In_Biz• DSS

eEnterpriseIntegrated Suite of Applications encompassing

Distribution,Manufacturing,

Finance andHR

OrganisationOrganisation


USP of our productsUSP of our products Designed using latest TechnologyDesigned using latest Technology Tuned to work on low bandwidthTuned to work on low bandwidth Scalable to high end databasesScalable to high end databases Workflow enabledWorkflow enabled Modular – standalone or integrated Modular – standalone or integrated Enables restructuring of Business Enables restructuring of Business

processes in short span of timeprocesses in short span of time User friendly interfaceUser friendly interface India localization is an integral part of our India localization is an integral part of our

productproduct


Product Road MapProduct Road Map

Milestones

Staff Augmentation

Projects onsite

Full Project offshore

Develop industry functional focus

Product for Mfg. Segment

Complexity

1999

2000+2002+

2002+

2003+

2004+

Product other Verticals


Road aheadRoad ahead

Globalization of productsGlobalization of products Tie-up with overseas strategic Tie-up with overseas strategic

partners for ERP implementations partners for ERP implementations and Customizationand Customization


[email protected]@godrej.com

www.godrejinfotech.comwww.godrejinfotech.com


ERP Segment-Wise ERP Segment-Wise PositioningPositioning

Baan

NAVISION

eEnterprise

Price

Volume

Godrej Infotech Limited

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