GBA Strategies poll on MI-08 8.25.14

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 1901 L Street, NW Suite 702, Washington, DC 20036 | Tel: 202-621-1411 | Fax: 202-785-5305 gbastrategies.com To: Interested Parties From: GBA Strategies Date: August 25, 2014 Schertzing in Striking Distance in Tight MI-8 A recent survey in Michigan’s 8 th  Congressional District 1  shows Democratic nominee Eric Schertzing narrowly trailing Republican Mike Bishop in the race to replace retiring Congressman Mike Rogers. Democrats have a real chance to pick up a seat in this swing district, one of the few open seats in the country that could go either way. The better-known Bishop holds an early lead here, but it dissipates once voters hear more about both candidates. Bishop’s path to victory is complicated by the presence of Libertarian James Weeks, who draws significant support from Republicans and disaffected Independents. Schertzing’s chances for victory in November are directly correlated to his ability to get his message out district-wide in the campaign’s final weeks. Voters respond we ll to Schertzing’s  profile and move his way when they hear more about him. The following are key findings from our survey:  Generic Congressional race a tossup.  This is a true swing district. President Obama carried it by six points in 2008 and narrowly lost to Romney here in 2012. This year, in a generic matchup for Congress, a Democrat is tied 43 – 43 percent with a Republican candidate.  Schertzing narrowly behind Bishop with Libertarian making an impact. Republican Mike Bishop has the support of 42 percent of likely voters, slightly ahead of Schertzing’s 37  percent. Libertarian James Weeks wins another 10 percent of the vote and Green Party candidate Jim Casha polls just 3 percent. In Ingham County, where Schertzing is better known, he holds a 16-point lead over Bishop.  Schertzing moves to a tied race after being introduced to voters. After voters hear a  balanced series of positive messages about both candidates, Schertzing’s support grows and he moves into a 43 – 43 percent tie with Bishop. Voters respond very well to Schertzing’s  profile and agenda. 1  Survey conducted August 18-21, 2014 among 400 likely voters in Michigan’s 8 th  Congressional District. Survey was conducted with respondents on land lines and cell phones. Results include a margin of error of +/- 4.9  percentage points at the 95 th  percent confidence interval.

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A GBA Strategies (D) poll (Aug. 18-21; 400 LVs; +/-4.9%) conducted for Ingham County Treasurer Eric Schertzing (D) shows him trailing former state Sen. Mike Bishop (R) by only 5 percentage points, 42-37%. The polling memo noted that Schertzing held a 16-point lead in his home county.

Transcript of GBA Strategies poll on MI-08 8.25.14

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    1901 L Street, NW Suite 702, Washington, DC 20036 | Tel: 202-621-1411 | Fax: 202-785-5305 gbastrategies.com

    To: Interested Parties

    From: GBA Strategies

    Date: August 25, 2014

    Schertzing in Striking Distance in Tight MI-8

    A recent survey in Michigans 8th

    Congressional District1shows Democratic nominee

    Eric Schertzing narrowly trailing Republican Mike Bishop in the race to replace retiringCongressman Mike Rogers. Democrats have a real chance to pick up a seat in this swing district,

    one of the few open seats in the country that could go either way.

    The better-known Bishop holds an early lead here, but it dissipates once voters hear moreabout both candidates. Bishops path to victory is complicated by the presence of Libertarian

    James Weeks, who draws significant support from Republicans and disaffected Independents.

    Schertzings chances for victory in November are directly correlated to his ability to gethis message out district-wide in the campaigns final weeks. Voters respond well to Schertzings

    profile and move his way when they hear more about him. The following are key findings fromour survey:

    Generic Congressional race a tossup.This is a true swing district. President Obama carried

    it by six points in 2008 and narrowly lost to Romney here in 2012. This year, in a genericmatchup for Congress, a Democrat is tied 43 43 percent with a Republican candidate.

    Schertzing narrowly behind Bishop with Libertarian making an impact. RepublicanMike Bishop has the support of 42 percent of likely voters, slightly ahead of Schertzings 37percent. Libertarian James Weeks wins another 10 percent of the vote and Green Party

    candidate Jim Casha polls just 3 percent. In Ingham County, where Schertzing is betterknown, he holds a 16-point lead over Bishop.

    Schertzing moves to a tied race after being introduced to voters. After voters hear abalanced series of positive messages about both candidates, Schertzings support grows and

    he moves into a 43 43 percent tie with Bishop. Voters respond very well to Schertzingsprofile and agenda.

    1Survey conducted August 18-21, 2014 among 400 likely voters in Michigans 8

    thCongressional District. Survey

    was conducted with respondents on land lines and cell phones. Results include a margin of error of +/- 4.9

    percentage points at the 95thpercent confidence interval.

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