the breezy feel-good brand

For every style For every shape For every ageCUP A – H

The Summer Collection 2014 – your plus for good sales:

A wider range of bikinis and younger cuts like bandeaus and triangles as well as new bottoms skilfully lives up to the fa-shion expectations in summer 2014

Diverse cover-ups have something in store for every taste and offer versatile, collection-wide combination op-tions

Broad stories appeal to a large target group with commercial themes and a variety of cuts – every type of woman will find the perfect beach outfit in Lidea

Diverse designs like dots, stripes and motif prints are the trendy foundation for an attractive range of beachwear in the new season

The all-time favourite theme Nauti-cal is available in the NOS programme and will be offered with the corresponding window kit

A large range of cup sizes (A to H cup) with guaranteed fit perfectly suits all body shapes

Consumers will be excited by the excellent value for money

Windowkit

Marina Days(Design 278)

A cord effect creates the 3D character of this nautical theme’s striped look

Mini buttons, clasps and logo labels in bright red spice up the outfits

Diversified Mix&Match programme with four bikini tops and bottoms each, as well as five swimsuits and a tankini

New styles are a bikini top with contrasting side panels, an underwire bandeau with width-adjustable closure, a sporty tankini with built-in bra as well as depth-adjustable bikini bottoms with fold-over waistband

Accessories: combi pareo, linen tunic, sporty hooded dress

NOS!

Feather Play(Design 277)

An abstract feather print with a maritime feel has a touch of sportiness thanks to a piqué trimming – presented as belt effect, edging or piping

A white enamel Lidea logo buckle crowns the look

Secure support and a subtly heart-shaped décolletage – guaranteed by the new, partially padded bikini style

Adjustable straps and bottoms ensure perfect fit and comfort

Accessories: combi pareo, linen tunic, white net dress

American Dream(Design 270)

Soft block stripes pepped up with American Style overprints

Playful combination with a black lacquered element that picks up the print

A large variety of bikini bottoms offers something for every body type

Accessories: pareo, hooded dress, net dress, white cotton tunic

Graphic Black(Design 283)

Ever-popular black is updated for summer 2014 with white stripes and trims

Decorative Lidea logos subtly break up belt effect details

Innovation: butterfly bikini with side panels, foam cups and wires

Especially for larger cup sizes, Graphic Black offers a new style with sporty 3D stitched stripes

Accessories: pareo, hooded dress, jersey dress with smocked back and newly draped décolletage, white cotton tunic

Sweet Dots(Design 281)

Charming micro dots gather on a fuchsia back-ground

Smocked edges on the décolletage as well as a laser-cut bow as belt element skilfully com-plement the style

Bottoms with asymmetrical waistline add a touch of extravagance to this story

A new style with foam cups and solid-colour edges is offered for the larger cups

A swimsuit with decorative seams and stitching promi-ses a shape optimizing look

Accessories: feminine wrap skirt with variable Velcro fastener, white cotton tunic, white net dress

Candy Stones(Design 280)

Vibrant pebble dots enrich the white micro-circular knit fabric

Black edges create a vivid contrast Multifunctional bottoms –

adjustable in three different ways The high proportion of black in the

bikini for larger cup sizes is perfectly flattering

Accessories: pink net dress, combi pareo, all black cover-ups of the current collection sit in perfectly with Candy Stones

Nautic Journey(Design 272)

A diverse circular knit story with jacquard ovals offers four swimsuits and bikinis each

The great pallet of styles – from a sporty maillot to a trendy triangle bikini – appeals to many customers

Besides maritime navy, the focus is on the trend colour green – presenting itself in a bright apple hue

Delicate belts with enamel deco-rative element, small cords and eyelets underline the nautical look

Accessories: pareo with stripes, white net dress, sporty striped dress and an up-to-date sailors’ bag

Seastar Graphics(Design 273)

Depending on the style, starfish and a tie design characterize the modern look – either as all-over print or as large motif

A new shape of bottoms is fashionable yet flattering, thanks to its depth-adjustability

Small white beads act as decorative elements

Accessories: pareo, jersey dress with wide embroidery on scalloped edges, cotton tunic with innovative smock effect and double collar

Inka Waves(Design 282)

A Latin American inspired trim decorates solid black swimsuits, bikinis and tankini with a metallic accent

The wave-shaped trim lends the molded cup swimsuit a soft, feminine feel

Fashion highlight is the attractive triangle bikini with sexy side-tie bottoms

A new molded cup style with beautiful deep plunge is aimed especially at the larger cup

Accessories: slightly transparent, embroidered cotton tunic, embroidered linen dress in a layering look perfect for beach and city, combi pareo

Confetti Mix(Design 274)

Cheerful, summery story with abstract paisley pattern and randomly distributed dots

Main focus of this group are the three bikini styles – including a new, young triangle with foam cups

Accessories: pattern mix pareo, white net dress

Windowkit

Pastel Zigzag(Design 286)

Pure summer joy promises the graphic zigzag print in vibrating, cheerful colours with a decorative raffia-look buckle

Bikinis are the heart of this story and present themselves as an underwire style up to H cup, a molded cup option with delicate double straps as well as a bandeau bikini with wires that appeals to many body types

A sporty maillot with square back and a molded cup swim-suit with raffia-look buckle complement Pastel Zigzag

Accessories: printed tulle sarong and tulle tunic

Water Pearls(Designs 284)

Water drop imitations create a fascinating surface structure on solid coral and lagoon

Delicate straps, soft lines and cups half soft, half padded are the components of a new bikini style that creates a heart-shaped décolletage

The underwire bikini with sexy halterneck straps shapes a stunning décolletage

Princess seams on the maillot guarantee a beautiful silhouette

Accessories: printed tulle sarong and tulle tunic from the Pastel Zigzag story

Dolce Vita(Design 275)

Two fashion themes come together artfully in this story: houndstooth check is mixed with polka dots

A new bandeau top with wires and an underwire bikini with boy shorts charm with their retro spirit

Additional highlight – a black enamel Lidea logo element

Accessories: pareo, black net dress

Lighthouse Stripes(Design 271)

Black and white micro stripes present themselves with a 3D effect thanks to the seersucker quality

A decorative element with block stripes sets jolly highlights in red

Wide offer – ranging from a maillot to underwire styles to the triangle swimsuit with foam cups

Accessories: pareo, black hooded dress and net dress

African Patch(Design 276)

This story interprets a summery ethnic theme as graphic print on henna background. Small beaded tassels are precious eye-catchers on some styles

Various shapes of bottoms add to the bikini range

Focus is on the swimsuits, ranging from a delicate, feminine style to a sporty maillot and thereby catering to a wide target group

The tankini with solid-colour bottoms has a built-in bra with width-adjustable closure

Accessories: pareo, net dress, multi-functional cover-up (NEW!!) that can be worn as dress or skirt