Food summit
13
Our look on the Catering Market From Catering to retail and more
Transcript of Food summit
Our look on the Catering Market From Catering to retail and more
TheFrame–Whoweare
WillemDeCockR&DManagerISSBelgium
1969
TheJourney–Cateringnowandthen
ThePast–Amaturestablemarket
3Majoractorsonthemarket
• WithHR• mainlyopenbook• Highlysubsidized• VeryoJenrenewed
2
Crisis–Thefinancialcrisis(2009)
CORE
MEAL INTERVENTION
€
• WithPurchasing• Morecomplicated• Takingrisk• Shorterterms
2009 CRISIS
ThePresent–FromB2BtoB2B2C
2013 3RDCATERERINBELGIUM
Adapting to CHANGE
COMP
ANY
CATE
RER
CONS
UMER
B2B B2C
The new reality
TheNextCrisis–Thelaborcrisis
SKILL MISMATCH
vs
LABOR SHORTAGE/SURPLUS 2020 2030 2020 2030
Source:StudymadebyRainerStrack–Humanresourcesexpert
100+95-10090-9585-9080-8575-8070-7565-7060-6555-6050-5545-5040-4535-4030-3525-3020-2515-2010-155-100-5
2015 2030
Source:UniversityofSherbrooke
TheFuture–Thegenerabonchange
Builders Baby Boomers Generation X Generation Y Generation Z
By 2025 Gen Y will be the majority of the
workforce Nomading &
snacking
No real food habits, Cater to
my mood
Technology &
Apps
Choice will come from destination
Thetrends–Consumers
“Help me to have a healthier & more responsible
lifestyle.”
Freedom&
Flexibility
“Create a workplace where I feel energized and
happy...”
Greatcolleagues&
goodatmosphere
“A more social
workplace”Abeder
Work/Familybalance
“Let me enjoy dynamic catering brands like I can
find in the street” Workforacompanythatcares
“Cater and provide me
services that fit my needs and moods” Recognibonis
thenameofthegame
Thetrends–Companies
Productivity
energy&concentra8on
Absenteeism Presenteeism
employeemoraleandengagement
BEFLEXIBLE
GenY
GenX
GenBB
GenZ
Adracbonretenbon
corporateimage
Ourneeds–Wheretofindourinspirabon
Automotive World Customization
Payment&
ordering
Retail Promotions
& Animations
Logisbcs
STREET BRANDS
Tendencies & branding SocialInsights
Retail Product & Category
Management Branding&Com
START-UPS Fun &
Energizing Work
environment
Innovabon&
technologies
OurVision–Happier&Beder@Work
« Being the greatest service organisation in the World »
We will put the customer first and we will do everything we can in order to make sure that the people we interact with will be Happier & Better @ Work, we will deliver what we promised in the boundries of our contract and encourage innovation and
evolution.
Happier & better @ work"
Being the greatest challenger in the Belgian Catering market
OurVision–Creabnge-mobon(Energyinmobon)
