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Four Reasons You Should Avoid a Short-Term Marketing Mindset
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Transcript of Four Reasons You Should Avoid a Short-Term Marketing Mindset
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Four Reasons You Should Avoid a Short-Term Marketing Mindset
![Page 2: Four Reasons You Should Avoid a Short-Term Marketing Mindset](https://reader034.fdocuments.net/reader034/viewer/2022052621/557d5d39d8b42aba3d8b4d5d/html5/thumbnails/2.jpg)
It’s easy to get stuck in a
short-term online marketing mindset. !But while it may be tempting to cut corners and skip some steps, here are four reasons you should keep your customer’s best interest in mind and focus on offering
lasting value. !!
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1. Infographics are helpful, but if not tied to a larger strategy, will be short-lived.
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1. Infographics are helpful, but if not tied to a larger strategy, will be short-lived.
Offer follow-up content to keep readers coming back for more.
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2. Getting visitors to your site is one thing; keeping them coming back for more is another.
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Provide so much great content visitors can’t read it all in just one visit.
2. Getting visitors to your site is one thing; keeping them coming back for more is another.
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3. It usually takes hearing a message SEVEN times before the customers remembers it.
https://www.flickr.com/photos/fragiletender/
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https://www.flickr.com/photos/fragiletender/
Tell a consistent & compelling story that will stick with your customers.
3. It usually takes hearing a message SEVEN times before the customers remembers it.
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4. You can’t develop brand ambassadors with one piece of content.
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4. You can’t develop brand ambassadors with one piece of content.
Empower customers to share your brand with their connections by providing them with great content.
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Quality consistency are key to grabbing attention and keeping it.
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