Global Trade Analytics Suite for Commodity Producers
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Global Trade Analytics Suite for Commodity Producers Data to match your business intelligence needs. See how you could use our market leading Global Trade Analytics Suite to conduct Top-Down Analysis using an example from the Fresh Fruit Trade. Assess the big picture – what countries and trade flows are key in the Market? As a Guatemalan producer of Bananas (HS0803), an important question to ask is ‘What is the current global market for my product (HS0803)?’ Top Global Importers of HS0803 Name United States China Russia Netherlands Germany (Customs) Belgium Japan United Kingdom HMRC Italy Istat France (Customs) Metric Tons 5,880,645.11 2,061,849.54 1,659,395.21 1,545,814.86 1,512,391.90 1,393,094.10 1,244,696.32 1,216,087.87 882,004.93 858,345.72 Value (US$) 2,813,537,510.00 1,096,785,885.00 1,225,469,329.41 1,244,746,648.20 1,145,975,923.60 1,321,801,611.43 1,134,088,438.09 840,893,131.91 576,024,658.48 710,130,714.45 Value per MTon 478.44 531.94 738.50 805.24 757.72 948.82 911.14 691.47 653.09 827.32
Transcript of Global Trade Analytics Suite for Commodity Producers
Global Trade Analytics Suite for Commodity Producers Data to match your business intelligence needs. See how you could use our market leading Global Trade Analytics Suite to conduct Top-Down Analysis using an example from the Fresh Fruit Trade.
Assess the big picture – what countries and trade flows are key in the Market?As a Guatemalan producer of Bananas (HS0803), an important question to ask is ‘What is the current global market for my product (HS0803)?’
Top Global Importers of HS0803
NameUnited StatesChinaRussiaNetherlandsGermany (Customs)BelgiumJapanUnited Kingdom HMRCItaly IstatFrance (Customs)
Metric Tons5,880,645.112,061,849.541,659,395.211,545,814.861,512,391.901,393,094.101,244,696.321,216,087.87882,004.93858,345.72
Value (US$)2,813,537,510.001,096,785,885.001,225,469,329.411,244,746,648.201,145,975,923.601,321,801,611.431,134,088,438.09840,893,131.91576,024,658.48710,130,714.45
Value per MTon478.44531.94738.50805.24757.72948.82911.14691.47653.09827.32
Top Global Exporters of HS0803
NameEcuadorCosta RicaGuatemalaColombiaPhilippinesHondurasMexico Dominican Republic Cote d lvoirePanama
Metric Tons7,338,539.413,223,164.343,149,502.182,851,196.022,478,154.29682,858.80665,389.33617,525.33558,813.28523,638.05
Value (US$)4,662,719,268.862,088,783,770.681,564,836,706.601,936,872,114.461,841,582,092.53304,521,163.51379,330,834.36535,899,519.75454,833,043.05453,958,427.50
Value per MTon635.37648.05496.85679.32743.13445.95570.09867.82813.93866.93
Given the existing demand in the US, a Guatemalan company could look for new customers in the US. For the US the key trade partners by value for HS0803 are Guatemala, Costa Rica, Ecuador, Honduras & Mexico.
Understand the expected growth in your marketUsing GTA Forecasting AnalyticsOur trade forecast can help to identify high growth markets or regions. Growth in banana trade is expected to remain positive after the shock of 2020.
1500k
1000kTEU
500k
2003 2008 2013 2018 2023
Commodity: BananasYear: 2021TEU: 1,178,084
2028 20330k
Can they compete? – Assess the unit price against alternative countries Using the Fair Pricing ModuleA Guatemalan company looking to increase exports into the US may seek to understand the US market more. Unit price tracking shows a consistent unit price for Bananas in the US from Guatemala. It is found that Ecuador, the current top exporter, has a Unit price for Bananas higher than that of Guatemala.
Trend in Unit Price for Guatemalan Exports of HS0803 to the US250M 0.48
0.45
0.42
0.39
0.36
0.33
200M
150M
200M
50M
11.2019 12.2019 01.2020 02.2020 03.2020 04.2020 05.2020 06.2020 07.2020 08.2020 09.2020 10.2020 11.20200
Qua
ntity
Uni
t Pric
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Quantity (as selected): Guatemala Export to United States (in KG)Quantity (mirror trade): United States Import from Guatemala (in KG)Unit Price (as selected): Guatemala Export to United States (in USD)Unit Price (mirror trade): United States Import from Guatemala (in USD)
0803 Bananas, Including Plantains, Fresh Or Dried
Trend in Unit Price for Ecuadorian Exports of HS0803 to the US0.9
0.8
0.7
0.6
0.5
0.4
150M
120M
90M
60M
30M
011.201910.2019 12.2019 01.2020 02.2020 03.2020 04.2020 05.2020 06.2020 07.2020 08.2020 09.2020 10.2020
Qua
ntity
Uni
t Pric
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Quantity (as selected): Ecuador Export to United States (in KG)Quantity (mirror trade): United States Import from Ecuador (in KG)Unit Price (as selected): Ecuador Export to United States (in USD)Unit Price (mirror trade): United States Import from Ecuador (in USD)
0803 Bananas, Including Plantains, Fresh Or Dried
Identify New Customers at the Company LevelUsing the Company Profiles AnalyticsTo find new customers, it is important to identify current importers of Bananas in the US. These may be potential customers.
US Company Name
DOLE FRESH FRUIT
ORDER
CHIQUITA BRANDS
DEL MONTE FRESH PRODUCE
FYFFES NORTH AMERICA
ONE BANANA NORTH AMERICA
Import Shipments
49,499
14,955
9,537
8,116
4,596
4,462
Export Shipments
N/A
N/A
N/A
N/A
N/A
N/A
Total TEUs
239,12734
86,415.56
175,710.61
32.843
32,25139
8,875.25
Total Estimated Value
1.004.385,924
451,771.884
746,015.278
312.521.488
143,886.390
37,802,677
Metric Tons
2,304,935.608
895,303.426
1,709,332.53
712,237.247
323,914.686
86,901.397
Annual Sales
N/A
N/A
$173.767,373
$1,274,757.033
N/A
3982,003
Top US Importers of Bananas (Nov 2019 - Jan 2021)
Further research into Dole Fresh Fruit reveals their current import activity in terms of trends as well as current sourcing. It is also identified that from Nov 19 – Nov 20 they held 33% of the US market share for Banana Imports. They may be a key target prospect.
Dole Fresh Fruit - Trend in Shipments5k
Oct 19
Nov 19
Dec 19Jan 20
feb 20
Mar 20
Apr 20
May 20
Jun 20Jul 2
0
Aug 120
Sep 20Oct 2
0
Nov 20
Dec 20
Ship
men
ts
4k
3k
2k
1k
0
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Shipments
ECUADOR
GUATEMALA
HONDURAS
COSTA RICA
MEXICO
21,942
10,070
9,135
6,316
1,302
723
11
0 2.5k 5k 7.5k 10k 12.5k 15k 17.5k 20k 22.5k 25k
COLOMBIA
PERU
Dole Fresh Fruit Imports by Country
Assess Competitor Activity The large volume of more costly imports from Ecuador represents an opportunity. A view into Dole Fresh Fruit’s current suppliers can help to understand who competitors may be.
Buyer Suppliers
Union de Bananeros Ecuatorianos
Bananera Nacional
Dole Fresh Fruit
CI Tecnicas Baltime de ColombiaStandard Fruit Guatemala
Bananera TepeyacStandard Fruit Costa Rica
Standard Fruit HondurasPro Organic Tropical Fruits SAPI
Agricola Santa Ines
Remaining companies
Frutas Selectas Del Tropico SA
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