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december 2016

contents

2

Section 1 Introduction & Overview Page 3

Section 2

Section 3

Section 4

Section 5

Section 6

Section 7

Channel Letters

Monument Signs

Mid-Rise Signs

Hi-Rise Signs

Directional Signs

Color Specifications

Page 4

Page 14

Page 16

Page 18

1

Page 23

1 introduction & overview

INTRODUCTION

OVERVIEW

The Sign Manual provides the general criteria for selection, sizing and placement of the exterior signs on the prototypical TownePlace Suites buildings. Sign selection, sizing and placement for custom, conversion, and existing buildings shall be reviewed by one of Marriott’s approved exterior sign vendors and Marriott Global Design and Project Management Team.

Alternative colors and materials shall not be used on the signage shown in these guidelines. Any requests for deviations must be submitted to Marriott Global Design and Project Management Team.

The manual is a guideline for franchisees, owners, and/or their architects and contractors and includes appropriate information for rendering building elevations for the permitting process. The Sign Manual is not intended for fabrication of signs. Contact one of Marriott’s approved exterior sign vendors and/or the Global Design and Project Management Team for procurement and installation information.

There are five types of signs outlined in this manual:

* Channel Letters * Monument Signs * Mid-Rise Pylon Signs * Hi-Rise Pylon Signs * Directional Signs

The selection of colors, materials and formats for property signage reflect the stature TownePlace Suitesassociated with the brand. Single face wall signs are not allowed in the TownePlace Suites program.

3

CHANNEL LETTERS Channel Letter Size Relative to the Space Available:

Design intent is to ensure legibility based on site constraints for sight lines and distances.

New-build design development should include appropriate location and area for sign placement.

Raceways are not the preferred method for wiring. Raceways should only be used in cases where absolutely necessary and approval must be obtained from Marriott’s Global Design and Project Management Team. If used, the raceways should be painted to match the building background color.

Channel Letter Color:

Normally the sign letters are black (dual-color film) by day and white at night, or brand color by day and brand color at night, when the wall background is light toned. Where the building color is dark toned, white faces by day and white at night should be used.

Alternate colors and materials should never be substituted on the illuminated channel letters shown in these guidelines.

Size and Placement of the Word “Marriott”:

Proportion, size, and placement is included in these guidelines. Any exceptions must be approved by Marriott Global Design and Project Management Team.

4

2 channel letters

5

2 channel letters

Daytime View | Letters appear red during the daylight

Nighttime View | Letters illuminate red at night

CHANNEL LETTER APPLICATIONSBrand color face channel letters on light tone background. Letters will appear red/orange during the daytime and will illuminate red/orange at night.

Note: where channel letters are mounted on a medium to dark tone background, letters will appear white during the daytime and illuminate white at night.

6

2 channel letters

Daytime View | Letters appear black during the daylight

Nighttime View | Letters illuminate white at night

CHANNEL LETTER APPLICATIONSBlack face channel letters on a light tone background. Letters will appear black during the daytime and will illuminate white a night.

Note: where channel letters are mounted on a medium to dark tone background, letters will appear white during the daytime and illuminate white at night.

CHANNEL LETTER LAYOUTSChannel letters are available in three layouts. Left justified, center justified and right justified. The layout is dependent upon where the letters are placed on the building elevation.

Left JustifiedLetters that are installed on the left end of a building elevation or architectural feature should be left justified.

Right JustifiedLetters that are installed on the right end of a building elevation or architectural feature should be right justified.

Center JustifiedLetters that are centered on the lbuilding elevation or architectural feature should be center justified.

7

2 channel letters

8

Channel Letter Specifications:Construction: .040" aluminum channel letter with .063" aluminum backsFace Material: 3/16" 2447 white acrylicTrim Cap: black 1" Illumination: White LED’s as requiredExterior Finish: re-finished black PInterior Finish: Paint reflective white

Channel Letter Face Specifications:Face Material: 3/16" 2447 white acrylicDecoration: 3635-222 black 3M dual-color film applied to 1st surface

For Light Colored Building Backgrounds | L etters to appear black during the day and illuminate white at night.

F

Side ProfileNighttime AppearanceDaytime Appearance

2 channel letters

CHANNEL LETTER SPECIFICATIONS

AB

C

D

1/2 A 1/2 A

1/2

A1

/2 A

Detail E

A B C D

TPS CL 24 24" 14 1/8" 4'-10" 31'-9 5/8"

TPS CL 30 30" 17 5/8" 6'-0 9/16" 39'-9 1/16"

TPS CL 36 36" 21 1/8" 7'-3 1/16" 47'-8 7/16"

TPS CL 48 48" 28 3/16" 9'-8 1/16" 63'-7 1/4"

Overall

Length

Overall

Height"M" Height"T" Height

Clear Space Area

H

Channel Letter Specifications:Construction: .040" aluminum channel letter with .063" aluminum backsFace Material: 3/16" 2447 white acrylicTrim Cap: 1" blackIllumination: White LED’s as requiredExterior Finish: Pre-finished blackInterior Finish: Paint reflective white

Channel Letter Face Specifications:Face Material: 3/16" 2447 white acrylicDecoration: 3M 3635-222 black dual-color film applied to 1st surface

9

For Light Colored Building Backgrounds | L black etters to appear during the day and illuminate white at night.

Clear Space Area

2 channel letters


Side ProfileNighttime AppearanceDaytime Appearance Detail E

AB

C

D

EE

F

G

1/2 A 1/2 A

1/2

A1

/2 A

A B C D E F G

TPS CL 24 24" 21" 14 1/8" 1 1/2" 5'-2 7/16" 7'-5 13/16" 20'-3 1/16"

TPS CL 30 30" 26 1/4" 17 5/8" 1 7/8" 6'-6" 9'-4 5/16" 25'-3 13/16"

TPS CL 36 36" 31 1/2" 21 1/8" 2 1/4" 7'-9 5/8" 11'-2 3/4" 30'-4 5/8"

TPS CL 48 48" 41 15/16" 28 3/16" 3" 10'-4 13/16" 14'-11 11/16" 40'-6 1/8"

"T" HeightOverall

Length

Overall

HeightRule LengthRule Height"M" Height"S" Height

10

For Light Colored Building Backgrounds | Letters to appear red during the day and illuminate red at night.

Clear Space Area

2 channel letters


AB

C

D

1/2 A 1/2 A

1/2

A1

/2 A

A B C D

TPS CL 24 24" 14 1/8" 4'-10" 31'-9 5/8"

TPS CL 30 30" 17 5/8" 6'-0 9/16" 39'-9 1/16"

TPS CL 36 36" 21 1/8" 7'-3 1/16" 47'-8 7/16"

TPS CL 48 48" 28 3/16" 9'-8 1/16" 63'-7 1/4"

Overall

Length

Overall



Channel Letter Specifications:Construction: .040" aluminum channel letter with .063" aluminum backsFace Material: 3/16" 2447 white acrylicTrim Cap: 1" blackIllumination: Red LED’s as requiredExterior Finish: Pre-finished blackInterior Finish: Paint reflective white

Channel Letter Face Specifications:Face Material: 3/16" 2447 white acrylicDecoration: 3M 3630-2528 red translucent film applied to 1st surface

Channel Letter Specifications:Construction: .040" aluminum channel letter with .063" aluminum backsFace Material: 3/16" 2447 white acrylicTrim Cap: 1" blackIllumination: Red LED’s as requiredExterior Finish: Pre-finished blackInterior Finish: Paint reflective white

Channel Letter Face Specifications:Face Material: 3/16" 2447 white acrylicDecoration: 3M 3630-2528 red translucent film applied to 1st surface

11

For Light Colored Building Backgrounds | Letters to appear red during the day and illuminate red at night.

Clear Space Area

2 channel letters



AB

C

D

EE

F

G

1/2 A 1/2 A

1/2

A1

/2 A

A B C D E F G

TPS CL 24 24" 21" 14 1/8" 1 1/2" 5'-2 7/16" 7'-5 13/16" 20'-3 1/16"

TPS CL 30 30" 26 1/4" 17 5/8" 1 7/8" 6'-6" 9'-4 5/16" 25'-3 13/16"

TPS CL 36 36" 31 1/2" 21 1/8" 2 1/4" 7'-9 5/8" 11'-2 3/4" 30'-4 5/8"

TPS CL 48 48" 41 15/16" 28 3/16" 3" 10'-4 13/16" 14'-11 11/16" 40'-6 1/8"

"T" HeightOverall

Length

Overall


12

For Dark Colored Building Backgrounds | Letters to appear white during the day and illuminate white at night.

2 channel letters


A B C D

TPS CL 24 24" 14 1/8" 4'-10" 31'-9 5/8"

TPS CL 30 30" 17 5/8" 6'-0 9/16" 39'-9 1/16"

TPS CL 36 36" 21 1/8" 7'-3 1/16" 47'-8 7/16"

TPS CL 48 48" 28 3/16" 9'-8 1/16" 63'-7 1/4"

Overall

Length

Overall


AB

C

D

1/2 A 1/2 A

1/2

A1

/2 A


Clear Space Area

Channel Letter Specifications:Construction: .040" aluminum channel letter with .063" aluminum backsFace Material: 3/16" 7328 white acrylicTrim Cap: 1" blackIllumination: White LED’s as requiredExterior Finish: Pre-finished blackInterior Finish: Paint reflective white

Channel Letter Face Specifications:Face Material: 3/16" 7328 white acrylic

CHANNEL LETTER SPECIFICATIONSChannel Letter Specifications:Construction: .040" aluminum channel letter with .063" aluminum backsFace Material: 3/16" 7328 white acrylicTrim Cap: 1" blackIllumination: White LED’s as requiredExterior Finish: Pre-finished blackInterior Finish: Paint reflective white

Channel Letter Face Specifications:Face Material: 3/16" 7328 white acrylic

13

For Dark Colored Building Backgrounds | Letters to appear white during the day and illuminate white at night.

2 channel letters

A B C D E F G

TPS CL 24 24" 21" 14 1/8" 1 1/2" 5'-2 7/16" 7'-5 13/16" 20'-3 1/16"

TPS CL 30 30" 26 1/4" 17 5/8" 1 7/8" 6'-6" 9'-4 5/16" 25'-3 13/16"

TPS CL 36 36" 31 1/2" 21 1/8" 2 1/4" 7'-9 5/8" 11'-2 3/4" 30'-4 5/8"

TPS CL 48 48" 41 15/16" 28 3/16" 3" 10'-4 13/16" 14'-11 11/16" 40'-6 1/8"

"T" HeightOverall

Length

Overall


Clear Space Area

AB

C

D

EE

F

G

1/2 A 1/2 A

1/2

A1

/2 A


MONUMENTS The primary signage structure shall not include non-Marriott brands unless required by code or development agreement. Signs shared by multiple brands shall be reviewed and approved by Marriott Global Design & Project Management prior to jurisdictional review and/or supplier fabrication.

14

3 monument signs

Monument ElevationsScale: 1/4" = 1'-0"

Monument End Detail

Scale: 3/8" = 1'-0"

Nighttime ViewNot to Scale

MONUMENT SPECIFICATIONSMonument Specifications:Construction: Aluminum angle frame with .125" aluminum shoe-box style facesFace Construction: Routed aluminum with backer panelRetainer: Bleed faceIllumination: White LED’sExterior Finish: Paint Matthews MAP-LVS929 Carbon Black, satin finish (or Pantone® 1795 C red, satin finish for red option)Interior Finish: Paint reflective white

Monument Face Specifications:Face Construction: Routed aluminum with backer panelFace Decoration: Paint Matthews MAP-LVS929 Carbon Black, satin finish (or Pantone® 1795 C red, satin finish for red option)Backer Panel: .118" white solar grade polycarbonate

Pole Cover Specifications:* Preferred method to have monument base match building hardscape (stone, brick, etc., provided by general contractor)Construction: Aluminum angle frame with .080" aluminum skinsExterior Finish: Paint Pantone® Cool Gray 11 C, satin finish

** If brand color is used, all other freestanding signs must be the brand color as well. This includes mid-rise signs, hi-rise signs and directional signs.

15

3 monument signs

5'-0"

5'-0

"V

ari

es

6'-0

"V

ari

es

6'-0"

4'-4" 5'-4" 6'-4"

7'-0"

7'-0

"V

ari

es

10" 10"

6" 6"

MID-RISE SIGNS Mid-rise pylon signs should include a pole cover at least 42 inches wide, painted Pantone® Cool Gray 11 C, satin finish, to hide pole structure.

The primary signage structure shall not include non-Marriott brands unless required by code or development agreement. Signs shared by multiple brands shall be reviewed and approved by Marriott Global Design & Project Management Team.

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4 mid-rise signs

MID-RISE PYLON SPECIFICATIONSCabinet Specifications:Construction: Reverse angle iron frameFace Construction: 3M Panagraphics III flexible faceRetainer: Bleed faceIllumination: Daylight fluorescent lamps or White LED’sExterior Finish: Paint Matthews MAP-LVS929 Carbon Black, satin finish (or Pantone® 1795 C red, satin finish for red option)Interior Finish: Paint reflective white

Face Specifications:Face Construction: 3M Panagraphics III flexible faceDecoration: 3M 7725-22 Matte Black opaque film and white substrate (or 3M 3630-2528 Red opaque film applied to 3M 3635-20B white blockout film and white substrate for red option)* Faces appear black and white during the day (or red and white during the day for red option) and copy illuminates white at night (background does not illuminate)

Pole Cover Specifications:Construction: Aluminum angle frame with .080" aluminum skinsExterior Finish: Paint Pantone® Cool Gray 11 C, satin finish

** If brand color is used, all other freestanding signs must be the brand color as well. This includes monument signs, hi-rise signs and directional signs.

3'-6" 3'-6"3'-6"

Mid-Rise ElevationsScale: 1/8" = 1'-0"

Nighttime ViewScale: 1/8" = 1'-0"

End ViewScale: 1/8" = 1'-0"

2'-0"

1'-6"

17

4 mid-rise signs

7'-0

"

7'-0"

13

'-0"

Typ

ical

20

'-0"

Typ

ical

8'-0"

8'-0

"2

5'-0

" Ty

pic

al

17

'-0"

Typ

ical

9'-0"

9'-0

"3

0'-0

" Ty

pic

al

21

'-0"

Typ

ical

2'-0"

1'-6"

HI-RISE SIGNS Hi-rise signs are not the preferred configuration for hotel signage. In addition, the sign structure shall not include non-Marriott brands unless required by code or development agreement. Hi-rise signs and/or signs shared by multiple brands shall be reviewed and approved by Marriott Global Design & Project Management prior to jurisdictional review and/or supplier fabrication.

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5 hi-rise signs

HI-RISE PYLON SPECIFICATIONSCabinet Specifications:Construction: Reverse angle iron frameFace Construction: 3M Panagraphics III flexible faceRetainer: Bleed faceIllumination: Daylight fluorescent lamps or white LED’sExterior Finish: Paint Matthews MAP-LVS Carbon Black, satin finish (or Pantone® 1795 red, satin finish for red option)Interior Finish: Paint reflective whitePole Finish: Pantone® Cool Gray 11 C, satin finish Paint * Cabinet depth dependent on method of illumination. Fluorescent cabinets to be 32" deep, LED cabinets to be 24" deep.


** If brand color is used, all other freestanding signs must be the brand color as well. This includes mid-rise signs, monument signs, and directional signs.

40

'-0"

Typ

ical

50

'-0"

Typ

ical

65

'-0"

Typ

ical

Hi-Rise ElevationsScale: 1/16" = 1'-0"

Nighttime ViewScale: 1/16" = 1'-0"

19

5 hi-rise signs

10'-0"

10

'-0"

12'-0"

12

'-0"

14'-0"

14

'-0"

HI-RISE PYLON SPECIFICATIONSCabinet Specifications:Construction: Reverse angle iron frameFace Construction: 3M Panagraphics III flexible faceRetainer: Bleed faceIllumination: 400w metal halide lamps or white LED’sExterior Finish: MAPPaint Matthews -LVS Carbon Black, satin finish (or Pantone® 1795 red, satin finish for red option)Interior Finish: Paint reflective whitePole Finish: Paint Pantone® Cool Gray 11 C, satin finish* Cabinet depth dependent on method of illumination. H.I.D. cabinets to be 42" deep, LED cabinets to be 32" deep.


** If brand color is used, all other freestanding signs must be the brand color as well. This includes mid-rise signs, monument signs, and directional signs.

Hi-Rise ElevationsScale: 3/64" = 1'-0"

Nighttime ElevationScale: 3/64" = 1'-0"

80

'-0"

Typ

ical

10

0'-0

" Ty

pic

al

20

5 hi-rise signs

16'-0"

16

'-0"

15'-0"

15

'-0"

DIRECTIONAL SIGNS Directional signs shall be provided to guide vehicular traffic through the property.

The primary signage structure shall not include non-Marriott brands unless required by code or development agreement. Signs shared by multiple brands shall be reviewed and approved by Marriott Global Design & Project Management prior to jurisdictional review and/or supplier fabrication.

21

6 directional signs

DIRECTIONAL SPECIFICATIONSCabinet Specifications:Construction: Aluminum angle frame with aluminum skinsFace Construction: .125" routed aluminum facesRetainer: Bleed faceIllumination: White LED’sExterior Finish: MAP-LVS929 Carbon BlackPaint Matthews , satin finish (or Pantone® 1795 red, satin finish for red option)Interior Finish: Paint reflective white

Face Specifications:Face Construction: .125" routed aluminum with backer panelBacker Panel Construction: .118" white solar grade polycarbonateDecoration: Routed aluminum face painted Matthews , satin finish (MAP-LVS929 Carbon Black or Pantone® 1795 C red, satin finish for red option)

Pole Cover Specifications:Construction: Bent-up aluminum skins Exterior Finish: Pantone® Cool Gray 11 C, satin Painted finish

** If brand color is used, all other freestanding signs must be the brand color as well. This includes monument signs, mid-rise signs and hi-rise signs.

10"

8"

Directional ElevationsScale: 3/8" = 1'-0"

Nighttime ElevationScale: 3/8" = 1'-0"

22

6 directional signs

2'-3

"9

"3

'-0"

2'-3"

1'-11"

2'-3

"9

"3

'-0"

2'-3"

1'-11"

3'-3

"1

'-3"

4'-6

"

3'-3"

2'-9"

3'-3

"1

'-3"

4'-6

"

3'-3"

2'-9"

10"

8"

“Welcome” optionto be used at

remodel locationsonly.

“Welcome” optionto be used at

remodel locationsonly.

End ViewScale: 3/8" = 1'-0"

2'-3

"9

"3

'-0"

2'-3"

1'-11"

3'-3

"1

'-3"

4'-6

"

3'-3"

2'-9"

7 color specifications

Polycarbonates.118" white solar grade polycarbonate

Acrylics3/16" 2447 white acrylic

3/16" 7328 white acrylic

Flexible Face Materials3M Panagraphics III flexible face

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PaintsMatthews MAP-LVS929 Carbon Black, satin finish

Pantone® 1795 C red, satin finishPantone® Cool Gray 11 C, satin finish

Scotchcal® Films3M 3635-222 black dual-color film

3M 7725-22 black opaque film3M 3630-2528 red translucent film3M 3635-20B white blockout film

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