Glukoa pitch - AMPION Venture Bus East Africa 2014
-
Upload
nahid-valli -
Category
Business
-
view
869 -
download
2
Transcript of Glukoa pitch - AMPION Venture Bus East Africa 2014
Health Risk Diabetes
Worldwide development
of diabetes382 Mil
592 mio
“Africa is facing a health time bomb with diabetes”(International Diabetes Federation)
19 Mil
41 Mil
592 Mil
Estimate of diabetes
cases in Africa
20132035
2013 2035
The Challenge
Limited knowledge and management leads
to severe suffering of patients and massively
increases treatment costs
Our Solution
Glukoa is a tool for diabetics and high risk groups that allows users to self-manage their
treatment and directly connect with specialists
It increases the quality of life and actively reduces health related costs to our customers
Glukoa allows you to
1. Track your health data
2. Connect to specialists
3. Engage in a community exchange
4. Access knowledge and practical tips
Case Study
Interviewed Specialists Numbers Comments
Doctors 5 3 out of 5 liked the idea and wereinterested in sparing some time for theservice
Nutritionists 2 Very interested in giving advise
Interviewed Patients Numbers Comments
Type 1 1 Only value would be on trackingnutrition and knowledge
Type 2 3 2 out of 3 have never used any app andwould be very interested in using app; 1 already used an app, but wouldswitch if all 4 functionalities would beincluded
Our Unique Approach
Competitors Glukoa
Isolated services Integrated services
Smartphone Access Smartphone and Feature Phone Access
Neglectable servicesavailable
Geographically independent access
Neglectable services available
Localised Content
Market Size
• Initial Focus: Tanzania and Kenya
• Total market: 2.5 Million Cases of Diabetes
– 30% privately insured
– 70% self-payment
• Target 10% Customers reached in 3 years
– 75,000 privately insured
– 175,000 individual users
Revenue Streams
• Freemium Model: Access to specialists payable add-on
–$2/user/year= $350,000
• Partnerships with private insurance companies to provide our services to their customers.
–5$/user/year= $ 375,000
Investment opportunity
USD 75,000 to build a prototype, run trials and
start building the first partnerships
Expenses Amount
Design and Development $20,000
Technical infrastructure $5,000
Integration Services $10,000
Marketing $20,000
Overhead Expenses $20,000
Total $75,000
The Team
• Nahid Valli (Founder)– B.Eng Mechanical Engineer, Dar es Salaam Institute of
Technology
• Marianne Kuhlmann (Co-Founder)– MSc Business and Economics, London School of Economics
• Paul Ddumba Kayiira (Team Member)– MSc Information Systems, Makerere University
• Samson Luwawga (Team Member)– BSc Computer Science, Makerere University