Fraggl at The Future of Digital Marketing 2014
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17-Oct-2014 -
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Transcript of Fraggl at The Future of Digital Marketing 2014
Humans, Robots & Curation
• Connected employees bring new thinking into the organisation, enables innovation at the edges, non-core thinking
• Companies less reliant on ‘stocks’ of knowledge, and more connected to ‘flows’ of knowledge
168 million emails sent
694,445 Google searches
695,000 Facebook status updates
98,000 tweets on Twitter
1,500 new blog entries posted
25 hours of video on YouTube
Source: Go-gulf
“It’s not information overload. It’s filter
failure.”
Algorithmic
Professional
Social
http://www.nytimes.com/2012/12/02/fashion/maria-popova-has-some-big-ideas.html
3 posts, 50 tweets a day2m UUs
250K+ newsletter subscribers
450K+ followers
Professional curation
Social & Algorithmic curation
www.fraggl.co.uk
Fraggl makes it easy for your team to discover up-to-date and relevant
content
Daily injection of inspiration and insight into your business
Connects your team with most interesting ideas, people
Enables conversation around the topics that matter
Emails act as regular prompt
Dynamic themes
Discussion call to action
API integration with internal platforms
Centralised discussions
Dynmaic, branded themes
“A daily dose of awesome links brought to you by a surprising combination of
smart computers and interesting people”