Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and...

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Go To Market Plan 10/25/2013 Fujifilm – Private and Confidential Rob Sims Rob Sims

Transcript of Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and...

Page 1: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Go To Market Plan

10/25/2013 Fujifilm – Private and Confidential

Rob Sims Rob Sims 

Page 2: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm
Page 3: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 1 – Apologize to those you’ve offended

10/25/2013 Fujifilm – Private and Confidential 3

Page 4: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 2 – Admit your abuse

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Page 5: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 3 – Put things in perspective

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Page 6: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 3 – Put things in perspective

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Server

BackupBackup

Page 7: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 3 – Put things in perspective

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Server

BackupBackup

Structured Data

First external disk solutions

BackupBackup

Page 8: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 3 – Put things in perspective

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Server

BackupBackup

Structured Data

Massive Growth of data

BackupBackup

Un‐Structured Data

BackupBackupBackupBackup

Page 9: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 4 – Understand your problem

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Page 10: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 5 – Facing the issue

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File

Ser

ver

File

Ser

ver

File

Ser

ver

Backup Agent

Backup Agent

Backup Agent

Disk Capacity

Disk Capacity

Disk Capacity

Active

Backup Server

IP N

etw

ork

Net

wor

k Lo

ad

Disk to Disk (D2D)

Deduplication

Tape

Active

Active

ActiveIn-Active

Multiple Storage Options

File retrieval

Users

IT Staff

Page 11: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 5 – Facing the issue

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File

Ser

ver

File

Ser

ver

File

Ser

ver

Backup Agent

Backup Agent

Backup Agent

Disk Capacity

Disk Capacity

Disk Capacity

Backup Server

IP N

etw

ork

Net

wor

k Lo

ad

Disk to Disk (D2D)

Deduplication

Tape

Active

ActiveIn-Active

Multiple Storage Options

File retrieval

Users

IT Staff

Active

In-Active In-Active

In-Active

ActiveIn-Active In-Active

Page 12: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 6 – Find a better path

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File

Ser

ver

File

Ser

ver

File

Ser

ver

Backup Agent

Backup Agent

Backup Agent

Disk Capacity

Disk Capacity

Disk Capacity

Backup Server

IP N

etw

ork

Net

wor

k Lo

ad

Disk to Disk (D2D)

Deduplication

Tape

Active

Active

Multiple Storage Options

File retrieval

IT Staff

Active

In-Active

In-Active

In-Active In-Active

Arc

hive

Online Archive

In-ActiveActive

ActiveIn-Active

ActiveIn-Active

In-Active

Shortens backup window

UsersArchive Backup?• Is archive storage protected?• What about a disaster?• Is power a concern?• Is it really cheaper?

Page 13: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 7 – is the answer

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Shared Storage (NAS)

Any Vendor FC/SAS library supported

IBM/HP open standard

• Vendor NeutralNo agents, no proprietary software layer, no change to file format or attributes

• ScalableCan grow to Petabytes of content & manage files in or out of tape library

• GreenTape requires no power to store content, smaller footprint and minimal cooling needed

Page 14: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 7 – is Data Protection

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Data Integrity• Tamper checking• LTFS check

Data Reliability• HASH code per file• Drive/Tape error correlation

• Self healing• No Delete

Data Redundancy• Multi‐Copy (different media)• Secure over wire replication• Media export

Dternity Cloud

Page 15: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 7 – is Secure

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Grouping• By Share• No comingling of data between shares

System Access• Active Directory• Role‐Based Access

Data Encryption• Enterprise Key Server (embedded)• Offsite & Outsourced Key sharing

\\Dternity\Finance\...

\\Dternity\Production\...

\\Dternity\Marketing\...

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Step 7 – optimizes your archive

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Policy Managed Disk Cache• Adjustable ingest store• Partial file store• Read back FIFO

Open file access API• Pre‐fetch files back to cache• Status of files stored• Optimized read sequencing

Page 17: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 7 – platforms

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Page 18: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

Step 8 – Leverage                   

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File

Ser

ver

File

Ser

ver

Backup Agent

Backup Agent

Disk Capacity

Disk Capacity

Disk Capacity

Backup Server

IP N

etw

ork

Net

wor

k Lo

ad

Disk to Disk (D2D)

Deduplication

Tape

Multiple Storage Options

File retrieval

IT Staff

In-Active In-ActiveIn-Active

Active

Active

In-Active

Users

ArchiveActive

Active

Removes need to backup active files

Page 19: Go To Market Plan - fujifilmsummit.com · Go To Market Plan 10/25/2013 Fujifilm –Private and Confidential Rob Sims. Step 1 – Apologize to those you’ve offended 10/25/2013 Fujifilm

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Step 9 – Lost in Translation

Step 10 – Dog ate this step

Step 11 – Aliens abducted this step

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Step 12 – Stop Doing What You’ve Always Done

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It feels sooooo goood…