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![Page 1: FLOW](https://reader033.fdocuments.net/reader033/viewer/2022051816/54688955af795919288b619b/html5/thumbnails/1.jpg)
5 E-Marketing Tips to Help Your Business
Roy BarfordFlow
@FlowEastAfrica
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Tip #1: Think mobile
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Guidelines for thinking mobile:Implement a responsive design
Don’t use FlashKeep website copy shorter
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Tip #2: Use social media to engage and convert
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5 Platforms you should be using:Twitter
InstagramGooglePlusFacebook YouTube
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Tip #3: Work with partners
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Work with partners:Find the right bloggers to work with
Join #campaignsLeverage synergy
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Tip #4: Make newsletters newsworthy
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Consider the following:
Send newsletters when you have news
Don’t use punctuation, digits or “spam words” in subject lines
Keep newsletter copy very short
Add links to your website for full details.
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Tip #5: Content is king. Have a king-sized content plan
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Summary:1. Think mobile (responsive)2. Use social media to engage 3. Work with partners4. Be tactical with newsletters5. Content is king – have a plan and be tactical
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Thank you
Roy BarfordFlow
@floweastafrica