Ginger Juice: Social Media for Travel & Tourism
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Transcript of Ginger Juice: Social Media for Travel & Tourism
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SOCIAL MEDIA FOR TRAVEL & TOURISM
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Our clients: past & present. For more case-studies & results click here
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Our social media services For more information click here
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Case Study #1: WTM Africa 2014
Ginger Juice was chosen to provide social media for the inaugural World Travel Market – Africa, which took place in Cape Town in May 2014.
The event had virtually zero social media presence when we took over in October 2013. Since then we have provided a range of social media activity with a view to building event awareness, build followers, feature exhibitors, promote event sessions, run competition, run Facebook advertising, write blogs, drive web traffic & generate event registrations.
We also provided comprehensive event-day coverage. The event was a huge success, and for a time, the event hashtag was even trending on Twitter!
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Case Study #2: Trinidad & Tobago Tourism (UK)
Ginger Juice completed an eight month social media project to build awareness of Trinidad & Tobago via existing ‘Steely Pan’ branding.
We provided regular best-practice Facebook, Twitter & Pinterest activity as well as providing on-the-day support and coverage during World Travel Market in November 2013.
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Case Study #3: Eccleston Square Hotel
Eccleston Square is a stunning boutique hotel in the heart of London.
Ginger Juice has been providing a wide range of digital marketing services including Facebook, Twitter, Instagram, Google+, blogging, SEO and eMarketing since March 2014.
We have also undertaken numerous social advertising campaigns including advanced re-targeting techiques.
Check the live feeds for examples of work Facebook, Twitter & Instagram
6 month results:
• Twitter engagement up 250%• Twitter followers up 800• Instagram followers: 0 to 1,300• Instagram likes: 700• Facebook engagement up 520%• Website referrals up 100%
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Content Creation
We deliver creative content to support your social media marketing
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• We can amplify your social media via our sister brand: Travel Gossip
• UK’s largest & most active online travel community• UK’s only comprehensive travel events calendar
• 3,200 Facebook group members (65% agents, 25% suppliers)• 5,600 Twitter followers
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Contact us:
020 7099 2514@gingerjuice