Fortified food market size, demand & global opportunity analysis outlook 2021

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Global Fortified Food Market Outlook :

Industry Insights & Opportunity Evaluation,

2015-2021


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Global Fortified Food Market Overview

Fortified foods are those foods which are more enriched of

vitamins and minerals. Fortification refers to the process

which intentionally increases the content of a necessary

micronutrient by adding vitamins and minerals to the

food. The food fortification need has been identified at

various levels in the global economies starting from

consumption in homes to government initiatives.

As a result, global fortified food and beverage market is

anticipated to expand at a compound annual growth rate

(CAGR) of 10.5% over the forecasted period i.e. 2015-2019

Market Segmentation

By Food Types

Based on food type, Global fortified food market is

segment as follows:

Milk Products

Cereals and Cereal Based Products

Confectionaries

Infant Formulas

Fats and Oils

Others Includes Tea


By Basic Nutrients

Based on basic nutrients, Global fortified food market is

segment as follows:

Vitamin

vitamin A

Vitamin C

vitamin D

others

Minerals

Zinc

Iron

Copper

Selenium

Folic acid

Docosahexaenoic acid (DHA)

Others

By Region

Based on region, Global fortified food market is segment

as follows:

North America

Latin America

Western And Eastern Europe

Asia-Pacific

Row (Rest Of World)


Growth Drivers and challenges

Rising health consciousness among consumers, increasing

personal disposable income in emerging economies, some

programs aimed at exterminating malnutrition etc. are few

of the main growth drivers of the global fortified food

market in the near future.

In addition, increasing awareness about a healthy lifestyle

and now days people are eating ready to eat foods in daily

busy schedules can also be a growth driver for the global

fortified food market in the upcoming future.

The foremost factor which restraints the growth of global

fortified market is the license grant, supervisory problems

created by food safety department and health risk

associated with addition of few minerals or vitamins in

excess in the food industries worldwide.

Furthermore, high cost of fortifies foods is expected to

restrain the global fortified market during the forecasted

period i.e. 2015-2021.

Market Size and Forecast

In 2013, Asia-Pacific dominated the global fortified food

market followed by Europe. Further, on the back of

myopia in adults and other diseases, Asia-Pacific fortified

food market is further projected to maintain its dominance

in near future.


Further, strong reasons like government initiatives, rising

awareness about fortified food and benefits brought by it

etc. are projected to excel the North America fortified food

market over the forecast period.

Key Players

The key players of the global fortified food market are as

follows:

Nestle SA

Kellogg Co.

Dean Foods

Unilever

RFM CORPORATION

Scope and Context

Overview of the Parent Market

Analyst View

Market Size and Growth

North America (U.S., Canada)

Latin America (Mexico, Brazil, Rest of Latin America)

Western and Eastern Europe (Germany, Italy, Spain,

France, U.K, Benelux, Hungary, Rest Of Western

Europe, Russia Poland, Rest of Eastern Europe)

Asia-Pacific (China, India, Singapore, Japan, Australia

& New Zealand & Rest of Asia)


Middle East and North Africa (MENA)

Rest of World

Segmentation

By Food Type

By Basic Nutrients

By Region

Market Dynamics

Supply & Demand Risk

Competitive Landscape

Porter’s Five Force Model

Geographical Economic Activity

Key Players (respective SWOT Analysis) and their

Strategies and Product Portfolio

Recent Trends and Developments

Industry Growth Drivers and Challenges

Key Information for Players to establish themselves in

current dynamic environment


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food-market-analysis-opportunity-outlook-2021/53

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Fortified food market size, demand & global opportunity analysis outlook 2021

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