HONORING CAROL LASEK

ONLINE ADVERTISEMENT BOOK

JANUARY 12, 2012

What is the MS Gala & Fashion Show?The National MS Society, South Florida Chapter holds one of the most prestigious luncheons in South Florida, drawing over

1,200 guests from Broward, Miami-Dade and Palm Beach counties every year. The MS Gala & Fashion Show has raised

more than $5 million to help the National MS Society fund cutting-edge research, drive change through advocacy, facilitate

professional education and provide programs and services designed for the 6,000 people with MS and their families in

South Florida.

About MS?Multiple sclerosis, an unpredictable, often disabling disease of the central nervous system, interrupts the flow of

information within the brain, and between the brain and body. Every hour in the United States, someone is newly

diagnosed with the disease. Symptoms range from numbness and tingling to blindness and paralysis. The progress,

severity and specific symptoms of MS in any one person cannot yet be predicted, but advances in research and treatment are

moving us closer to a world free of MS. Most people with MS are diagnosed between the ages of 20 and 50, with at least

two to three times more women than men being diagnosed with the disease. MS affects more than 400,000 people in the

U.S. and over 2.1 million worldwide.

Online Advertising BookIncrease your business’ exposure by advertising your company and special deals in the MS Gala & Fashion Show Online

Advertising Book.

• Available on the MS Gala & Fashion Show website from November 2011 - February 2012

• 6,000 impressions over 4 month period

• Link to your website from online advertisement

Why Become a Sponsor?• Fund research for a cure

• Create awareness of corporate identity

• Increase visibility and enhance customer loyalty

• Unique chance for employee involvement

• Demonstrate community interest

• Potential category exclusivity for brand(s)

• Opportunity for special promotion(s)

About the Gala • 29th Anniversary MS Gala & Fashion Show at the Broward

County Convention Center on Thursday, January 12, 2012

• Honoring Carol Lasek, Founding Partner of Bienfeld, Lasek

& Starr, LLC

• 1,200 affluent women in attendance from Miami-Dade

(11%), Broward (48%) and Palm Beach (35%) and

Other (6%)

• Over 40% are married; median age is 43

• Extravagant silent auction and raffle prizes

South FloridaChapter

3201 W Commercial BoulevardSute 127

Fort Lauderdale, FL 33309tel + 1 954 731 4224fax +1 954 739 1398

+1 800 FIGHT MS www.nationalMSsociety.org/fls

MS Gala & Fashion ShowJanuary 12, 2012

Online Advertisement Book Commitment FormPlease fill form out completely and submit no later than Monday, October 15th to ensure your spot in the online program.

Back Page ......................................................$1,000 Full page ......................................................$500

Half Page ......................................................$250 Quarter page ..............................................$125

Name: ___________________________________________ ____________________________________________ First (President, CEO or Manager) Last

Title: __________________________________________________________________________________________

Company: ______________________________________________________________________________________

Address: _______________________________________________________________________________________ Street/Suite ______________________________________________ ____________ ____________________________ City State Zip Email: _________________________________________________________

Tel: ( )___________________________________ Fax: ( )__________________________________

Signature: ____________________________________ Date: ________________________________________

PAYMENT INFORMATION

$__________________ Check enclosed (payable to the National MS Society)

AMEX Discover MasterCard Visa

Cardholder Name: ______________________________________ _______________________________________ First Last

Credit Card #:__________________________________________________ Amount: ________________________

Expiration Date: ______________________________ Security Code: ___________________

Cardholder Signature: ____________________________________________ Date:__________________________

Please return this form and your artwork to:National Multiple Sclerosis Society, Attention: Leslie Hoff

3201 W. Commercial Blvd., Ste 127, Fort Lauderdale, FL 33309or leslie.hoff@fls.nmss.org

Quarter Page Ad

3 3/8” wide x

3 7/8” high

Half Page Ad7” wide x 3 7/8” high

Full Page AdTrim:

71/2” wide x 81/2” high

Bleed Ads:1/8” all around

Non-Bleed Ads:7”wide x 8” high

ONLINE AD SPECS

National Multiple Sclerosis SocietySouth Florida Chapter

3201 West Commercial Blvd. Suite 127

Fort Lauderdale, FL 33309

Acceptable file types for final supplied art:PDF file with embedded fonts preferred. JPEG or TIFF files also accepted.

The Document:Acceptable applications for placed art include InDesign, Adobe Illustrator and Adobe Photoshop saved as either TIFF, EPS or PDF files at 150 dpi.

All pages in the document should be built to the same size as the final size. Allow any bleeds to bleed off the page 0.125” - .25” with at least a 0.5” margin between the live image area and the trim.

Not Accepted:We do not accepts ads created in Corel Draw, MS Word, PowerPoint.

Email artwork to leslie.hoff@fls.nmss.org

Any questions pertaining to advertising should be directed to Leslie Hoff at 954-731-4224.