Foodlander for Farmers Market Managers
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FOODLANDER Making it easy to discover the seasonal goodness at your local farmers market.
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Transcript of Foodlander for Farmers Market Managers
FOODLANDERMaking it easy to discover the seasonal goodness at your local farmers market.
ATTN: FARMERS MARKET MANAGERSWhat are the biggest challenges you’re facing today? Promoting weekly vendor specials or events? Engaging with customers during Market hours? Connecting with customers outside of Market hours? Reminding customers of hours and location? Alerting potential new customers of your Market? Increasing repeat foot traffic? Other?
THE SOLUTION… MARKETING TO THE MOBILE USER!
Did you know the average person looks at their smart phone some 200+ times per day? Having access to a marketing system allowing you to send push notifications, which have been found to increase engagement by 171%*, is a key part in developing and maintaining connections with market-goers.
* Push notifications increased app engagement by 171% from 2014 to 2015 according to a study done by Localytics
Foodlander is here to help!
ABOUT FOODLANDERFoodlander is a new marketing platform designed specifically to help sustain and prosper the farmers market industry by leveraging mobile marketing and communications. We connect farmers markets with customers using mobile technology to help you reach a wider audience and engage with current customers.
Foodlander is a website and an app where users can SEARCH “near me” or by zip code and receive a list of nearby Farmers Markets
Markets that are open show first with an OPEN NOW sign
When users search, we return results that matter.
SEARCH
FAVORITE your Market View PRODUCTS available at your market Visit your list of participating VENDORS & MORE including…
location, hours, season, etc
Every Market has a profile page where market-goers can…
GETTING TO KNOW YOU
When a user favorites your Market, keep them in the loop by sending personalized notifications right to their smart phone and/or email! CUSTOM Notifications*
Reminder market-goers when you’re open! AT THE MARKET Notifications*
Now that shoppers are at the market, let them know what’s happening!
Foodlander makes it easy to stay in touch with market-goers…
CONTINUING COMMUNICATIONS
Foodlander adapts to users’ lifestyle preference and provides the flexibility to receive notifications via mobile and/or email.*PREMIUM Features available Spring 2016.
Vendor products automatically create your Market’s WEEKLY FEATURES*, allowing market-goers the opportunity to view seasonal products at their own convenience
Your Market’s WEEKLY FEATURES** page is easily SHAREABLE via:
Foodlander CUSTOM & AT THE MARKET Notifications Your existing newsletters, website and blog Your social channels (i.e. Twitter, Facebook)
Now market-goers can see what’s at the market… even when you’re closed!
SHOP 24/7
*Only market participating PREMIUM VENDOR products will display in your Market’s Weekly Features**PREMIUM Features available Spring 2016.
In a study done by Packaged Facts, almost half of those surveyed said they are willing to pay up to 10% more for locally grown or produced foods, and almost one in three said they are willing to pay up to 25% more*!
Consumers are becoming more engaged in local food systems, and want to know what is available when making their shopping lists! With Foodlander, you can be sure your market-goers are not missing any of the seasonal goodness each week!
*2014 study done by Packaged Facts about the shopping trends among millennials.
Communicate the information that matters most to your market-goers!
MOBILE MARKETING IS THE NEXT STEP
1. DOWNLOAD the App
2. CLAIM your market 3. UPDATE your profile 4. ENCOURAGE your vendors to setup their
stall5. SHARE with your market-goers and
followers on Twitter and Facebook
I’t’s easy… and FREE!
LET’S GET STARTED!
PREMIUM Features available Spring 2016.
We welcome your feedback & questions…
MORGAN [email protected]
THANK YOU!
ANNETTE [email protected]
DOWNLOAD the FOODLANDER app:
