GBA Strategies poll on MI-08 8.25.14
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Transcript of GBA Strategies poll on MI-08 8.25.14
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5/20/2018 GBA Strategies poll on MI-08 8.25.14
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1901 L Street, NW Suite 702, Washington, DC 20036 | Tel: 202-621-1411 | Fax: 202-785-5305 gbastrategies.com
To: Interested Parties
From: GBA Strategies
Date: August 25, 2014
Schertzing in Striking Distance in Tight MI-8
A recent survey in Michigans 8th
Congressional District1shows Democratic nominee
Eric Schertzing narrowly trailing Republican Mike Bishop in the race to replace retiringCongressman Mike Rogers. Democrats have a real chance to pick up a seat in this swing district,
one of the few open seats in the country that could go either way.
The better-known Bishop holds an early lead here, but it dissipates once voters hear moreabout both candidates. Bishops path to victory is complicated by the presence of Libertarian
James Weeks, who draws significant support from Republicans and disaffected Independents.
Schertzings chances for victory in November are directly correlated to his ability to gethis message out district-wide in the campaigns final weeks. Voters respond well to Schertzings
profile and move his way when they hear more about him. The following are key findings fromour survey:
Generic Congressional race a tossup.This is a true swing district. President Obama carried
it by six points in 2008 and narrowly lost to Romney here in 2012. This year, in a genericmatchup for Congress, a Democrat is tied 43 43 percent with a Republican candidate.
Schertzing narrowly behind Bishop with Libertarian making an impact. RepublicanMike Bishop has the support of 42 percent of likely voters, slightly ahead of Schertzings 37percent. Libertarian James Weeks wins another 10 percent of the vote and Green Party
candidate Jim Casha polls just 3 percent. In Ingham County, where Schertzing is betterknown, he holds a 16-point lead over Bishop.
Schertzing moves to a tied race after being introduced to voters. After voters hear abalanced series of positive messages about both candidates, Schertzings support grows and
he moves into a 43 43 percent tie with Bishop. Voters respond very well to Schertzingsprofile and agenda.
1Survey conducted August 18-21, 2014 among 400 likely voters in Michigans 8
thCongressional District. Survey
was conducted with respondents on land lines and cell phones. Results include a margin of error of +/- 4.9
percentage points at the 95thpercent confidence interval.
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5/20/2018 GBA Strategies poll on MI-08 8.25.14
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