Welcome!From the team behind the Gloucester Quays Victorian Market and Gloucester Quays Food Festival. Landmark events attracting record breaking visitor numbers to the Quays - in excess of 80,000 in the case of the Victorian Market. We don’t like to blow our own trumpet, but we think we know a thing or two about organising successful events at this venue and our latest event will be no exception.This April, the allotment chic Gloucester Quays will be in full bloom - with our GARDEN PARTY, which includes live demos in “The Potting Shed” with famous faces including award-winning Diarmuid Gavin, David Domoney, Alan Titchmarsh’s resident TV gardener & Carol Klein, plus vintage festival fashion shows and live music. The Garden Party is FREE to the public and will take place over the Easter Bank Holiday weekend, from Saturday 7th to Monday 9th April, in the spectacular dockside setting of Gloucester Quays and the adjacent Gloucester Quays Outlet Shopping Centre. Similar themed events and experiences are hugely popular around the UK and this distinctive location lends itself perfectly to such an event. This will be a quality experience that captures the imagination and appeals to all ages. Advertising exposure will be supported with a campaign to target local and regional visitors along with tourists. Attendance and footfall is expected to be extremely high and competition for stalls will be intense, so don’t miss out; book your place at the Garden Party everyone’s going to be talking about!

Some of the highlights• ‘The Potting Shed’ with FREE expert demonstrations and gardening advice, including

celebrity guests Diarmuid Gavin, David Domoney & Carol Klein

• FREE and fun advice and demos on specialist hobbies including chicken and bee keeping!

• Vintage Festival Fashion shows

• FREE entertainment for the duration of the event

• Live music, including brass bands

• Children’s entertainers

We wish to attract a diverse range of stallholders with a wide variety of quality vintage clothing, jewellery, garden specialists with bespoke furniture, garden ornaments and equipment, as well as seeds, plants and flowers, plus speciality foods - all to fit with the theme of the event.

Our selection criteria will:• Reduce competition between stallholders and create a balanced market

for visitors with a variety of high quality goods at a range of prices.

• Promote Gloucestershire based businesses.

• Attract unique and interesting products that reflect the Garden Party theme.

Please note: we will not, under any circumstances, accept applications from traders selling general market goods. The organiser’s decision will be final on this.

EVENT MEDIA ACTIVITY• Daily Mail You Magazine, The Times & Telegraph inserts• Regional press and radio• Door-drops• Emails to the Gloucester Quays database of c. 12,000 people• Emails to targeted and selected customers• Online advertising• PR, including national listings• Social Media

GardenParty

Our PerformersDavid Domoney (Saturday 10.30am, 1.30pm, 4.30pm)

David Domoney would describe himself as The People’s Gardener. A unique garden

expert – David’s passion for gardening is such that he feeds his plants with vodka,

bananas, eggs, beer, aspirin and even ‘Viagra’ to keep them really happy… he does

not believe you need to be an expert to have a great garden, just imagination and

a few tricks of the trade. His charismatic and engaging personality instantly disables

people’s pre-conceptions that TV garden experts are just about Latin names and

over-complicated procedures. David’s eccentric ‘Lovejoy’ approach shows that gardening

should be about getting stuck in.

Diarmuid Gavin (Sunday 11.30am, 1.30pm, 3.30pm)Diarmuid Gavin is one of the mavericks of the world of garden design. His innovative

work helped to make “Home Front in the Garden” one of television’s most watched

gardening programmes. His work has earned him several awards including the RDS Gold

Award and a Bronze Medal at the Chelsea Flower Show, and he’s currently gardening

columnist for the Daily Mirror.

Carol Klein (Monday 11.30am, 1.30pm, 3.30pm)Carol Klein is one of the most familiar gardening experts working in the media today, most

famous for her role as regular presenter of Gardener’s World. Her natural, down-to-earth approach

has made her popular and trusted figure. As well as covering all the wonderful shows from

Chelsea and Tatton to Hampton Court, Carol has fronted many series including Grow Your Own

Veg and Open Gardens.

Her extensive writing work includes not only her books – Grow Your Own Veg was a

six-month top 20 bestseller, with over 200,000 copies sold – but also her weekly double

page spread for Garden News and contributions to the Guardian, the Daily Telegraph, Gardener ’s World

magazine, Gardens Illustrated, English Garden and Horticulture.

Hans Haverkamp (12.30pm each day)After Hans Haverkamp achieved the elite status of ‘Master Florist ’ in Holland, he then

spent a three years teaching European floral design in Japan, Taiwan and Hong Kong.

He competed for the first time at the Chelsea Flower Show and was delighted at winning

not just the Gold medal but also ‘Best in Show’. His innovative work also gained him a

‘First’ as well as 2 show prizes at the World Flower Arranging Show in Glasgow. Hans’s

extensive list of clients includes Lord Andrew Lloyd-Webber, who he has worked with for

the last six years. But more recently, Hans has been ‘teaching his

tricks’ in Flower Workshops, which he runs in Twyning, near Tewkesbury. He enjoys sharing

his innovative ideas and converting flower virgins to flower lovers; join him as he creates

a ‘DIY’ design that anyone can try, a romantic/country piece, and a third, spectacular,

contemporary and funky design!

Image of Carol Klein: taken at BBC Gardeners’ World Live 2011. It will be running again this year at the NEC from 13–17 June 2012.

PricesSTALLS/SPACE PRICE

All stallholders £250 + VAT

Hot Food & drink £350 + VAT concessions

The price includes:• The ‘space to trade’• Pre-erected high quality traditional

market stall (approx. 3m x 2m)

• Overnight security

Not included in the price:• VAT

• Lighting and power

Power prices

POWER

500W socket £25 + VAT

3KW £50 + VAT

Subsequent 3KW sockets £25 + VAT

Stall sharingFor smaller stallholders this is often the

answer to sharing the workload and filling

the stall with enough stock. Contact us for

more details.

Opening timesSaturday 7th April: 10am to 7pm

Sunday 8th April: 10am to 5pm

Monday 9th April: 10am to 6pm

Setting upStallholders may set up on the morning of Saturday

7th April between 6:30am and 9:30am. You will be

allocated a setting-up slot which will depend on the

location of your stall. Please adhere to this time and note

that all vehicles must be moved away from the site by

9:30am and all stalls must be fully stocked and ready

for business at 10am.

Stocking upStallholders will be able to re-stock on a daily basis

between 7:00am and 9:00am. Please note a rota

system may be employed and these times will be

strictly enforced.

Free stallholder parkingFREE designated ‘stall-holder ’ parking area will be

provided a short walking distance from the event.

InsuranceAll stallholders must have public liability insurance

covering the duration of the event and must provide

a copy certificate when requested.

PowerAdditional power is available and must be pre-ordered

with the organiser, to discuss your requirements please

call us on 01993 805000. All cabling and appliances

provided by stallholders to be used at the event must

be PAT tested.

SecurityAll stalls will be located within the confines of

Gloucester Quays Outlet and Gloucester Historic

Docks. Professional security will be provided for the

duration of the event and overnight, but stallholders

are advised to remove all valuables and any stock

during non-trading hours. Any stock left on-site will be

at the stallholders risk.

Application ProcedurePlease call the organisers, Gourmet Food Markets,

on 01993 805000 if you are interested in getting

involved.

More information