Georgia SpeightBA Hons

FashionConcept &CommunicatonFashion Practice &New Technology

CandyGeorgia SpeightBA fashionConcpets & CommunicationFashion Practice & new technologies

CONTENTSCASE STUDYDIGIITAL MOODBOARDCONCEPTSTORE LAYOUTBRAND AND LAYBEL

Case study:Name: Tyler Walker -Pink boutiqueJob role:ModelPink boutique is a fashion brand thatsells all differnt types of clothing buttheir aim is to sell to young womenthat want to look glam and smart. Current project that they are working on istheir summer collection and they are lookingat how well it is selling. tyer is curretly modelingthe new styles Pink Boutique are bringing out such as new summer jackets and swimwear.Pink Boutique has been astablished for 5 years.Customers get benfits from ordering from pinkboutique as they do promtional adverts so ifa cutomer spends so much they get their shipping fee for free.

Concept

Candy is a conceptional fashion brand that is in-spired by Candy floss and sweets such as one mil-lions. It is all about the colour pinkas this is what the colour of candy floss is as well as some sweets also being pink.It is a brand that does taliored type fashion such ascoats but all the range are is pink and it also does bags. This brand is for young glam girls that love to be dressed in pink.

Everything is better in pink.