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Thank You Sponsors!
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#CFOD13Welcome to CFO DimensionsJohn KoganCEO and Co-Founder, Proformative
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Why Proformative?
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A Little History on Proformative
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Our Goal
Online, noise-free, peer-based community for the
office of the CFO
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Community Q&A on Proformative
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Proformative Exchange
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Proformative StatsOver 600,000 unique site visitors last year
Up over 3x in 18 months60,000 users have visited the site 25 times or moreOver 20,000 community members created questions, comments and resourcesOver 500 product reviews
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Why CFO Dimensions?
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This is Why…
Direct interaction with ExpertsDiscovering Best Practices from PeersMaking New and Valuable Connections
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Bring Your Questions – All Day!
We Have a Great Program In Store
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Thank You Sponsors!
PLATINUM
GOLD
SILVER
DIAMOND
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A Few Items Before We Get Started
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Event NotesCheck in at registration to receive CPE paperwork. For CPE credits you must check into each session.Utilize the Tip Sheet you received at Registration.Complete our Corporate Finance Leadership Survey by 4 PM - win a MacBook Air.Use #CFOD13 to share your insights on TwitterComplete the short survey after each session.
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Agenda
• 9:00 – 9:50 AM Keynote Presentation
• 9:50 – 10:05 AM Break• 10:05 – 10:55 AM Breakout
Session 1 • 10:55 – 11:30 AMNetworking/Expo• 11:30 – 12:20 PM Breakout
Session 2• 12:20 – 1:30 PM Lunch & Expo
MORNING AFTERNOON• 1:30 – 2:20 PM Breakout
Session 3• 2:20 – 2:35 PM Break• 2:35 – 3:25 PM Breakout
Session 4 • 3:25 – 4:00 PMNetworking/Expo• 4:00 – 4:50 PM Breakout
Session 5• 4:50 – 5:10 PM Break• 5:10 – 6:00 PM CFO Panel• 6:00 – 7:00 PM Closing Reception & Awards
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It’s My Honor To Introduce
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Our Keynote Speaker – Thomas G. Conforti
EVP & CFO, Wyndham Worldwide Previously:
CFO, DineEquity, Inc.General Mgmt./Finance & Strategy Roles at Consumer Products Division of the Walt Disney CompanyFinance Roles with CBS and PepsiCo
IR Magazine recently recognized Tom for Best Investor Relations by a CFO
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This Is Great Financial Leadership
The stock appreciated over 300% from 8/31/2009 – 8/12/2013
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Finance’s role inBUSINESS TRANSFORMATION
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A willing CEO
WHAT IT TAKESThe right conditions
Clear objectives
Strategic orientation
Outstanding execution
Focus on what’s importantPersonally Involved
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My JOURNEY
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1991 1992 1993 1994 1995 1996 19970
200
400
600
800
1,000
25% CAGR
DISNEY CONSUMER PRODUCTS
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Image of balanced scale:Left scale has Tinkerbell, right has a dollar sign
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What did I LEARN?
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Company Investment Financed Franchise Fee &
Equipment
Sat on Leases
OLD MODEL
NEWMODEL
Franchisee Investment Franchisee took on financial
accountability
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Jan-03
Apr-0
3Jul-
03Oct-
03Jan
-04Ap
r-04
Jul-04
Oct-04
Jan-05
Apr-0
5Jul-
05Oct-
05Jan
-06Ap
r-06
Jul-06
Oct-06
Jan-07
Apr-0
7Jul-
07Oct-
07 -
50 100 150 200 250 300 350 400
+300%
IHOP S&P 500 Peers
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What did I LEARN?
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TOM
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2006 2007 2008 2009 2010 2011 2012 $(1.00)
$-
$1.00
$2.00
$3.00
$4.00
$5.00
$6.00 FCF/Share (LHS)
FCF/Share (LHS)
TRANSFORMING CASH FLOW
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-
500
1,000
1,500
2,000
2,500
WYN S&P 500 Peers
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What did I LEARN?
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Where do you want toGO?
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Thank You!
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Agenda
• 9:00 – 9:50 AM Keynote Presentation
• 9:50 – 10:05 AM Break• 10:05 – 10:55 AM Breakout
Session 1 • 10:55 – 11:30 AMNetworking/Expo• 11:30 – 12:20 PM Breakout
Session 2• 12:20 – 1:30 PM Lunch & Expo
MORNING AFTERNOON• 1:30 – 2:20 PM Breakout
Session 3• 2:20 – 2:35 PM Break• 2:35 – 3:25 PM Breakout
Session 4 • 3:25 – 4:00 PMNetworking/Expo• 4:00 – 4:50 PM Breakout
Session 5• 4:50 – 5:10 PM Break• 5:10 – 6:00 PM CFO Panel• 6:00 – 7:00 PM Closing Reception & Awards