FITNESSHelp Yourself

CHARITYHelp Others

GAMINGHave Fun

FITNESS, CHARITY & GAMING ON THE BLOCKCHAIN

Run2Play LitePaper v2

AbstractRun2Play is gaming fitness by building the FITchain, a blockchain that records a user’s activity for life, locked behind a personal key they can only access. Our Platform uses RUNcoin, and proof-of-FITness, to reward users for their fitness activity, bringing the power back to the people when it comes to their data. We’ve created a user-friendly interface allowing fitness activity to be converted into an easy-to-use currency both within apps and the real world. Run2Play believes that with the democratization of currency through exercise, we could obtain a future where being fit could mean being fed. How far would you run to feed the world?

IntroductionRun2Play strives to develop the future in where gaming and fitness means automated charitable giving. We aspire to create a world where we have democratized the development of currency via fitness activity. Users’ fitness activity, as measured by their smartphones and wearables, will be converted into cryptocurrency called RUNcoin. Run2Play will bring people together, and encourage the use of fitness to drive social engagement both in-app, and in the real world. With a continuous focus on the opportunities that real world engagement brings to people, especially our youth, we are able to create new experiences for our users. We will also implement RunCoin within our platform to allow game developers to adopt our currency. This could benefit gamers who wouldn’t necessarily be getting the exercise they need without Run2Play. At the core of Run2Play is the ability to give back to those that entrust us with their fitness data. We will thereby be able to create the opportunity for those who are fit and active to be fed and happy, with a vision to emphasize this benefit within developing countries. Our plan is to create an inexpensive hardware product that will be distributed throughout the developing world at a very low cost. Using the revenue generated from our users in more economically developed countries, we’ll be able to push the product out to the developing world as a charitable system. All of this increases the use case for Run2Play and provides additional value to the currency itself. All currencies operate on one basis: for its value; the size of the currency’s use in the real world.

ProblemThe More Economically Developed World

Inactivity rates and obesity rates are increasing rapidly over time.

The CDC has reported that Childhood Obesity Rates have tripled in the US since the 1970's.

According to the CDC, one in five school-aged children (ages 6-19) has obesity in the US currently.

Eighty percent of American adults do not meet the government's national physical activity recommendations for aerobic activity and muscle strengthening

according to State of Obesity

44% of the world’s internet population is comprised of gamers. (Big Fish Games)

Even in a developed country, 41.2 Million people lived in food insecure households in the US last year according to the USDA’s Economic Research Service.

The Less Economically Developed World

According to the United Nations Development Programme, more than 3 billion people- nearly half of the world’s population- live on less than $2.50/day.

In reference to statistics provided by Worldwatch Institute, most of the world’s impoverished work in the agricultural sector. This also means they spend a significant amount of time performing physical activity. Agricultural work is the second largest source of employment worldwide, employing 34% of the world’s workforce.

Our PlatformRun2Play - The Security TokenThe Run2Play is a Security Token that will be non-voting shares equivalent to 80% equity of Run2Play Inc. This is the vehicle for traditional fundraising to continue to better and expand on the Run2Play Platform. There will be 500,000,000 Run2Play tokens and they will be ERC-20 compliant.

FITchain- The Fitness BlockchainFITchain anonymously stores a user’s fitness data to be used by any developer building on our platform, so that a user's athletic information is saved. This platform becomes the baseline for any developer looking to build a fitness game or fitness oriented app.

RUNcoin - The Fitness CurrencyThe RUNcoin app generates currency with our hybrid concept of proof-of-FITness. Run2Play’s proof-of-FITness in practice generates currency while you exercise and includes many other proofs in order to best audit the currency created. This includes proof-of-location, proof-of-performance, proof-of-stride, and more. It is created through the monitoring of biometric health data by our own hardware or through the accelerometer on the user’s phone.

Proof-of-FITnessProof-of-FITness connects many different proofs to achieve it’s goals. Some of these goals are required and some are used to accelerate the growth. We achieve these proofs by accessing the data received via the Apple Health Kit Workout and Health Kit Quantity Methods. Many of these are self explanatory, but we will explain them anyway.

REQUIRED Data points Location GPS coordinates of the user. Gyrometer DataDistance over timeAcceleration of the user

ADDITIONAL Data PointsProof-of-heart rate

Proof-of-performance (PoP) refers to a condition where two parties enter into an agreement and a third party judges whether the conditions of the agreement are met. We address this proof with the Challenge section of the RUNcoin app and within races

Run2Play AppThe Run2Play app acts as the entrance point for our users. Inside the app they are able to support charities and causes, monitor their fitness, pay with RUNcoin, challenge their friends and themselves, and cooperate in fun scavenger hunts and races thanks to brand engagements.

Earn Coin through ExerciseDonate to CausesChallenge Your FriendsCompete on HOTtrailsRace to HOTzones

MarketplaceIn the Merchant Marketplace, advertisers are able to interact with the community of runners. They can send sponsored “Support”, create sponsored runs (HOTtrails) leading to their businesses (HOTzones), and promote their product in a myriad of ways. Advertisers can target users by location, age range, athletic type, preferred form of exercise, gender, interests, etc. They can select a total USD cost, or total users reached when it comes to choosing how to create a campaign. This process can be managed or self serve. Advertisers pay in USD and we buy the RUNcoin from the user base.

Competition

SweatCoinNot currently built on the blockchain, sweatcoin operates as a virtual currency. They raised $10M in traditional VC.

BEATComing from a gym software development company in Germany, they raised over $40M in order to build their blockchain.

LYMPORaising $10M in early 2018, Lympo rewards users for going to the gym.

Q1 2018Website + Whitepaper

Hired Design & Marketing TeamAdvising Team & Started R&D

Technical Co-Founder + Blockchain Engineers

First Marketing Commercial releasedSponsored Coin Agenda Caribbean

Q3/Q4 2020RUNband V2RUNband+Run2Play V4

Q1/Q2 2020Developing world expansion

POS R&DPayment gateway partnerships

Trainer Coaching LaunchMerchant Platform Upgrade

Q4 2019Race SponsorshipsRun2Play Kids App V2RUNband V1 (Digital Meal Pals)Run2Play+ launch

Q3 2019Open Office in Hong Kong

Intensive Charity OutreachSecurity upgradesWorldwide Races

Scavenger hunt LaunchedCharacter editing added

Run2Play V3

Q2 2019Marketing/Sales team expansionDevelopment team expansionRun2Play Kids App

Q1 2019Team Expansion

Hire COO, CFO, CROHardware R&D begins

Admin panel for Umbrella AccountsRun2Play V2

Q4 2018

Q3 2018Run2Play Alpha

Market Research VideoAvatar Selection Designed

Achievements and Trophies DesignedInfluencer Marketing Campaign Begins

CrowdFund + KickStarter Launches

Q2 2018Run2Play App DesignedRFID manufacturer partnershipEngineering + Non-Profit PartnershipHired CTO + Team ExpansionRun2Play.com + WhitePaper V2Attended Consensus / BSIC / SD Crypto ConApp + FITchain DevelopmentInternal Interviews“What do you Run for?” CommercialMerchandise Store

First Race PartnershipSDK tracking implementationUA campaign testing beginsRun2Play Beta AppOpen San Diego HQRFID integration

Roadmap

About UsCore Team

https://www.linkedin.com/in/josephfargnoli/Founder, CEOJoseph Anthony

https://www.linkedin.com/in/mcsean/CTOSean McMillen

https://www.linkedin.com/in/renatrazumov/Blockchain Architect - Co-FounderRenat Razumov

www.linkedin.com/in/chelseyclime/Co-Founder - Chief Creative OfficerChelsey Clime

Vice President of the Kahina Pohaku CorporationHead of Video Advertising for Motive InteractiveVP of Business Development- App Monetization for AerservMandarin Chinese Linguist for the United States Air Force

Global Channel Sales Engineer - BDM16 Year Veteran and project executive - IBM

Social Spaces CEO - Room Mining

Account Manager, International Sales Privé Luxury RentalsCo-Founder- The Alchemical Theatre Laboratory CEO - Room Mining

About UsCore Team

https://www.linkedin.com/in/jaych0w/Full Stack Blockchain EngineerJay Chow

https://www.linkedin.com/in/phearnando/Head of DesignFernando Lewels

https://www.linkedin.com/in/howard-fung-b3b224b2/Blockchain EngineerHoward Fung

Lead Software Engineer at Cadence LabsLead Software Engineer at TradivSenior Web Developer at Katana

President of Orange Tub LLCWriter / Assistant Director El AmericanoTour Manager / Producer for Activision, Cartoon Network, Lee Jeans, etc

Software Engineer at IntuitBlockchain Engineer at CoretekSmart Contract DeveloperCEO - Room Mining

About UsKey Advisors

https://www.linkedin.com/in/anders-larsson/Key AdvisorAnders Larsson

http://linkedin.com/in/joakimholmer/Key AdvisorJoakim Holmer

https://www.linkedin.com/in/benkeiser/Key AdvisorBen Keiser

Anders has worked for two decades to create the emerging technologies of 2G, 3G, 4G, 5G and IOT in 10 different countries for Ericsson Group (NASDAQ: ERIC) and today the 7.8 billion mobile subscriptions exceed the world population. He has held various CTO roles and the role of Vice President for Mobile Broadband in Southeast Asia & Oceania with billions of dollars yearly sales responsibility. Anders is now dedicated to taking Crypto to same scale as telecom. At allcoinWiki, he has built the crypto master database and as ICO Advisor, Anders has been voted to Top 5 Blockchain Advisor in the world.

Joakim Holmer joined the Ericsson Group right after school and it was his passion for communication and travel that made Ericsson an easy choice. The initial years as mobile comms software engineer were followed by 15 years in various technical leadership positions around the world. Later Joakim has also worked with Software System Sales. With hunger to develop that included everything from Mobile App start-ups to RedHat, SAP and Cisco.

Co-Founder of the AVA foundation and Chief Risk Officer at Elutions. Ben’s career has focused on the intersection of law and technology in support of environmental sustainability. He got his start in distributed tech as part of an early industrial-scale Ethereum mining operation and has become a passionate advocate for its power to drive meaningful social change.

https://www.linkedin.com/in/cainesmith/Key AdvisorCaine Smith

https://www.linkedin.com/in/motive/Key AdvisorBrendan Smith

https://www.linkedin.com/in/michael-lira/Key AdvisorMichael Lira

https://www.linkedin.com/in/daniellandsman/Key AdvisorDaniel Landsman

Co-Founder of the AVA foundation and Founder of AirVu Media. With more than 12 years' experience in technology and user experience design, Caine has worked with some of the world's top brands delivering creative solutions to millions of users.

CEO of Motive Interactive, which Tune's Mobile App Tracking listed as the #3 Ranked Mobile Advertiser respectfully following Twitter and GoogleFounder/President Tech 22- At its pinnacle the properties owned by this firm were ranked as some of the most visited websites by Nielsen//NetRatings and today continue to be featured in many respected publications.

Michael is a Strategic Product Consultant who has worked with Fortune 500 companies, Startups and Agencies. Some of these include Fox, Disney, ABC, Deutsch, Saatchi & Saatchi, which has given him the opportunity to launch a wide range of products in Entertainment, Sports and Retail.

Daniel has unique experience being a key member of the revenue teams for multiple programmatic exchanges; he is a solution oriented technical salesperson having served as a leader in fast growth dynamic organizations within the technology, mobile, big data, data ops, and advertising. He is a seasoned professional with expertise developing comprehensive and successful go to market strategies by leading the development and execution of buy side teams in mobile, video, and other programmatic channels.

DisclaimerThis draft document is for informational and discussion purposes only, does not constitute a prospectus or offer document of any sort, and is not intended to constitute an offer of securities or a solicitation for investments in securities in any jurisdiction. The content of these slides is not a financial promotion and none of it should be considered an invitation or inducement to engage in any sort of investment activity. Some of the statements in this document and expressed in discussion with you may include forward-looking statements which reflect Run2Play’s current views with respect to execution roadmap, financial performance, business strategy and future plans, with respect to both Run2Play and the sectors and industries in which Run2Play now or may in future operate. All forward-looking statements concern matters that involve risks and uncertainties. Accordingly, there are or will be important factors that could cause Run2Play’s actual results to differ significantly from those indicated in these statements. Any forward-looking statements in in these slides and expressed in discussion with you reflect Run2Play’s current views with respect to future events and are subject to these and other risks, uncertainties and assumptions relating to Run2Play's operations, results of operations and growth strategy. These forward-looking statements are intended to be for discussion purposes only and reflect Run2Play’s current thinking, which is subject to change. No statement in this document or expressed in discussion with you is intended as a revenue or profit forecast and no such statement should be interpreted to mean that any holder of RUNcoin, vendor, user, or other Run2Play community member will benefit financially in any manner.

www.Run2Play.com

To request a technical Whitepaper, please email

our CEO at joseph@run2play.com