Generation Z: Advising Across the...
Transcript of Generation Z: Advising Across the...
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Generation Z: Advising Across the GenerationsNA C ADA NAT I ONAL CONFERENCE 2 0 16AT LANTA, GAS ES S ION # 2 04, FR I DAY, OC TOBER 7 , 2 :0 0 P. M.
KA REN HAUSCHI LDDI RECTOR, A C ADEMIC A DVI S I NG A ND P LA NNI NG C ENTERCOLLEGE OF C HARLESTON
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Of What Generation Are You?• Traditionalists (1922-1946)
• Baby Boomers (1947-1964)
• Generation X (1965-1977)
• Generation Y/Millennials (1978-1994)
• Generation Z (1995- )
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Traditionalists (1922-1946)• War made an impression
• Strong nuclear families
• Parenting=discipline
• Commitment to family, community, country
• Great Depression
• Work is a privilege
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Baby Boomers (1947-1964)• Impressed by the moon landing
• Civil Rights Movement
• Vietnam
• Women’s Lib
• Strong work ethic motivated by wealth, rank, prestige
• Team players who do not go against peers
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Generation X (1965-1977)• Impressed by energy crisis
• Fall of the Berlin Wall
• AIDS epidemic
• Working mothers
• Children of divorce
• Experienced independence
• Thrive on change
• Independent, flexible, adaptable
• Thrive on change
• Relatively tech savvy
• First generation to have less than their parents
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Generation Y (1978-1994)• Shaped by 911 and Oklahoma City terrorist attacks and Columbine school shooting
• Digital natives (internet, email, etc.)
• Shapes how they search for information, solve problems and communicate
• Most educated, most diverse
• Crave constant feedback and praise
• Top priority is stability
• Hard workers, good students
• Love their parents
• Hates conflict; consensus builders
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Meet Generation Z (1995- )• More than 25% of America’s population belongs to Gen Z (~19 years old); 40% of the US
Population by 2020
• Growing up in Post 9/11 world during a recession; worry about the economy
• Mainstreaming and classroom diversity is part of the educational process
• Everybody wins
• 50% increase in multiracial youth since 2000.
• Gender roles and norms are blurring making in hard for Gen Zers to find mates and maintain households when they’re adults
• Grandparents and slingshot siblings moving in/back. (Gen Z share many of the same values of the Great Generation)
Source: sparksandhoney/generation-z-final-june-17/1
sparks & honey Cultural Forecast, Gen Z 2025: The Final Generation
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Generation Z (1995- )a.k.a. The Education Generation
• Value giving back more than making money
• Value experience over education; high home school rate/self-directed learning
• Virtually all working hours connected to a computer; overly reliant on devices
• Out-communicate previous generation, mostly via video.
• Entrepreneurial
• Their lives have been documented (video/camera) by their parents
• The generation of reality
• Food is their main vice
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Cultural Forecast• 75 % of teens say colleges should let students design their own courses/major
• 65% say they’re worried about the future
• 60% say they’ll have multiple careers by the time they’re 30.
• 58% of 13-17 year olds say they’re already saving money
• 55% say parents are pressuring them to work during high school
• 42% say they intend to work for themselves
• 15% prefer to interact with friends online
Source: sparks & honey, Cultural Forecast, Gen Z 2025: The Final Generation
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Advising Implications• Netweaving: “Gen Z will work a portfolio lifestyle, working many jobs simultaneously and using relationships they dip into for professional expertise and resources…Gen Z will collaborate and create with a vast network of contacts, dipping in and out of relationships for the greater good of their careers” (sparks & honey, slide 23)
• No such thing as an appointment
• “Self-effacing is the new authenticity”(Trunk, P., Leadership)
• Future job is finding their careers
• Out-communicating translates to workplace confidence
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What do you think?
Talk with your group members for a few minutes about the obstacles or challenges you face in working or
communicating with members of other generational groups
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The Conflict• Baby Boomers see Millennials and Generation X as lacking discipline and focus.
• Generation X sees Baby Boomers as resistant to change, dogmatic in their thinking, sexist, defensive and lacking in creativity. They also see Millennials as arrogant.
• Millennials see Generation X as having poor problem-solving skills and being slow to respond. They also see Baby Boomers as resistant to change, dogmatic in their thinking, sexist, defensive, and lacking in creativity.
• How do we see Generation Z?
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What Has Changed Our Culture?• Less manufacturing, agriculture. More knowledge, service
• Global workforce
• Shifts in technology
• More automated work
• Access to communication tools
• Dual-income families
• Expectations for diversity
• Expectations for social responsibility
• Stringent legal/ethical environment
• Access to technology to air concerns, capture bad behavior, etc.
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SHARE An Experience
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What Can We Do?
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SourcesCrossing the Generational Divide Workshop, April 2015, Carrie Messal, PhD., Associate Professor of Management and Marketing, College of Charleston School of Business.
The real deal about Gen Y: they’re inherently conservative by Penelope Trunk http://blog.penelopetrunk.com/2007/10/17/the-real-deal-about-gen-y-theyre-inherently-conservative/
Generation Z will revolutionize education, Trunk, P. March 30, 2011 http://blog.penelopetrunk.com/2011/03/30/generation-z-will-revolutionize-education/
How the next generation will surpass Gen Y, Trunk P. Dec. 21, 2012http://blog.penelopetrunk.com/2012/12/21/why-the-next-generation-will-hate-gen-y/
What Leadership will look like when Generation Z takes over (and I hope Pope Francis), P Trunkhttp://blog.penelopetrunk.com/2015/03/24/what-leadership-will-look-like-when-generation-z-takes-over-and-i-love-pope-francis/
Meet Generation Z: Forget Everything You Learned about Millennials, http://www.slideshare.net/sparksandhoney/generation-z-final-june-17/1
sparks & honey Cultural forecast, Gen Z 2025: The Final Generation, http://www.slideshare.net/sparksandhoney/gen-z-2025-the-final-generation-preview
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Other Resources of InterestManaging the Multigenerational Workplace, : http://www.kenan-flagler.unc.edu/~/media/Files/documents/executive-development/managing-the-multigenerational-workplace-white-paper.pdf
How Gen Y & Boomers Will Reshape Your Agenda by Sylvia Ann Hewlett, Laura Sherbin and Karen Sumberg, 2009.
How I Did It…The U.S. Chairman of PWC on Keeping Millennials Engaged by Bob Moritz, 2014.
Why ‘80’s Babies are Different Than Other Millenials, http://www.popsugar.com/tech/How-Technology-Influenced-Generation-X-37522155
Stanley McChrystal: Listen, learn…then lead (Ted Talk), https://www.youtube.com/watch?v=FmpIMt95ndU