GMG Presentation

A publishing pioneer, Greenspun Media Group has more than

60 years of journalism expertise, making it the most influential,

full-service multi-media organization in Southern Nevada.

Our clients have access to an extensive amount of unique

branding and marketing opportunities in which we offer

multiple platforms to create and execute their business’

objectives. We provide award-winning graphic design, print

& digital media with complete market coverage, innovative

event concepts, execution and much more.

We pride ourselves on having the single largest and most

engaged audience of any media company in Las Vegas.

PRINT. DIGITAL. SOCIAL. EVENTS.

LASVEGASSUN.COM | LAS VEGAS WEEKLY | THE SUNDAY | VEGAS INC

600,000+Local ReadersPer Month

LAS VEGAS MAGAZINE | VEGAS2GO

Tourist ReadersPer Month800,000+

GREENSPUN MEDIA GROUP 2014

Las Vegas Sun#1 Independent, locally-owned news source Pulitzer Prize Award Winner

LasVegasSun.com2009 Pulitzer Prize for Public Service2013 EPPY Award Winning Website & Photography2013 Best Website, Urban Daily Newspaper from Nevada Press Association

Las Vegas Weekly#1 Local Weekly News & Entertainment Publication2013 Best Website, Urban Weekly from Nevada Press Association

LasVegasWeekly.com2013 EPPY Award Winning Website

Vegas Inc (The business section of The Sunday)#1 Business Publication in Southern Nevada

VegasInc.com2013 Best Business Website in Nevada from the Nevada Press Association

Las Vegas Magazine#1 In-room & Tourism Magazine in market

Vegas2Go#1 Visitor Guide on the Las Vegas Strip1

MARKETLEADERS

WEDELIVERLOCALS


LOCALREACH

1,700+LOCATIONS

Distributed in more than 1700

locations citywide

Reaches an average of 265,100

adult readers

Source: The Media Audit, Sept-Oct 2013

ADULT READERS

Blankets Las Vegaswith 65,000

copies weekly65,000COPIES WEEKLY

LAS VEGASWEEKLY

265,100


TheMusic Issue

The Weekly Awards

SIGNATURE COVER PARTIES

The Nightlife Issue

TheBooze Issue

TheAnniversary Issue

EXPOSURE Print & Digital Advertising E-Marketing exposure to our large & ever-growing subscriber databaseDedicated photographer and post event photo coverageMulti-platform social media supportPress releases, media alert inclusion and other PR supportOn-site activation opportunities

And much more

LVW EVENTS

COPIESWEEKLY

THE SUNDAYVEGAS INC

THE NEXT BIG THINGIN NEWS

Gone are the days of breaking major news in print media. Greenspun continues to innovate.

The Sunday answers the question of what comes next. The Sunday helps you understand how the most important headlines affect our community.

Dynamic, exciting, forward thinking, fresh.This new weekly news publication is backed by a 24/7online news operation and award-winning news room.

Vegas Inc is the business section of The Sunday expanding the reach of the most read business publication of Southern Nevada.

65,000 copies weekly in circulation

65,000


THE SUNDAYDISTRIBUTION

LOCATIONSCITYWIDE

1,700+

Womento Watch 40 Under 40

SPECIALPUBLICATIONS

Health CareHeadliners WomensCare

Top TechExec Awards

Book ofBusiness Lists Top Doctors Top Lawyers

HealthCareQuarterlyGiving Guide


HEALTHCAREQUARTERLY

30,000COPIESDISTRIBUTEDQUARTERLY

DISTRIBUTIONPOINTSINCLUDE

HealthCare Quarterly is a publication covering the

latest treatments, industry news and changes to existing

health care laws and regulations. The only publication

of its kind in Southern Nevada, Vegas Inc’s HealthCare

Quarterly contains contributions from medical industry

experts. These professionals provide their expertise

helping us all navigate the complex world of health care.

• Mailed to every M.D., D.O., and medical office in Clark County

• Medical offices and hospitals throughout Southern Nevada

• Mailed locally with The Sunday / Vegas Inc

• Retail locations including CVS, Walgreens, and Barnes & Noble

• Pickup locations in high earning zip codes

WEDELIVERTOURISTS


TOURISMREACH

98%EXCLUSIVE

IN-ROOM PUBLICATION

Exclusive Tourist Publication in 98%

of Rooms

665,000 Las Vegas Magazinereaches 665,000

unduplicated visitors weekly

UNDUPLICATED VISITORS

In 140,000 rooms in Las Vegas, Las Vegas

Magazine has the highest distribution among

competitors140,000

COPIES DISTRIBUTED

LAS VEGAS MAGAZINE

67%67% of Las Vegas visitors do not

have their activities preplanned

Source: 2012 LVCVA Visitor Profile Report


83%MULTIPLE READERSHIP

83% of visitors use Vegas2Go multiple times

throughout their stay

375,000 Vegas2Go reaches 375,000 unduplicated

readers bi-weekly

UNDUPLICATED READERS

Vegas2Go distributes 150,000 copies

bi-weekly and is themost used visitor

guide in the market150,000

COPIES DISTRIBUTED

VEGAS2GO

Source: Reader survey conducted by Survey America of Nevada

WEDELIVERDIGITAL

DIGITALREACHFor more than 60 years, Greenspun

Media Group has been a pioneer in

publishing in Southern Nevada. Always

innovative and continuously evolving,

Greenspun Media Group’s award-winning,

state-of-the-art digital websites extend

the power of our publications beyond

the page. Recognized across the country

and regionally as a leader in digital news,

entertainment and business information,

Greenspun Media Group delivers.

TRADITION.INNOVATION.INFLUENCE.

LOCAL. DIRECT. IMPACT.

2 MILLION+LasVegasSun.com has more than 2 million unique visitors monthly

Ho

mep

ag

e t

akeo

ver

wit

h m

ast

head

sp

on

sors

hip

DEMOGRAPHICSAge

18-34 34%

35-44 27%

45-54 15%

55+ 24%

Gender

Male 62%

Female 38%

Average Household Income $85,750

Some College Education 77%

Only through Greenspun Media Group’s direct digital buying can your

organization maximize your advertising investment. We offer unique

and high-impact options that are not available through programmatic

buying. Greenspun Media Group’s digital products offer Geo-targeting,

Optimization, Real-time analytics and ad combination offers to fit any

budget and maximize any strategy. Greenspun Interactive prides itself

on being one of the most advanced data-driven dot-coms in the country.

Las Vegas Sun Mobile reaches 650k unique visitors monthly

650,000

LasVegasWeekly.com has an averageof 350k unique visitors monthly

350,000

VegasInc.com has an average of 285k unique visitors monthly

285,000

Source: Scarborough Research 2013 Release 2. Please note the data is an aggregate of all our online products.

SOCIAL MEDIA Our focus on the emergence and dominance

of social media has taken shape to create

the largest combined social media following

for a media group in the state. We use our

various channels such as Facebook, Twitter,

Instagram, Pinterest, Google+ and Youtube

to engage our readers and support the

efforts of our partners.

We provide breaking news, organize relevant

community conversations and offer contests

and promotions for our followers. Amongst

our various publications and social media

platforms, we cover everything from news

and business to travel and entertainment.

172,702+FOLLOWERS

27,377+FOLLOWERS

114,588+FOLLOWERS

35,277+FOLLOWERS

340,356+

LAS VEGASWEEKLY

LAS VEGASMAGAZINE

LAS VEGASSUN

VEGAS INC

TOTAL SOCIAL MEDIA FOLLOWERS

*Numbers increase daily and reflect as of April 2014.

OURPROPOSAL

702.990.2414 • greenspunmedia.com

2360 Corporate Circle, 3rd Floor, Henderson, Nevada 89074

GMG Presentation

Documents

Transcript of GMG Presentation