Gigamon U - Auri Qmeans Gold, Web Analytics and Transaction Monitoring Solutions.
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Transcript of Gigamon U - Auri Qmeans Gold, Web Analytics and Transaction Monitoring Solutions.
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AuriQ Systems Inc. is a leading provider of Web Analyticsand Transaction Monitoring Solutions.
• Founded in 1996
• Headquarter office in the Pasadena, CA and Tokyo.
• More than 200 global enterprises, datacenters use
AuriQ’s products
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What We Do
Traffic Analysis
BandwidthMonitoring
Web Analytics
Single System for all Requirements
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Web Analytics
What is Web Analytics?
Individual and aggregate data of visits to yourexternal or internal site(s)
• Visit counts
• Pageviews
• Client Info (browser, domain, location)
• Navigation Path Analysis (User Behavior)
• Affect of Content Layout on Decision Making
• Campaign Success/Failure Determination
• More….
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The Problem with Conventional Solutions
Log Analysis
• Time Consuming
• High Operational Overhead
• Difficult to Combine Distributed Data
Page Tagging/Web Beacons
• Data Security
• Ownership Issues
• Lack of Detail
• Reliance on 3rd Party Networks
Both solutions have difficulty in meeting the demandsof sites that receive millions of pageviews per day.
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Although RTmetricsTM supportsboth tagging and server log datacollection methods, a typicalenterprise installation employs apacket capturing method to takefull advantage of the system.
RTmetricsTM collects, filters,analyzes, and compressesinformation in real-time. Unliketraditional log analysis tools,RTmetricsTM sits at the head of thenetwork enabling functionalitynever before available.
All in One configurationfor Medium Traffic Levelsand Centralized Location
Distributed Enterprise Configuration for More ComplexNetworks with Very Large Traffic Levels
AuriQ’s RTmetricsTM Solution
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The Graphical UserInterface is a veryflexible and powerfulpresentation layer forthe system.
Its Flash basedgraphical librariesallow the user togenerate verycomprehensive andintuitive reports.
AuriQ’s RTmetricsTM Solution
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Customer Case StudyIssues With Other Solutions
• Slow in getting timely information to make much difference once a campaign wasunderway
• Unable to track across the different sites so cross sales were hard to quantify
• Cost to build an in-house solution far in excess of current budget
AuriQ’s RTmetrics Solutions• Real-time and historical analysis of campaigns for immediate impact
• Can analyze customer activities across multiple sites, helping to increase synergybetween individual shops and allows cross-sales across different shops
• Overall costs, including maintenance much lower than other solutions
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Customer Case Study
Results of Using RTmetrics
• Trend analysis is now possible across multiple sites, so they can view thecustomer behavior as they go between the multiple shopping sites anddepartments under the brand umbrella
•Promotion costs were reduced by 1/3, they were able to increase sales130%
• Cost of new customer (sales) acquisition also was reduced to 1/4 ofprevious costs
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More Information…
US Headquarters
AuriQ Systems, Inc.
3452 E. Foothill Blvd., Suite 320
Pasadena, CA 91107 USA
Tel:+1 626 564-2781
Fax:+1 626 564-2687
Web Site: http://www.auriq.com/
Email Address: [email protected]
Japan Headquarters
AuriQ Systems, K.K.
1-3-5 Akasaka 3rd floor
Minato-ku, Tokyo, Japan
Tel:+81 3-3560-8083
Fax:+81-3-3560-8093
Web Site: http://www.auriq.co.jp/
Email Address: [email protected]