Frieder Sölling / Think Future Differently: The Idea Lab of the BSR
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Transcript of Frieder Sölling / Think Future Differently: The Idea Lab of the BSR
Think future differentlyThe idea lab of the BSR
13.09.2014 Frieder Söling / Vorstandsbüro BSR
Who is the BSR?
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Berliner Stadtreinigung -Berlin City Cleaning Services
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The largest public waste management companyin the European Union! BSR is 100 % owned by the State of Berlin and it is organised like a public
limited company (management board, supervisory board)
! BSR is commissioned to perform sovereign tasks of the State of Berlin:! Waste collection and waste treatment ! Street cleaning and snow removal
! BSR is financed through fees for streat cleaning and waste collection. It is strictly forbidden to draw profits.
The idea lab of the BSR
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(Vera Gäde-Butzlaff, chairwoman BSR)
„Enterprises have to change permanently –otherwise they have no future“
Ideas for tomorrow
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! Innovation culture
! Open innovation """" Innovations !
Acitivities to improvethe innovation culture
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„Who wants to be innovative, must secretly break the rules of the company“(Gunter Dueck, former IBM chief technologist)
Inside of the BSR: Communication + Transparency
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Inside of the BSR: Innovation platform „ThinkSpurt“
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! 600 participants
! 167 ideas
! 560 comments
! Why did youparticipate?
! fun: 90 %
! prizes: 4 %
13.09.2014 Frieder Söling - The idea lab of the BSR
Creative workshop with our city cleaning devision
Inside of the BSR: Innovative workshops
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Deposit system for dog shit ? Olympic gamesfor our street cleaning workers ?
Open innovationactivities
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The timely inclusion of designers for the developmentof products and services guarant long term competitiveness
Open Innovation: Communicaton + Transparency
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Open Innovation: Cooperation with universities
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Idea camp: „Recycling depot of the future “
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Open Innovation: Innovative workshops
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Open Innovation: Cooperation with utilities Versorgern
Projects and prototypes
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Enterprises that want to become very innovative, must provide budgets for experiments with unknown results.
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Project example: Holzmarkt quarter (I)How is it possible to convince 1 million visitors per yearto avoid waste and to minimize littering?
That`s the challenge for the Holzmarkt quarter with a planned mixture of arts, culture, public park and student living.
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In the future different kind ofprototypes will be testedin field experiments.
The BSR, the University Potsdam and the Holzmarkt have initiated together the34QM Designlab. In this lab design students develop on site innovative solutions.
Project example: Holzmarkt quarter (II)
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Project example: Accessible waste collection (I)What are the problems of seniors andwheelchair users related to waste collection?
Access ! Height !Weight !
Workshop with Seniors and wheelchair users
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In cooperation with the Kunsthochschule Berlin Weißensee a solution for accessiblewaste collection was created.
The solution – called Arc32 – provides more convenience for all groups of users - andit is also wheelchair accessible. For our garbage collectors it`s only a bit more effort.
Project example: Accessible waste collection (II)
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Prototypes / TestsFree-throwpaper basket
Biowaste-binconvenience
Paper bin fornewspapers
Toy BaSaRErgonomic broomBox for deposit bottles
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Thank you very muchfor your attention!