Gati Logistics Lscm

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    BY-AVISHEK KUMAR (10DR007)

    SUVASHIS MAHAPATRA (10DR009)

    BIDISA BATHACHARIA (10DR016)

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    Be a globally preferred provider of India-centric supply chain services andsolutions, and a leader in the Asia Pacific region.

    Delight customers with quality service by setting new trends throughinnovation and technology .

    Be the most preferred organization for all stakeholders.

    Be a responsible corporate citizen with unwavering commitment toenvironmental protection and conservation

    They are based on a desire to achieve sustainable heights in business andencompass a set of customer sensitive corporate values on attitude,

    behavior, action and delivery.Our Vision : 1 55 000 Deliver Centers From Urban to Rural

    Vision and Mission of Gati

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    GATIS MISSION IN TERMS OF DEVELOPMENT OF BUSINESS

    GATIs commitment is to be atype of business which is

    different from others and to

    play a distinctive role in themarketplace.

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    HIGHLIGHTS OF GATI A pioneer and a leader in Express Distribution & Supply

    Chain Solutions, Gati has reinvented itself once again! Youthful, trendy and market driven, Gati is ready to take

    up new challenges. Gatis first of its kind offers and services have created

    benchmarks in the industry. The new mechantronic Express Distribution Centres have

    revolutionised logistics and distribution systems acrossthe country. Gatis Domino Discipline has revolutionised the way Gati

    works and has aligned everyone in Gati towards one goal:

    Customer Delight.

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    AB OU T GATI

    Gati is characterized by its: Speed Reliability Discipline

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    C ON C ERNS OF GATI LTD

    The key issues include.

    Customer Satisf action.Ability to give right service at right time.Product / service Presentation.

    T r affic Building.Layout of the services.Keeping Pace W ith T echnology.

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    GATIS ZONE S

    GATI is divided into 5 Zones EAST KOLK ATTA W EST MUMB AI N OR TH D E LHI SO U TH SEC U ND E R AB AD

    CE N TE R IND OR E

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    VISION 2011

    Attract and retain high-calibre talent Achieve R S 1100/- crore by 2011 Trigger for global premiumness in service, profit &

    growth by adopting world-class business particles. B e a responsible corporate citizen B e among the top 100 companies in I ND IA & the

    best admired company in the service industry.

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    GATIS DEDICATED TEAM

    2750 Trained Professionals

    1200 Gati Associates

    500 Vendors

    1200 Trained Handlers

    1500 Trained Drivers

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    OUR POR T FO LI O OF S ERV ICE S

    TO SERVE YOU BETTER G ati S urface Express G ati A ir Express

    AI

    G

    ati Courier G ati A rt Express G ati Red S un Integrated S olutions G ati Kausar G ati T ransport S olutions G ati Europe Express

    G ati G lobal Express G ati International the global arm G ati S hips the shipping division

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    PRODUC TS A ND S ERV ICE S OF GATI LT D

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    EXPRESS (SURFACE)

    Today, Gati has become the face of RetailExpress Cargo.

    Providing quality service and value for money. Over the years Gati has gained expertise in

    handling various industry verticals-healthcare/clothing/white goods/electronics/engineering/IT/Telecom/high-

    value/ cargo, etc. Gati has more than 2,000 vehicles at its

    disposal which cover 3,20,000 kms. per day.

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    PRIORITY (AIR)

    Gati Priority is the result of an exclusive tie-upwith Indian Airlines, the largest airline networkin India.strategic alliance with Indian Airlines

    24-72 hour Service

    F lexible Pickup & Delivery Options

    Containers & Platform for Safety & Security

    Same day service to select destinations.

    Multimode network - Air & Surface

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    INTERNATIONALGati has now extended its horizons in the Asia-Pacific & SAARC countries. Gati has openedoffices in Singapore, Hong Kong, China, SriLanka, Nepal and Myanmar to strategically

    focus on India-centric business Strategic tip-up with Global player. Coverage of more then 200 countries.

    More then 500 pick-up point in India. Custom Clearance Services.

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    CO AST T O CO AST Gati Coast to Coast (CTC) is Gati's shipping division.

    Set up way back in 1986, the CTC vision was tobecome the preferred service provider for all seabound cargo in the Bay of Bengal, Andaman Islandsand Malacca Straits.

    In the two decades of its existence, Gati CTC hasfollowed this vision with diligence and determination

    and has emerged as a complete solutions providerfor the Indian seas.

    4 vessels providing liner service between Chennai-Andaman islands - Chennai & Chennai- Yangon-Chennai.

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    Gati Desk to Desk CargoGati Desk to Desk Cargo

    An affordable surface product especiallydesigned for your non-commercial packages.F lat rate of Rs. 200 per package (up to 5 kgs)ideal for samples, gifts, study materials &printed material

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    Gati warehousing logistics solutionsmade to order

    Logistics and supply chain management are anintegral part of our businesses. A sharp and steadyfocus on these key functions has helped Gati gain acompetitive edge over the rest of the market. In recenttimes Indian industry has begun to acknowledge thestrategic importance of logistics and warehousing functions to their businesses. And Gati's expertise andexperience in this area is being harnessed by manycompanies.

    Gati offers its services as a 3PL or a third partylogistics provider.

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    Maximum space, minimum investment

    Gati's warehousing facilities consist of completely modernstorage systems and material handling equipment. Thus, Gatiis able to offer customers very high levels of operationalefficiency.

    With branches in all metros and mini metros, Gati has morethan 200 storage locations across India.

    With over 600,000 sq. ft. of warehousing space spread all overthe country and serving multiple clients, Gati is able to offermany more customer friendly solutions:

    F lexible hiring optionsEngineering solutions to design and build

    w warehouses as per requirements

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    VALUE ADDED SERVICES

    FOD (Freight-on-delivery) COD (Cash-on-delivery) DOD (Draft / Cheque-on-delivery) Inbound Rate Agreement: Ensures hassle-free,

    convenient supplies from your vendors. Holiday & Sunday Pick-up/Delivery

    Octroi Clearing Facility: Octroi ( A tax on variousgoods brought into a town) clearance on behalf of customers

    T amper-proof packing: Special bags for safe handling of

    high value cargo

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    GATI DE LI VER S ITS S ERV ICE S T O Pharma & Pharma Samples Electronics & Electronic Components Automotives, Auto Spares Engg Products, Machinery, Spares Other in Mfg (Heavy Engg) Computer, Computer Peripherals Electrical Appliances, Products, Components Apparel Industry F ast Moving Consumer Products ( F MCG) C & F, Courier and Cargo

    Printing & stationary

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    L ist of major customers of Gati

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    T ECHNOLOGY

    Online line tracking on www.gati.com

    e-POD- S canned copy of Proof Of Delivery through e-mail

    Toll Free Number A 24 x 7 service

    e-mail Updates - Tracking your consignment is just a click away

    SMS Updates Messages on your mobile

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    GATIS IT NE TW ORK

    Terrestrial Links / R F connecting 120+ sites Other locations have Dial-up / Broad band /

    Cable . Widest IP Phone connectivity from Jammu to

    Trivandrum Implemented Wide Area Network (WAN) 3 yrs

    ago VTS Vehicle Tracking System

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    GATIS IT NE TW ORK

    Warehouse Management System (WMS) Human Resource Information System (HRIS)

    Shipping System IT Help Desk System IT Inventory Management System

    Gatishipper Zipp data upload and Docketprinting tool

    (All are in-house developed and are web based)

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    DEPARTMENTS OF GATI

    HR Department Marketing Department F inance Department Logistic department Service department IT Department Legal department Oper ation Department

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    Vendor Management Identify & partner with competent vendors to

    extend the best service experience for ourcustomers.

    Responsible & integrated vendor managementsystem.

    Continuously monitor the performance of thevendors

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    CUSTOMER SERVICE DEPARTMENT - CALLCENTERS Call centre is divided in to 2 types

    F ront Hand: - Queries of the customers Back Hand: - Answers of this quarries

    There are 9 call centers of Gati all over India.Zonewise, we have call centers @

    EAST: ~ Calcutta

    CENTRAL: ~ N agpur NORTH: ~ D elhi SOUTH: ~ Chennai, B angalore & Hyderabad WEST: ~ M umbai, Ahmedabad & Pune

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    .

    They are the first to offer a money-back guarantee on their express cargo services.K eeping customer satisfaction in mind, they launched the cash-on-delivery scheme and arealso the first to announce a toll-free number tolook into complaints and requests.

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    STRATEGY

    Plan to do more Road shows. Plan to participate and or ganized events in f airs and

    exhibitions.to create awareness. Sponsorship in various events ( including cultur al,

    corpor ate)

    Br and promotion through Direct Marketing tools. Product presentations in front tar get customers (common people).

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    PRI C ING STRATEGY

    GATI can be classifiedbased on their gener al pricing str ategy. GATI approach is to use price as acompetitive advantage .

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    SOCIAL RESPONSIBILITY

    Set up of Gati Nagar in Bhuj District in the year2001(for Gujarat Earthquake victims)

    Gati Government School in Hyderabad startedin the year 2003

    30 lakhs donation by Gati F amily to Tsumanivictim

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    SUGGES T IONS Create awareness of the company and companys

    products and services among the common peopleby undertaking promotional activities.

    Conduct customers meet every year Show to customers companies new technologies,

    new products, new procedures for delivering materials & launching of new promotional materialslike broachers, banners & pamphlets etc.

    In this meeting try to solve their doubts & problems Find new prospects in retail industry, service

    industry, food processing industry, etc.

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    A GLIM P S E OF GATIS W ORKP LA CE

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    C ON C LUSION

    GATI must developRelationship Retailing for development of Retail BusinessW hich will help the company To establish and maintain long-term bonds with

    customers, rather than act as if each sales transactionis a completely new encounter.

    Company must concentr ate on the total retail experience

    and which will helps in gener ating more business. Stay in touch with customers. Promotional F ocus. ( Advertising Direct Mail P ersonal Selling ,Direct marketing)

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