Getting into Marketing & Software with a Degree in Linguistics

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What Can You Do With a Degree in Linguistics? Digital Marketing & Software Ann Marie Olivo-Shaw [email protected]

Transcript of Getting into Marketing & Software with a Degree in Linguistics

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What Can You Do With a Degree in Linguistics?

Digital Marketing & Software

Ann Marie Olivo-Shaw [email protected]

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Project Manager

Product Manager

Programming Team Lead

Content Strategist

Digital Marketing Manager

Graduate Researcher

Lecturer

PhD

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http://www.boredpanda.com/vintage-ads/

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http://www.buzzfeed.com/jollyranchersuckstudy/slight-inconvenience-that-majorly-suck

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Inbound Marketing

http://www.hubspot.com/inbound-marketing

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So why would a (socio)linguist be any good

at inbound marketing?

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Because we know language variation.

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http://unspunmarketing.com/strategize-and-choose-the-right-digital-media-marketing-channels-with-these-handy-tips/

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https://www.groovehq.com/blog/most-popular-startup-posts-of-2015

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http://usabilitygeek.com/user-experience/

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How can a linguist contribute to user

experience teams?

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CONTENT STRATEGY

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Developing a Content StrategyPre-Production Production Post-Production

Research

Editorial Strategy

Management

Content Creation

Content Optimization

Content Delivery

Promotion

Evaluation

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INFORMATION ARCHITECTURE

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USABILITY & ACCESSIBILITY

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So how do I find a job in marketing/software?

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