Freesource Social Influence Marketing

10
Freesourcing Case Study: Social Influence Marketing Uploaded 6.23.09 Web: www.freesourceagency.com Email: [email protected] LinkedIn: www.linkedin.com/in/nathanegan Twitter: www.twitter.com/nathanegan
  • date post

    17-Oct-2014
  • Category

    Technology

  • view

    1.997
  • download

    0

description

Freesource Case Study: Social Influence Marketing - How to use LinkedIn groups to influence future buying patterns of your prospects. Visual support for my blog post: http://freesourceagency.com/blog/?p=67

Transcript of Freesource Social Influence Marketing

Page 1: Freesource Social Influence Marketing

Freesourcing Case Study: Social Influence Marketing

Uploaded 6.23.09

Web: www.freesourceagency.com Email: [email protected]

LinkedIn: www.linkedin.com/in/nathanegan Twitter: www.twitter.com/nathanegan

Page 2: Freesource Social Influence Marketing

LinkedIn Groups Case Study “Satisfied Clients of…”

Page 3: Freesource Social Influence Marketing

CEO Of A Major Regional Corporation

Page 4: Freesource Social Influence Marketing

Joins LinkedIn Group Called: Satisfied Clients Of Pinnacle Financial Services

PinnacleFinancialServices

Page 5: Freesource Social Influence Marketing

Status Update To 50, 100, 200, 500+ Trusted Connections

PinnacleFinancialServices

Page 6: Freesource Social Influence Marketing

Status Update To 50, 100, 200, 500+ Trusted Connections

PinnacleFinancialServices

Remember, their connections are your prospects!

Page 7: Freesource Social Influence Marketing

Badge/logo placement on LinkedIn profile for the world to see!

PinnacleFinancialServices

Page 8: Freesource Social Influence Marketing

PinnacleFinancialServices

PinnacleFinancialServices

SalesTeam

INBOUND SALES LEADS

Page 9: Freesource Social Influence Marketing

Other incredible benefits of doing this:   Your clients can now see and communicate with each other inside the group

  As the group owner, you will be able to directly communicate with them 1 time per week through LinkedIn’s group owner InMail / Email system (think about that!)

  Everyone in the group will be able to post articles and start discussion threads

  Marketing materials! This is powerful information to be presenting on sales calls

Page 10: Freesource Social Influence Marketing

The process/methodology I outlined in this slide deck is a perfect example of what my company does – through social media, we help you leverage your past successes and current resources. Please feel free to contact me or anyone on my team for more information on customized ways to tap into the power of the social web!

You can also read my blog entry on this as a case study for IT Acceleration: http://freesourceagency.com/blog/?p=67

Cheers! Nathan + The Freesource Team

---------------------------------------------

Nathan Egan Founder & Managing Partner | Freesource Agency, LLC 484.732.8018

[email protected] www.freesourceagency.com www.linkedin.com/in/nathanegan www.twitter.com/nathanegan