FLiP - Bethnal Green Ventures pitch 13.12.10
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Rate yourself. Ask what your mates think. Get a job! Online tool for young people
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FLiP is an online tool for young people that directs them to employment and training opportunities via their social network. The project has been initiated during the Jailbrake weekend by Common Ground in collaboration of designer Itamar Ferrer and the support of White October web development agency.The project is supported by UnLtd, NESTA, Camden Apprenticeship scheme, Surrey County Council and 4meVentures
Transcript of FLiP - Bethnal Green Ventures pitch 13.12.10
Rate yourself.Ask what your mates think.
Get a job!
Online tool for young people
The Challenge
The Challenge
Almost 1million young people out of education, employment or training (NEETs) in UK.(Source: Department for Education 2010)
Cost: £97,000 per NEET over the course of a lifetime - £3.65 billion per year(Source: National Youth Agency)
Gap in the service: 4 out of 5 young people find advice from organisations unhelpful, seeking alternative advice from people they know.(Source: National Youth Agency)
The SolutionTechnology lets you do it!
“FLiP” the social graph to tell you
what you’re good at
Directs you to opportunities
“Your mates rate you, help you build a CV and find the right job.”
Using young people’s existing social
networks
The Solution
Business Model
Careers guidance is a priority,it should 'engage, inspire and
increase social mobility'John Hayes, Minister for Skills
Proposal for a Single All Age Careers Service for England with a
new Taskforce to lead national restructuring for Sept 2011
Market: LA Careers Information Advice and Guidance (IAG) services within 3,225 Secondary schools in England (2009)
Why they would pay: Reduced Connexions service, lower budgets means less staff and more reliance on software.
Estimated Revenues:Aim of 1% of future contracts = £60,000 in one area.Based on Thames Valley Connexions £12m income 08/09. Future budget potentially cut by half.
Comparable service: KUDOS from CASCAiD, careers guidance software for schools and colleges. 80% of secondary schools use KUDOS.
Business Model
• Prototype Facebook app• £3k UnLtd seed funding• £35k NESTA pilot funding• Developed prototype with young people• Insight interviews with young people
• Engagement with Employers Network• Further engagement with young people• Completion of stand-alone FLiP App• Pilot Launch - March 2011
What we’ve done:
What’s next:
The Project Team
FLiP is supported by:
Bruno & Vincenzo,User-centred design& Research
10+ years design experience.Co-founder & director design agency (2000-06)
Itamar FerrerCommunications designApplied Imagination
Co-founders and directors of Common Ground, Socially responsive product and service design
Director White October, 10 man web development agency in Oxford
Dave Fletcher,Technical lead
5 years experience at the TDA and BECTA.Currently running the YoungDads.TV project
Scott ColferIndustry expert
• Access to opportunities database
• Careers & guidance information content
• Team member to sell into schools & colleges
• Contacts in new government Careers Profession Taskforce
• Investment post-March 2011
Now we need...
