FitPro Convention 2012 Brochure

fitness . education . passion13-14 April 2012 Loughborough University

Face-time with thebiggest namesin world fitness

one UK date, one weekend only

PLUS Programming and choreo trends for 2013

Sponsored by

fitness . education . passion

www.fitpro.com/convention

13-14 April 2012Loughborough University

with

®

T R A I N I N G I N T E R N AT I O N A L

FitPro Convention is back. We’re bringing a stellar line up of international fitness leaders to Loughborough University, 13-14 April 2012. It’s guaranteed to be huge – and you can be part of it.

You’re in for a pulse-raising weekend Shake out your towel, fill up your water bottle and pull on your sweatshirt: at FitPro Convention you’ll gain the skills and knowledge to change the face of your fitness career while working out with the best in the business. Our group of international fitness leaders are waiting to fire you with enthusiasm at this world-famous event.

You’ll rub shoulders with the movers and shakers of the fitness industry and get the chance to ask your burning questions. You’ll learn more in a weekend than most do in a lifetime and leap ahead of your competition. We’ve put together an exclusive line up of interactive seminars and hands-on workshops run by the finest presenters in the industry for you to enjoy: network your way to success while polishing your skills and improving your knowledge.

What’s more, you’ll gain four REPs points to boot.

And that’s not all … There’s hours of exploring to be done in the enormous fit kit retail village, with exclusive offers for you and your business. As the evening falls on the first day, it’s time to sit back and relax … not! We’re hosting a night of Glitz and Glam on Friday 13 April. Featuring a live band plus a black jack and roulette table with prizes throughout the night, we’re even offering you selected complimentary drinks from 21:30-22:30.

Don’t miss out – book your ticket today FitPro Convention has it all. Seize the opportunity to be part of this sizzling weekend – it could change your life forever.

CONVENTION 2012

members save up to

£95

Full timetable details start on page 18

03www.fitpro.com/convention

CONVENTION 2012

04 www.fitpro.com/convention

CONTENTSKeynote speech Join Humphrey Walters on a journey of discovery

06

What’s new? This year’s Convention is bigger and better than ever – all loaded into two action-packed days

08

Get your face seen in the right places Two of last year’s delegates explain what attending Convention did for them

10

Sponsor profiles Find out what our fantastic event sponsors have to offer you this Convention

12

How to book Session timetable and booking information

13

Friday’s timetable Start your weekend in style

18

Saturday’s timetable Rise and shine for the 08:00 sessions

20

CXWORX Join the core revolution with Les Mills’ new programme

22

KidzMove Ideas to get kids moving

25

On the road to success Why Convention is a great investment for your career

26

CONVENTION 2012


Find your feet on Friday

Why not start your weekend with the bodyGROOVE dance party at 08:30 and, once you’re energised, discover the magic ingredients of awesome instructing at Achieving excellence as a group fitness instructor at 10:00. At 12:00, join the team-building boot camp that is the Convention opening challenge with Jayne Nicholls, Greg Seller and Michol Dalcourt. Then, at 13:05, get Live and loud on the step while DJ Dex spins the hottest tunes. Take time to refuel and explore the enormous fit kit retail village, then freshen up and get your glad rags on as, from 21:00, we’re hosting a night of Glitz and Glam, with selected complimentary drinks from 21:30-22:30.

Stretch your knowledge on Saturday

Ease yourself into the second day with a calm yet challenging yoga class – join Ann-See Yeoh at 08:00 for Yoga for power. At 9:30, check out Rhythm theatre with Delvin Clarke for a collection of moves and activities for the VIBE Cycle programme. Get your breath back before joining Les Mills’ new group X class CXWORX at 13:00 for the ultimate core workout, plus Les Mills classic BODYCOMBAT at 14:05. At 16:05, discover Movement preparation with ViPR and Power Plate, an interactive workshop integrating ViPR and Power Plate into exercise routines to make a stronger, fitter, more resilient you. End your weekend at 17:35 with an opportunity to share your views at the Future of fitness round table.

Find your feet on Friday

Start your weekend at 08:30 with a Bulgarian bag conditioning session to fire up your core and your day. Get your ViPR fix at 10:00 in ViPR reconditioning: low back pain, before exploring the huge fit kit retail village. At 13:05, identify how specific types of exercise can stop your clients reaching their potential in Taking it from the top. Then, learn how to regress exercises from the post-rehabilitation phase to a progressive, dynamic movement pattern in Regress before progress at 14:35. Check out Total Gym: GRAVITY2 at 16:35, before trying to win one of every piece of equipment used in Physical Company: Winner takes it all! at 18:05. Freshen up in time for the Glitz and Glam party from 21:00, with selected complimentary drinks from 21:30-22:30.

Stretch your knowledge on Saturday

Kick Saturday off on a positive note and learn How to convert potential customers into customers with Lesley Aitken at 08:00. Then focus on dose response training models to improve strength and endurance in the baby boomer generation in Older, fitter, stronger at 9:30, before joining Humphrey Walters at 11:30 for his inspirational Keynote speech. Learn the secrets to Winning at weight loss with Pete Cohen at 14:05, which helps you to help others become slimmer, fitter and healthier. Then, discover what separates a master trainer from any other personal trainer in Peak personal training at 17:35 and learn new ways to nurture your clients.

See what's new at FitPro Convention 2012 on page 8

A groUP X inStrUctor’S GuIDE TO CONVENTION

A PerSonAL trAiner’S GuIDE TO CONVENTION

Discover the secrets to success in the toughest environments

You’ll feel empowered by Humphrey’s simple tips and tools to help you achieve success

CONVENTION 2012

Saturday 14 April, 11:30-12:15 Join us for a journey of discovery with Convention’s keynote speaker Humphrey Walters on Saturday 14 April from 11:30-12:15. The man who completed ‘the world’s toughest round the world yacht race’ – The BT Global Challenge – gives you the inside story on how he’s coped in some of the world’s toughest environments.

think like a winner to achieve success You’ll learn from Humphrey how winners think and behave to ensure superior performance. He’ll give you tips on how

to walk the fine line between winning and losing and come out on top.

Humphrey was behind the scenes of the famous world-cup-winning England rugby union team from 1997 to 2003, culminating in that breathtaking world-cup win in 2003 under the coaching of Sir Clive Woodward. His knowledge about high-performing teams and leaders is extensive. In his keynote, he

gives you the tools you can apply to achieve great success in your

own personal and working environment. You’ll feel empowered by Humphrey’s simple tips and tools to help you achieve success in even the toughest environments. He’ll give you new ideas from a lateral perspective to apply now – and make sure your team performs to its max.

Winning teams in the news Humphrey works exclusively helping individuals perform at high levels. He develops winning teams and leaders for many professional organisations.

He’s worked with Chelsea Football Club, the Virgin F1 racing team and the JCB land speed record team, who set a diesel-powered land speed record in the uSA.

read more about it Global Challenge, a study of leadership and team-building during the arduous BT Global Challenge, co-written by Humphrey, has sold over 35,000 copies. He has also written The Little Book of Winning, a punchy account of his winning ideas, and The Little Book of Inspiration with two Olympic athletes.

Make a huge difference to your team Enjoy Humphrey Walters’s account of life under pressure in this dynamic keynote speech on Saturday 14 April from 11:30-12:15. Build your own store of survival tips to lean on when the going gets tough. Be a winner and rise to the top.


We’ve squeezed all the magic of previous Conventions into two days instead of three, giving you more for your money. Fill every moment with something inspirational, something fun or something useful – these two days will impact hugely on your fitness career. We’re breaking records You can expect a record-breaking retail village this year, featuring some of the biggest names in fitness. A massive retail expo means endless promotions and offers for you to enjoy: we challenge you to visit every inch of the village and explore the possibilities in full.

We’re introducing new programmes Les Mills introduces its new fitness phenomenon CXWORX to Convention 2012. If you think you can handle this seriously challenging core workout, check

out the masterclass with the dynamic LMI uK trainer team on Saturday. Be warned, though – this is no ordinary workout. At the other end of the workout spectrum, we introduce the innovative new programme to get kids everywhere moving – KidzMove. With popular dance techniques, hula hooping and even circus tricks, it’s a must for all kids’ instructors – and the big kids among us. We’re also bringing for the first time Ultimate Fighting Fitness – MMA for fitness professionals workshops to Convention. Competition for clients in mixed martial arts training is fierce right now – beat your rivals to the punch with a little help from FitPro.

We’re tackling the business end of fitness Grab a breather from the physical sessions and take advantage of the greater range of business and management sessions

on offer at Convention 2012. Learn how to convert potential customers into actual customers, create a high-end boot camp business, increase your communication skills, retain your clients and raise your media profile – and that’s just for starters.You can also have your say at the Future of fitness round table. Join Geoff Bagshaw, Greg Sellar, Jayne Nicholls and John Shehan to discuss the emergence of the ‘hybrid instructor’ and ensure your place at the forefront of industry change.

We’ve made Friday night party night The much-anticipated Convention party – this year’s theme is Glitz and Glam – takes place on Friday this year. Featuring a live band plus a blackjack and roulette table with prizes throughout the night, we’re even offering you selected complimentary drinks from 21:30-22:30.

CONVENTION 2012

this year’s convention is bigger and better than ever – all loaded into two action-packed days.


CON V EN TIO N 20 12WhaT ,S NEW aT

CONVENTION 2012


CON V EN TIO N 20 12

“Convention is a great place to network,” says Sarah Boyd, studio and events manager for Preston Fitness First and a FitPro assessor. “Last year, I caught up with people I hadn’t seen in a long time. It’s also really useful for getting introduced to new people. The first time I went to Convention, it helped me put my face in the right places. It’s how I became a FitPro assessor.

“Yoga, Pilates and BODYBALANCE are my interests. I went to Jayne Nicholls’s Freestyle Fitness Yoga seminar and booked a course with her as a result of that.

“At the 2011 Convention, registration had moved and, with the retail village, it created a central meeting point. Quite a few sessions focused on PTs, which I didn’t mind because the PT lectures were a useful way to keep myself

knowledgeable about what’s happening in the industry.

“I hadn’t done ViPR before Convention but I did the Peter Twist session and loved it. I’m trying to persuade my manager to buy some new kit at the moment!

“For me, the Stott Pilates lecture was the most useful. Chatting with trainers after the session really allowed me to understand where they’re coming from and broadened my knowledge.”

Chatting with trainers allowed me to understand where they’re coming from and broadened my knowledge

“Convention last year was a great opportunity to get together with all the people from my club, meet new people in the industry and pick up some great ideas,” says Chelsey Shanahan, general exercise manager at Virgin Active, Clapham and Regents Park branches, who attended Convention for the first time in 2011.

“Jay Blahnik’s opening ceremony was amazing. He gave us all wristbands and I loved the speech so much that I’m still wearing it months later. I also went to his seminar on flexibility, which was useful. Since then, I’ve found I have more information to give clients after group X classes about stretching: my knowledge has really increased.

“Carl McCartney’s seminar on group X in clubs and how to make timetables more successful was very helpful – I’ve been using some of the information recently here at Virgin. I also enjoyed the Les Mills sessions – the masterclasses were inspirational.

“I’m lucky to go with Virgin Active but I would still definitely go under my own steam: it’s great value. At this year’s event, I’m going to push myself to stay away from familiar events and go to as many different things as possible.”

The opening ceremony was amazing

Going to Convention broadened my knowledge – and I caught up with old friends

The Les Mills masterclasses

were inspirational

CONVENTION 2012


Sarah Boyd

Chelsey Shanahan

Sponsor profilesLES MILLS: For a fitter planetHere at Les Mills we have a really big mission – to make the planet a fitter and healthier place. It's this passion that led us to create 10 of the world's most popular group fitness programmes, including BODYPuMP, BODYCOMBAT and RPM.Millions of participants every week now build their fitness in a Les Mills class. Around the world, 90,000 certified instructors give their all to inspire every one of those class members, taking them to places they could never go alone.

If you're looking for world-class training, professional development opportunities and the chance to inspire participants and change lives, we should talk. Les Mills programmes and services are now available directly to you through Les Mills uK, East London. To find out how you can become a part of the global community that is the Les Mills tribe, please contact [email protected]

Escape FitnessAs the innovative leader in the health and fitness industry, Escape Fitness is dedicated to providing solutions that put the fun back into functional training. We believe that to differentiate yourself from the competition, you need to 'Move It' to a whole new level. We offer a complete solution that is tailored to your needs and guarantees your business stays current in this constantly changing environment. Whether you’re a club owner or a PT, we want to help.

It’s all about being one step ahead of the competition, so this week we've got some amazing sessions hosted by some of the industry's biggest innovators: John Hardy (Hyperwear and Steel Bells), Pete Holman (TRX Rip Trainer), Cassidy Phillips (SMRT Core Technology from Trigger Point), Tommy Matthews (our resident Bulgarian bag expert), and last but by no means least, Steve Barrett (THE Reebok master trainer). Join us for this fantastic star-studded line-up!

Net Profits ExplosionNet Profits Explosion (NPE) is a recognised world leader in helping coaches master the 'business' of fitness. Founded in 2006 by Sean Greeley and Eric Ruth, NPE has been listed twice on the Inc 500 list: ranked No. 131 of the fastest growing uS privately owned corporations, and No. 16 in the marketing and advertising sector. NPE is best known for helping its clients generate more than $43.8 million in documented revenues using their proprietary fitness business systems.

Whether you’re a coach with an existing business who needs to master marketing, sales and finance OR you’re looking to make the leap to facility ownership, stop by the NPE booth to receive a FREE magazine and DVD profiling 13 case studies of fitness business success. Learn the proven systems you need to transform your fitness PASSION into fitness PROFITS. www.fitnessprofitpath.com

Physical CompanyPhysical Company specialises in providing forward-thinking fitness equipment to fitness professionals and commercial fitness facilities across the uK and Europe. We are the proud exclusive distributors of the BOSu product range, The Human Trainer Suspension Gym, the freeFORM Board, and much more.

We work very closely with GRAVITY uK providing world-class GRAVITY programming on Total Gym incline bodyweight trainers. We also work with the industry’s leading group fitness instructors to develop outstanding group exercise solutions which invigorate members and clients. We couple our equipment offering with education. As a SkillsActive training provider we offer a broad range of REPs-accredited training courses suitable for freelance PTs, gym instructors and group fitness instructors. Our training courses are run from our in-house training studio; alternatively we bring the training to you. For details on the latest group exercise solutions, commercial fitness equipment and training, contact us on 01494 769 222 or visit www.physicalcompany.co.uk

Indo-Row: The perfect calorie burnIndo-Row® is a one-of-a-kind rowing workout that truly changes the way you think about group exercise. Working in teams, partners and as one crew, get world-class coaching and a transforming, total-body workout that leaves you begging for more. Plus, you'll finish with a team race that will leave you breathless!

Easy to learn, Indo-Row is perfect for group exercise instructors and personal trainers. No experience is necessary. Step into the 'pain cave' and take the two-minute Indo-Row challenge that will test the limits of even the fittest competitors. Stop by the Indo-Row booth on Friday or Saturday and row the best distance you can in two minutes. The top three men and women will then compete in the finals all together for the chance to win a £100 John Lewis gift certificate! www.indorow.com

Power PlateExperience the power of integration, as Power Plate and ViPR join forces at FitPro Convention 2012. These two fitness innovators will be inspiring you to help your clients get results, with:

• The latest Movement Preparation system, combining Power Plate and ViPR

• Guest lecturers from PTA Global, using 3D motion to explain how Acceleration Training works to challenge the body within its functional bubble

• Sessions from the Fit For Sport and Weight Loss programmes from Power Plate and ViPR

• A showcase presentation of the new Metabolic Mommy programme, from postnatal fitness expert Jenny Burrell

Discover all this and more by visiting www.fitpro.com/convention to register for our Power Plate sessions that will be held in the Hebs Building, Loughborough campus.

CONVENTION 2012


the ultimate fitness weekend.the ultimate member benefit.


create your ultimate fitness weekend –

select your sessions and make your booking today:

CONVENTION 2012

BooKing, Pricing AnD SeSSion SeLection

FITPRO CONVENTION 2012

*Please rank your choices from 1-4 for each time slot (1 being your first choice and 4 your last). If you don’t list any preferences, you’ll be randomly allocated to a session with available spaces.

Save time and money by booking online at

www.fitpro.com/conventionNon-members MUST book online.

FitPro conVention 2012 PriceS(All prices include VAT)

First 200 tickets Next 400 tickets Regular price1 day 2 days 1 day 2 days 1 day 2 days

Members – online £150.00 £220.00 £180.00 £242.00 £198.00 £259.00

Members – by post £175.00 £240.40 £200.00 £259.00 £217.00 £276.00

Non-members (online only) £200.00 £265.00 £225.00 £286.00 £244.00 £301.00

Group booking discounts available; please contact Bus Dev on +44 (0)20 8586 8636.

AccoMMoDAtionOn-site student accommodation is available. All enquiries for accommodation should be made directly through Loughborough University. Please call +44 (0)1509 228 128 or email [email protected]

Please quote FitPro at time of booking.

How to book

(i) Online

1. Read the presenters’ profiles and session descriptions in this brochure or view them online at www.fitpro.com/convention – simply follow the instructions to book.

2. Have your membership number and payment card ready (non-members, please register first).

3. Select all your sessions online to secure your first choices.

4. You’ll receive confirmation of your booking and payment online. Your session tickets will be waiting in your delegate pack when you arrive at the FitPro Convention on-site registration area.

(ii) Post

Please note that if you’re not already a member of FitPro you’ll need to book online.

1. Read the presenters’ profiles and session descriptions online.

2. On the booking form, clearly indicate how many days you’re attending.

3. Select four choices for each time slot on the days you’ll be there.*

4. Complete your personal and payment details.

5. Return your completed booking form, fees and payment (part A and B) along with your session selections and signed release agreement (parts C and D).

6. We’ll post confirmation of your booking and payment. Your session tickets will be waiting in your delegate pack when you arrive at the FitPro Convention on-site registration area.

Booking information

We won’t be able to process any bookings or session choices without all the required information, meaning you could miss out on your first-choice sessions.

Postal bookings will only be accepted from FitPro members.

We’ll do our utmost to give you your first choice wherever possible. However, due to demand, you may be allocated your next available choice.

If you have any booking questions, please call us on +44 (0)20 8586 8635.

CONVENTION 2012


*PART A: PERSONAL INFORMATION

FITPRO MEMBERSHIP NO: POSTCODE:

EMAIL: COUNTRY:

SURNAME: TELEPHONE:

FORENAME(S): MOBILE:

ADDRESS: We’d like to email you updates and interesting news and product information relevant to your development as a fitness professional – please let us know if you would not like us to keep in touch.

I do NOT wish to receive eComms, eNews or eProduct information.

GROUP AND CORPORATE BOOKINGS To book groups of five or more call Bus Dev on +44 (0)20 8586 8636 or email [email protected]

ACCOMMODATION On-site student accommodation is available. All enquiries for accommodation should be made directly through Loughborough University. Please call 01509 228 128 or email [email protected]

Please quote FitPro at time of booking.

BooKing ForM


PART B: FEES AND PAYMENT

I am a member of FitPro attending FitPro Convention 2012

Days I will be attending (tick all that apply):

Friday Convention

Saturday Convention

Total Convention price

£

I wish to pay by:

AMEX Cheque Postal order Visa Mastercard Maestro

Card no:

Valid from:

Expiry date: Issue no:

Security code: (last 3 digits on reverse of card/4 for AMEX)

Name on card:

Signature:

Please make all cheques payable to Fitness Professionals Ltd.

Address: Fitness Professionals,107-113 London Road, London, England E13 0DA

CONVENTION 2012


SeSSion SeLection

PART D: RELEASE AGREEMENT FitPro Convention 2012 contains both practical and theoretical components designed for fitness instructors, professionals and leaders who are experienced and physically fit.

THIS DOCUMENT IS A RELEASE OF CLAIMS. BY SIGNING IT YOU ACKNOWLEDGE THE FOLLOWING:1. You willingly participate in the event at your own risk.

2. You have no physical restrictions, disabilities or any predispositions to sickness or injury that may be aggravated or adversely affected as a result of your participation.

3. You take full responsibility for any injury, loss or damage to your person/property that may arise directly or indirectly from your participation in the event.

4. You will not seek to penalise, prosecute or claim compensation from the organisers, sponsors, presenters or participants of the event for any injury, loss or damage.

FITNESS PROFESSIONALS AND ITS SPONSORS OR AGENTS MAY RECORD PART OR ALL OF THE EVENT AND IT IS POSSIBLE THAT YOU WILL BE FILMED OR PHOTOGRAPHED. BY SIGNING THE ABOVE RELEASE FORM YOU ACKNOWLEDGE THAT:

1. Fitness Professionals, its sponsors or agents may film, photograph or record you during the event.

2. Fitness Professionals retains the right to use any such film, photographs or recordings for promotional purposes.Please complete the following details, sign your consent and return this form along with your booking.

I have read and understood the information above. I understand that I will be permitted to participate in the event by agreeing to all the above.

Signature: Date:

Day Time 1st choice 2nd choice 3rd choice 4th choice

Code Session name Code Session name Code Session name Code Session name

FRI 08:00-09:00 101 Bulgarian bag conditioning 102 Step satisfaction 105 The Orbit 40 104 BODYMOVE dance party

Day Time 1st choice 2nd choice 3rd choice 4th choice


FRI 08:30-09:30

10:00-11:30

12:00-12:45

13:05-14:05

14:35-16:05

16:35-17:50

18:05-19:05


SAT 08:00-09:00

09:30-11:00

11:30-12:15

12:35-13:35

14:05-15:35

16:05-17:20

17:35-18:35

PART C: SELECTION Example


CONVENTION 2012


Sponsor profiles

ZUMBA FITNESS. MOVING THE WORLD TO A NEW BEAT.Are you ready to party yourself into shape? That’s exactly what the Zumba Fitness® programme is all about. It’s an exhilarating, effective, easy-to-follow, Latin-inspired, calorie-burning, dance-fitness party that’s moving millions of people toward joy and health.

Zumba Fitness is the only Latin-inspired, dance-fitness programme that blends red-hot international music, created by Grammy award-winning producers, and contagious steps to form a fitness party that is downright addictive.

Since its inception in 2001, the Zumba programme has grown to become the world's largest – and most successful – dance-fitness programme with more than 12 million people of all shapes, sizes and ages taking weekly Zumba classes in over 110,000 locations across more than 125 countries. www.zumba.com

PremierJoin us and reach a new level of personal training.Innovation and leadership comes naturally at Premier; it’s part of our heritage and what helps us to empower our students to realise their full potential. We challenge ourselves to continually raise standards and create courses that keep our students at the forefront of the health and fitness industry.

Take your training to the next level with our Level 4 Exercise for Specialist Populations Diploma. All of our qualifications are certificated through Active IQ and are fully recognised by employers and the Register of Exercise Professionals (REPs). If you would like to find out how we could help you launch your career in health and fitness, and about the latest in continual professional development courses, call one of our career advisers today on 0845 1 90 90 90 or email [email protected] Visit www.premierglobal.co.uk

Lifetime TrainingAs one of the fitness industry’s leading training companies Lifetime stands out in front with exceptional tutors, learning materials and student support.As qualified exercise professionals, Lifetime can offer you a wide range of CPDs to help you grow and develop your business, skills and knowledge. Our current range includes: Group Studio Cycling, Group Training and Circuits, Functional Resistance and Sports Specific Training, Speed Training, Advanced Biomechanics Trainer, Adapting Exercise for Older Clients, Making a Success of your PT Business, Adapting Exercise for Ante and Post Natal Clients

and Sports and Performance Nutrition with many more to be launched in 2012. See us at FitPro Convention to find out more or visit www.lifetimetraining.co.uk or call us on 0870 120 1207.

Technogym – the complete personal training solution, will be showcased at FitPro Convention 2012.Technogym provides innovative functional equipment, training and programming, full design and layout services and marketing materials. Also, in partnership with ‘Your Personal Training’, Technogym are able to offer full business consultancy to develop and support your business.

Innovative products including Kinesis One, Kinesis Stations and Arke will be featured within the retail village as well as in seminars and workshops. Speakers include personal trainer Charlotte Ord, owner of Phoenix Pro Fitness and described by industry leaders as “The future face of fitness in the uK”. DISCOVER INNOVATIVE TOOLS OF THE FuTuRE ON STAND 38-45 AND BOOK ONLINE FOR OuR RANGE OF SESSIONS.www.technogym.com / 01344 300236 / [email protected]

Virgin Active − Group Ex Factor!Do you have a fantastic group exercise idea? If the answer is yes, then good news ... Virgin Active, the leading innovators in group exercise, are on the hunt for talented people with seriously cool ideas.

If you think you may be sitting on the next big group exercise idea, then come along to our Group Ex Factor at FitPro Convention – it’s your opportunity to potentially become part of Virgin Active's group exercise programme!

Participants will get a 10-minute slot to demonstrate their idea to a panel of industry experts. The best idea will be trialled at selected Virgin Active clubs − with the creator paid to train up a small group of instructors for the trial. If the trial is a success ... then the sky's the limit!

How you present is up to you − yourself, with a team, with or without equipment − it's entirely up to you. All you'll need is you, your idea, your music and the ability to blow the panel away!

Book now to enter at www.fitpro.com/convention or for any questions please contact Gillian Reeves on [email protected]

CONVENTION 2012


T R A I N I N G I N T E R N AT I O N A L

Registration starts at 07:00

FITPRO CONVENTION 2012 EVENTS TIMETABLE FRIDAY 13 APRIL

08:30-09:30

09:30-10:00 Break w

ith show d

emonstrations in E

xpo

10:00-11:30

11:30-12:00 Lunch with show

dem

onstrations in Exp

o

12:00-12:45

12:45-13:05 Break w

ith show d

emonstrations in E

xpo

13:05-14:05

102Vanessa VassalloStep satisfactionWS

114Greg Sellar and Brian CochraneAdvanced bodyweight conditioningMC

106Zumba Fitness party ‘Feel the Music’ experience partyMC

103ViPR™ training teamViPRMC

115Helen Carpenter WatersBurlesque fitness fusionWS

126John Shehan, Greg Sellar and Michael SteelLive and loud on the step 2012MC

104Misti TripoliBodyGROOVE dance partyMC

100Zumba Toning®

Zumba training teamMC

127ViPR training teamViPRMC

105Nikki ChrysostomouThe Orbit™ 40MC

192Lisa CuertonK.I.S.S on your bike WS

128Claudio MelamedAerobic dance 2012MC

173EscapeJohn HardyFunctional training circuits WS

172EscapePete HolmanTRX® advanced concepts in foundational movements

129Jayne NichollsFreestyle Fitness YogaMC

180Physical CompanyKelly Edwards and Sue WilkieFreedom to moveWS

181Total Gym®

Michael SteelGRAVITY HIIT WS

131Rodney Corni3D-ME: Creating movement experiences you and your clients will loveL/WS

186Movement preparation with ViPR and Power Plate®

Power Plate team and ViPR team WS

187Power Plate for the postnatal clientJenny BurrellWS

132Michol DalcourtEX. PHYS. Research update: The physiology of elite performance: An analysis of speedL

194 LMI trainer teamRPM®

116Stacey Lei KrausswillPower and grace®: Move with integrityWS

135Annette Lang Understanding the concept of tightL/WS

101Tommy MatthewsBulgarian bag conditioning sessionWS

111John HardyKinetic chain assessment in 2012!WS

136Paul MortMonster band boot camp for rapid fat loss in large groupsWS

107Bill SonnemakerAn integrated approach to metabolic trainingL/WS

112ViPR training teamViPR reconditioning: Low back painWS

133Robert CappuccioTaking it from the topL

108Adam WolfBridging the gap series: Blending traditional exercise with functional movement patternsL

118Scott HopsonPTA Global: complex made simple L

134PremierRichard ScrivenerYou're eating lots but still starving inside: The real reason you can't lose fat L

110Anthony CareyBalance training and reactive: Believe the hypeWS

122PremierBen MacDonaldUnderground physical trainingWS

130Claire DarlingtonTeenage alternative PE programmeWS

109Carl McCartneyFrom small to large: Make the transition from PT to group X and build your client baseL

179Cassidy PhillipsPre-gen: Functional fascia – Movement prep with a purposeL

174Cassidy PhillipsEscape: Trigger point – The ultimate six, Functional fascia for better biomechanicsWS

196Phil NoursePower Plate and high performance – applicationL/PT

120Sherri McMillanAchieving excellence as a groupfitness instructorL

137Manuel VelazquezAqua hip and funk MC12:30-13:30

182Physical CompanyGeorge AndersonThe human trainer WS

198Sharon JonesThe roots to grow and the wings to fly – the DNA of successful PT L/PT

121Pete CohenWinning at weight lossL

188Power Plate and ViPR Programme series – SportPower Plate team and ViPR team WS

125Grant Powles Technogym - Arke: Ultimate core training – delivering results PT

117KidzMoveThe Sportacus Club

171Steph ToogoodTotal H20 core solutionsWS14:00-15:00

178Steph ToogoodEzeetoneWS

1Charlotte Ord Technogym: PT tools of the future to attract, engage and motivate clients (Kinesis and Arke)

113Charlotte OrdTechnogym: Capitalising on small group training – personalised training in a new economyPT

197Phil Nourse Power Plate and high performance – application

124

FitPro conVention

oPening cHALLenge!

CONVENTION 2012



FITPRO CONVENTION 2012 EVENTS TIMETABLE FRIDAY 13 APRIL (continued)

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16:35-17:50

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139Lisa WheelerBarre burnMC

150Fighting Fitness trainer teamUltimate Fighting Fitness: MMA for fitness professionalsWS

166Jay BlahnikShockwave circuitWS

140Joelle MenardAeroBobuttWS

151John ShehanAerobic challengeMC

163Claudio MelamedStep fusionMC

141Michael SteelRadical resultsMC

152Manuel VelazqueziAY CARAMBA! WS

164Helen Carpenter WatersSwing fit aerobicsWS

142Sherri McMillanMind/body stretchWS

154Delvin ClarkeVibe cycle: Rhythm and music theatre scene 2: Feel the vibeMC

165Lisa Wheeler and Geoff BagshawWhipped!MC

138Douglas BrooksSports drills I: Balance and coreWS

153Ann-See YeohIntro to meditationWS

191Rachel HolmesFunctional fitness PilatesWS

144Chuck WolfRegress before progress: Strategies for post-rehabilitation programme designL/WS

149Peter TwistMaximise results in minimal timeWS

162Lenny ParracinoAssessment for the trunk for the movement specialistWS

145Jenny Burrell From ViPR to vibration: 21st century postnatal programmingL

156Anthony CareyThe iliopsosa: A look at the functional anatomy of this miracle muscleL

167Martin HainesSo you think you can squat?WS

148Ian O’DwyerCorrective exercise in three dimensionsWS

157Michol DalcourtWhat every trainer should know about fascia ... part 2L

170ViPR training teamViPR strengthWS

147Nic JarvisManaging large groups of PTs to hit their income targetsL

159Bill SonnemakerWhere perception meets reality:An integrated approach to bodyweight trainingL/WS

168Robert Cappuccio and Ilene BergelsonMastering the art of influence through storytellingL

146John BerardiThe nutrition and supplement solution:Getting even your toughest clients to follow the rulesL

161Scott HopsonTools of the tradeWS

169John BerardiIntermittent fasting: Science or fiction?L

143Jane ChineryYoung yogaWS

158Lesley AitkenHow to build your referral systemL

177EscapeSteve BarretReebok EasyTone Step trainingWS

175EscapePete HolmanTRX Rip™ training: FoundationsWS

155KidzMoveStryke Force WS

185Physical CompanyKelly Edwards,George Anderson, Padraig Clyne and Sue WilkieWinner takes it all!WS

183Physical CompanyGreg SellarBOSU elevationWS

160Jenny Joliffe Be cool in the water L

3Tom LeithTechnogym - Arke: Integrating functional training into group exercises classes

189Power Plate in 3-D – Movement + Force – ACCELERATED! PTA Global team WS

176EscapeTommy MatthewsBulgarian bag conditioning sessionWS

199Janet ThomsonWeight loss in mindL/PT

195LMI trainer teamRPM

184Total GymKelly Edwards and Padraig Clyne GRAVITY2 WS

193Jon LipseyRaising your media profileL

190Power Plate and ViPR programme series – Weight loss Power Plate team and ViPR team WS

5Virgin ActiveVirgin Active group ex factorGF

6Charlotte OrdTechnogym: my approach to a successful PT business

2Grant PowlesTechnogym - Arke: Functional training for sport PT

CONVENTION 2012



FITPRO CONVENTION 2012 EVENTS TIMETABLE SATURDAY 14 APRIL

08:00-09:00

09:00-09:30 Break w

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09:30-11:00

11:00-11:30 Lunch with show

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11:30-12:15

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201Misti TripoliRecreate your workout - groove it!MC

212Jay BlahnikBOSU multiplicityWS

234Greg Sellar and Jayne NichollsHIIT interval trainingMC

203John ShehanEasy stepMC

215Geoff BagshawG.I. Geoff’s NAKED boot camp WS

235Vanessa VassalloWhirlpool MC

204Joelle MenardExtreme cardiac rhythmsMC

216Claudio MelamedLatinisimoMC

237Carl McCartneyTake the world from outside, insideMC

205Ann-See YeohYoga for powerMC

218Delvin ClarkeVibe cycle: Rhythm and music theatre scene 2: Don't just ride MC

260Jay BlahnikFull body flexibility - yoga inspired stretchMC

202LMI trainer teamBODYATTACK®

MC

217Stacey Lei KrausswillPower infusionWS

233LMI trainer teamCXWORX13:00-13:35

302LMI trainer teamRPMMC

214LMI trainer teamBODYPUMP®

09:30-10:30

232ViPR training teamViPR movement preparationWS

200Ilene BergelsonCore for the sport of motherhoodWS

213Chuck WolfFlexibility highways in motionWS

239Anthony CareyWhat the hips lack … hurts the backWS

208Martin HainesRepetition, repetition, repetitionWS

220Mike Grice Postural correction: What's the point? WS

243Adam WolfFunctional integrated shoulder trainingWS

209Rodney CornHow to train the stressed-out client L/WS

290Cassidy PhillipsFoot and lower leg myofascial matrix – The hidden treasure of functional training and sports performance L

244Annette Lang Senior training for strength WS

211Adam WolfAn integrated approach to movement dysfunctionWS

314PTA Global: veteran trainersL

240Douglas BrooksBOSU crush itWS

207Ian O’DwyerMovement preparation … successfully appraising instantly!WS

221Lenny ParracinoAssessment for the hip complex for the movement specialist WS

241Robert CappuccioThe goal-setting myth: Why goal orientation may be harmful to your clients' success

210Lesley AitkenHow to convert potential customers into customersL

225John HardySpeed performance FASTER!WS

242John BerardiThe future of nutrition and body transformationL

206Claire DarlingtonWorking outdoors with new mumsMC

222Paul MortThe boot camp manifestoL

229LMI trainer teamBODYJAM®

11:30-12:30

238Jane ChineryStreet danceMC

284EscapeJohn HardyFunctional training circuitsWS

223John BerardiNutrition and supplements for injury recoveryL

230LMI trainer teamBODYVIVE®

11:30-12:30

286EscapeSteve BarretReebok EasyTone PT and small group trainingWS

291Physical CompanyGreg SellarfreeFORM WS

219KidzMoveThe Sportacus Club

305Jay Blahnik and Josh CrosbyIndo-Row: The perfect calorie burnMC/GF

293Physical CompanyKelly Edwards and Sue WilkieSMRT-CORE™ myofascial total body trainingWS

297Power Plate and ViPR 3-D ‘functional’ circuit challengePower Plate team and ViPR team WS

285EscapePete HolmanTRX body blastWS

299Power Plate and ViPR Programme series – SportPower Plate team and ViPR team WS

22608:30-09:30Jenny JolliffeWaterWorks: The new release MC

292Total Gym Michael SteelGRAVITY PT profit and functional fun 2WS

310TechnogymTechnogym: Understand your members’ aspira-tions to drive profitability PT

308Technogym: Interactive coaching – solutions to engage and attract your customersPT

298Metabolic Mommy™ with Power PlateJenny Burrell and Power Plate team WS

306Mark Durnford, Lifetime Health and FitnessThe forgotten client: the one you already have!L/PT

307Janet ThomsonWeight loss in mindL/PT

309Charlotte OrdTechnogym: Charlotte Ord – My approach to a successful PT businessPT

227KeYnote SPeAKer

HUMPHreY WALterS

Building winning teams and leaders in a tough environment

L

CONVENTION 2012


313PTA GlobalLooking to get certified?

315PTA GlobalPTA Global for business operatorsL


FITPRO CONVENTION 2012 EVENTS TIMETABLE SATURDAY 14 APRIL (continued)

13:35-14:05 Break w

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14:05-15:35

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248Joelle MenardStep warriorMC

264Greg Sellar and Sonja MosesMetabolic melting potMC

275Jayne Nicholls, Geoff Bagshaw, John Shehan, Greg SellarFuture of fitness round tableL

249Lisa Wheeler and Geoff BagshawTabata challenge MC

304Zumba fitness party‘Feel the music’ experience partyMC

278Fighting Fitness trainer teamUltimate Fighting Fitness: MMA for fitness professionalsWS

251Lisa CuertonIndoor group cyclingMC

265Misti TripoliGroove your body calmWS

277LMI trainer teamBODYBALANCE®

250Nikki ChrysostomouThe Pilates arcWS

262LMI trainer teamBODYSTEP®

16:05-17:05

261Tommy MatthewsExtreme kettlebell trainingWS

247LMI trainer teamBODYCOMBAT®

14:05-15:05

303LMI trainer teamRPM16:05-17:05

279Peter TwistLong-term training solutionsL

245Douglas BrooksSports drills II: Strength and powerWS

276ViPR training teamViPR reconditioning: Knee painWS

280Ian O'Dwyer Changing the body instantly … really?WS

246Peter TwistEssentials of injury preventionWS

272Lenny ParracinoLearn to function … on the groundWS

283Stacey Lei KraussBarefoot running: The road less travelledWS

253Scott HopsonDeveloping leadership in three stepsL

267Rodney CornThe next wave in corrective exercise: RhythmL

281Sherri McMillanPeak personal trainingL

257Premier – Ben PrattMaximise your postural correction strategiesWS

268Annette Lang The low-down on the low backL/WS

289EscapeEscape Fitness master trainerSMRT-CORE: Myofascial total body training, core integration and functional stabilisation WS

258Bill SonnemakerUsing an integrated approach to programme designWS

270John Berardi How trainers can do science:Experimentation, assessment and measurement in the real worldL

293Physical CompanyMichael Steel, Kelly Edwards,George Anderson and Padraig Clyne Face off! WS

255Pete Cohen Winning at weight lossL

271Chuck WolfProgressions for linear and rotational performanceL/WS

263ViPR training teamViPR

256Ilene BergelsonTrainers be heard!L

273PremierSteve HarrisonUrban speed pumpMC

259Aqua Zumba pool partyWS

269Nic JarvisDelivering weight-loss results on a large scale L

287EscapePete Holman TRX Rip training: Sports performance and metabolic conditioning WS

266KidzMoveUnited States of Dance

294Physical CompanyGeorge AndersonThe human trainer WS

288EscapeTommy MatthewsBulgarian bag conditioning sessionWS

300Metabolic Mommy with ViPRJenny Burrell and Power Plate team WS

295Total GymMichael Steel and Padraig ClyneGRAVITY CXTWS

311Charlotte OrdTechnogym: Successful boot camps – motivate, inspire, coach GF

312Charlotte OrdTechnogym: PT tools of the future to attract, engage and motivate clients (Kinesis and Arke)MC

CONVENTION 2012


Sessions correct at time of printing. Schedule is subject to alteration. Please check the website for updates. www.fitpro.com/convention

301Movement preparation with ViPR and Power PlatePower Plate team and ViPR team WS

4TechnogymExercise is medicine – training for active ageing and GP referralWS

274Manuel VelazquezAqua body moves17:00-18:00MC

Les Mills’ new fitness phenomenon CXWORX pushes you to your limit: 30 minutes of gruelling core work that delivers real results. Try it for yourself – book your place on our CXWORX masterclass led by the LMI uK trainer team on Saturday 14 April from 13:00-13:35.

While most group fitness classes are dominated by women, CXWORX will

appeal to men who enjoy group PT sessions and want a workout that’s just that little bit more challenging. It’s truly motivational and empowers you with a results-driven workout. It’s hardcore – and you’ll feel and see the results.

Right now, it’s likely you have clients who want to:

• Tighten and tone• Improve functional strength• Assist injury prevention• Improve posture

That’s where CXWORX comes in.

The scientifically based class features both isolated and integrated exercises. Isolated exercises include traditional crunches, oblique twists, back extensions and bridges that isolate load in the individual muscles that make up our

core, while integrated exercises combine these muscles with upper- and lower-limb strength. Such exercises replicate the muscle recruitment patterns you see in activities such as walking and so provide you with the best type of functional strength.

The 30-minute format of CXWORX makes it an ideal express class and it’s perfectly suited to lunchtime slots or immediately after peak-time classes. If you haven’t already experienced CXWORX, we’re excited for you. We know you’re going to love it.

If you think you can handle it, come and try it for yourself. Book onto the CXWORX masterclass at FitPro Convention on Saturday 14 April from 13:00-13:35 and be part of the core revolution. It’s no ordinary workout.

Join the revolution in core training at our CXWORX masterclass

CONVENTION 2012


Encourage children everywhere to start moving with KidzMove.

See for yourself how KidzMove redefines children’s fitness – book yourself a place on our interactive session on Saturday 14 Apri from either 09:30-11:00 or 16:05-17:20. With its on-trend ideas and resources, KidzMove energises children through popular dance techniques, hula hooping and lots more – even circus tricks.

There’s a whole host of ideas to choose from, each aimed at a specific age group:

• LazyTown Sports Club is geared at children aged two to five and features characters from the hugely successful LazyTown TV show with creative, imaginative play.

• Move It! gets kids aged five to 11 on their feet and provides loads of ideas for family fitness activities.

KidzMove’s dynamic, engaging resources make class delivery easier, more educational and potentially more profitable for you.

If motivating kids to stay active and lead healthy lives – while having fun – puts a smile on your face, then this session is definitely for you. Book yourself a place on Saturday 14 April from either 09:30-11:00 or 16:05-17:20 at FitPro Convention.

Bring bags of enthusiasm and wear a huge grin – we’ll see you there!

PS – if you can’t make the session, then check out www.kidzmove.com for tons of resources, inspiration and fun for your children’s fitness classes!

Discover hot new ideas to get kids everywhere moving

CONVENTION 2012


CONVENTION 2012

“Only by being there and learning from the presenters and fellow fitness professionals can I really accelerate my learning,” says Beth Greenaway, a personal trainer and owner of Merlin Solutions who has attended all but one of FitPro’s Conventions since 1996. “This is not a convention for those who just want to have a fun-filled weekend away, but a serious event for those who are prepared to invest in themselves and their business.

“FitPro Convention is honestly the premier event for trainers in the uK. Where else do you get to learn from so many top international presenters in one place, such as Jay Blahnik and Michol Dalcourt? You can’t fail to leave feeling inspired and motivated.

“I don’t see attending Convention as an expense but as an investment, which

helps me on the road to personal success. Those who attend give themselves the best opportunity to stand out from the crowd. At Convention I get to ask questions of some of the greatest minds in our industry and to take my knowledge and understanding to a new level.

“Only by exposing myself to this kind of ground-breaking information can I continue to evolve and make sure I’m living up to my desire to be a high-quality trainer who gets results.

“I love it when the Convention programme comes out; I spend a quiet evening trying to pack as much as possible into my schedule. For me, Convention represents the start of an exciting new year in my business, with the opportunity to stretch my mind and invest in my personal development.”

Convention is an investment that helps me on the road to success

At Convention I get to ask questions of some of the greatest minds in our industry

“If you look at the price for the weekend, for the people you get to see and the networking you can do, attending Convention is a no-brainer,” says self-employed personal trainer Ali West. “From

the knowledge you acquire, you can make your weekend pay for itself in no time. If you are a self-employed trainer, you can make some great contacts and, if you work in the health club environment, you can learn loads of new skills to progress your career.

“I like the lectures and workshops because I love educating myself on new ideas and ways to move forward in the industry. Also, you get to learn from the best trainers and presenters in the world of fitness.

“At Convention 2012, I’m looking forward to working with the team from FASTER health and fitness and also seeing presenters such as Michol Dalcourt, John Hardy, Adam Wolfe and Bobby Cappuccio.”

My weekend at Convention pays for itself in no time

At Convention you learn from the best trainers and presenters in the world of fitness


Beth Greenaway, PT

Ali West, PT

If you’re a personal trainer, it’s time to become business savvy. In order to set yourself apart from your competition, generate more business and keep clients coming back for more, you need to provide a level of service that goes beyond simply training your clients.

If you’re a business operator, it’s time to bring out the best in your PT staff and inspire them to be instrumental in the acquisition and retention of clients, and the marketing of your business – all aspects that contribute to a great member experience and, ultimately, the bottom line.

So join PTA Global at FitPro Convention for three inspirational seminars to give you the edge. A good place to start your own evolution is at FitPro Convention, where worldwide training provider PTA Global will hold three informative sessions for all levels of PT. Created by 25 world-class fitness leaders, PTA Global goes beyond the fundamentals of personal training to cover proven methodologies for success, including business acumen, nutritional concepts, functional anatomy and programme design models. And, once you’re a graduate of PTA Global, you’re forever part of our ongoing support network: the PTA Global community.

Discover powerful PT solutions to stay ahead of the curve


To book your place on one of the PTA Global sessions visit

“The trainer of the future has to be more concerned with behaviour and business because, if you don’t know how to create and cultivate relationships, then you won’t progress.”

Scott Hopson, co-founder of PTA Global

Want to get certified as a PT?

As a PT, you need to know how to market your services and run your business. Join the PTA Global team for PTA Global: Looking to Get Certified on Saturday 14 April at 11.30 and learn key business strategies, as well as how to write truly tailored programmes for your clients. If you want to take your career to the top, this is the place to start your journey.

Want to take your PT career to the next level?

Discover the most holistic and practical daily readiness observation system in the industry. Join the PTA Global team for PTA Global: Veteran Training on Saturday 14 April at 9:30 and gain a real insight into how to adjust your clients’ programmes according to their lifestyle, and physical, mental and emotional ability on any given day. use this information to manipulate their exercise programme and edge ahead of your competition.

Want to take your business up a gear?

Bring out the best in your staff – they can do more than simply train clients. They can be instrumental in PT sales, member experience and generating revenue. Join the PTA Global team for PTA Global: PTAG for Business Operators on Saturday 14 April at 12:35 to find out how PTA Global can give your staff the inspiration and skills to help get your business ahead.

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fitness . education . passion


13-14 April 2012Loughborough University

FitPro Convention 2012 Brochure

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Transcript of FitPro Convention 2012 Brochure