Food franchise | Non Veg food franchise | Franchise business

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Transcript of Food franchise | Non Veg food franchise | Franchise business

Page 1: Food franchise | Non Veg food franchise | Franchise business
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Disclaimer

This document is being submitted for the purposes of describing 1000 Franchise qualifications. In order to describe its capabilities, 1000 Franchise has disclosed certain proprietary and other sensitive information. In consideration of receiving the disclosures, we request the company to treat this document as confidential material. The information in this document and any oral presentations made by 1000 Franchise contains trade secrets and confidential and proprietary information of 1000 Franchise, the disclosure of which would provide substantial benefit to competitors. As a result, this proposal document should not be disclosed, used or duplicated–in whole or in part–for any purpose other than the company valuating 1000 Franchise for the purpose of awarding a contractor assignment.

If an engagement is awarded to 1000 Franchise, the right of the company to duplicate, use or disclose the information in this document will be to the extent authorized in the resulting formal agreement between 1000 Franchise and the Company. If an engagement is not awarded to 1000 Franchise, this document and any duplicate copy there of should be returned to 1000 Franchise, or destroyed.

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Company Profile

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1000 Overseas Franchise Pvt. Ltd. offers franchising opportunities to and for Small and Medium Enterprises, Large Conglomerates, International Brands, Real Estate Sector, Retail and Service Industry and many more. Our success lies in the mantra of filtering the most suited investors and mapping them to best potential businesses by a unique mechanism of careful selection of brands, intellectual profiling of investors and smart assignment of Key accounts manager to both: brands and investors.

An intense study on the finances, interests, timing, requirements and expectations of the entrepreneurs through our teams of experts helps us identify and advice on the businesses most befitting them as per cost margins and geographical limitations. Likewise a rigorous evaluation of businesses, its cash flows, structure, product placement and location ensures its viability and franchise readiness. For the new business segment, our indulgence into consultation, marketing, creating brand value and placing it carefully against the competition gives it an edge over the others.

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Core Competencies

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Website Catalogue Exhibitions

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Our Services

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Consulting

Marketing and Lead Generation

Recruitment of Franchisees

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Setting the Perspective

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• Many international brands have already made foray in India and a host of others are lining up to commence operations. Some of the leading brands are queuing up to gain entry into India. Most multinational companies are expected to initially set up their centres in the metro cities in order to test the product, price and brand acceptance, before moving on to establish in Tier II & III cities.

More international companies entering India

• Apart from new domestic and international potential entrants, the existing brands have also lined up expansion plans to move beyond the metro cities to tier II & tier III cities.

Expansion into small cities and newer locations

• Some of the domestic companies, after having successful and stable operations in India are looking for joint ventures to make foray into the international market. Apart from the captive market in the form of Indian expatriates, potential to earn valuable foreign exchange is the driver for most such forays.

Indian companies making international forays

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Franchising Ecosystem in India

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Project Approach & Methodology

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Consulting • Feasibility Concept Research & Review• Franchise Business Model• Franchise Operational Procedure & Structuring• Franchise Legal Structuring

Marketing & Lead Generation Designing the Market Strategy Plan based on the roll-out, market intelligence and target

investors• Implementing the Marketing strategy and reaching various cities through numerous Marketing

media

Recruitment• Filtering the leads based on various criterions such as investment capability, previous

experience, Entrepreneurial ability, management capability etc.• Site Selection, site survey and gauging the capability for the business to develop in that

location

The detailed approach and methodology for this project is presented in the following slides.

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Consulting (Revamping)

Franchise Business Model/s

Legal Structuring

& Document

ation

Franchisee Roll-Out

plan

Financial Model

Operational model

Feasibility Concept Research & Review

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Our Approach for Marketing & Lead Generation

In house franchise magazine

Social media and online marketing

Website

Franchise shows

SMS Blast

Email Blast

Exhibitions and shows across the country every

year.

Advertisements in magazine of 1000 Franchise

Generates about 1500 hits every day.Emails sent to 100000+

prospective investors.

Multiple SMS sent to the entire

database.

Lead Generation through Linkedin, Classified websites and Google Adword and facebook.

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Franchisee Acquisition Process

Information

Letter of interest signed.

Agreement Process.

Final conversion and application goes to operations for processing.

Basic Information provided to the all applicants.

Expression of Interest generated.

Franchisee profile matched & details validated.

Fortnightly progress sheet is then submitted .

Lead ManagementMarketing Lead Generation Recruitment

Personal Meetings & conference call, to be organized with all qualified prospects.

Backed by Site approval and reference check.

Credit verification of the applicant.

We establish connect with business buyers through various marketing activities across B2B media in also in select mass media vehicles. Mainline - Print Franchise magazine Franchise Shows Online Direct mailing

Evaluation Negotiation

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Franchisee Acquisition Approach

We design and implement a structured lead management service which includes:

• Generation of leads, due diligence for short listing of investors and identification of most appropriate candidates;• Sign up;• Analysis of each enquiry to ensure they meet the client’s profile;• Educate the candidate on the business and the franchisee’s role including initial introduction & fact finding calls with candidates to learn more about them;• In-depth telephone interview to qualify the candidate. Thorough review of candidates to assess suitability for the franchising;• Facilitate meetings with suitable candidates and the client;• Follow up calls and post meeting feedback supplied to the client.

Our Services for lead management include the following benefits:

• We provide exclusivity by offering this service to selected clients. We limit the number of clients that we work with to ensure the best possible services are provided.

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Thank You