FounderMates - Platform that helps entrepreneurs connect to change makers
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Nidhi Kapoor Raunak Guha Co-founders
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FounderMates is an online platform that connects entrepreneurs with functional/domain experts and mentors. Entrepreneurs benefit by having access to advisors at no cost and advisors benefit from greater visibility to the entrepreneurs. FounderMates is an attempt to break away from the inefficiencies of the existing advisory channels such as social media/public forums, physical networking events and cold calling by organizing entrepreneurs and advisors on a common dedicated platform. We aim to be 'The Go-To-Place' for entrepreneurs globally for all questions and business problems that inhibit their entrepreneurial journey
Transcript of FounderMates - Platform that helps entrepreneurs connect to change makers
Nidhi KapoorRaunak Guha
Co-founders
Why Advisory?
“Failure to select and use appropriate outside professional advisors”- Blue Rock Capital
“it can be even more damaging to neglect to take the advice of those who have come before you”
- Forbes
“74% of high growth internet startups fail due to premature scaling”- Startup Genome Report
“Entrepreneurs contact advisors only under distress situations looking for a quick-fix”
- Advisor on FounderMates
STARTUP FAILURE
Accessing Advisors?
LinkedIn/Twitter/Quora
Networking Events
Personal Network
Chambers of Commerce/NEN/Angel Groups
Cold Calling
• Inefficient traditional channels
• Time and Effort
• Untapped Expertise
Pain
What is FounderMates?
Online platform that enables entrepreneurs to seek advisors
FounderMates
Entrepreneurs Advisors
How it Works?
• Open free marketplace• Entrepreneurs and advisors screened• Entrepreneurs search advisors based on
different criteria• Advisors are reviewed by entrepreneurs
Target Market
• Entrepreneurs – Idea Stage to Growth Stage– Registrations from entire spectrum– Need help in various aspects
Entrepreneur Cases“I need advice on the following areas: Use of Growth Accelerators; Management team and pitching to investors; fundraising, company valuation” - Pre Revenue
“Customer Acquisition by non-traditional means. Handling of labour man power effectively. Recruitment and retention of good labour and employees” - Revenue
“We're looking for advisors to support us in the following areas: a) logistics - mentor us in building a reverse logistics network across Indian metros b) online marketing - mentor us in driving traffic and conversations c) technology - mentor us in building both front and back end technology from both a strong UI perspective and integration with logistics” - Growth
Target Market (contd.)
• Advisors– Goodwill– Visibility– Equity/Fee
Proof (Why FounderMates?)
Bridging the demand supply gap
No p2p model (in the UK and India)
Local connections
Online-offline model
Purpose “Go-to-place” for entrepreneurial problems
Easy and quick access to advisors
“Just-Dial” for entrepreneurs
Advisor brand building
Product Roadmap
–Automated matchmaking–Facilitating local connections–Enhanced interaction –Ancillary services
QUESTIONS/FEEDBACK?
FounderMates@foundermates
Website: http://foundermates.com
Nidhi Kapoor Raunak Guha@kapoor_nidhi @raunakguhaEmail: [email protected] Email: [email protected]
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