First Lessons as an Search Engine Optimizer
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Transcript of First Lessons as an Search Engine Optimizer
By Eyeflow Internet Marketing
Growing the equity of websites since 2001.
WWW.EYEFLOW.COM/BLOG
Address: 1013 E. Carson Street Pittsburgh, PA 15203Phone: (412) 253-0841
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First Lessons as a New SEO“What I’ve Learned in 5 months and 2 days
as an Internet Marketer”
• Google is updating constantly
• You could be ranking #1 for your ideal keywords one day and be lost in the crowd of searches the next
Lesson #1 Search Engine Optimization is complicated
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• Must have a good foundation for an effective SEO campaign
• You think you're ready for SEO? Not so fast …
• How are you title tags? What about your meta tags? Do you have your alt tags set up?
• Did you set a primary domain? Do all your pages link to other pages properly, or do you have broken links?
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Lesson #2 Websites are complicated
• Back links are important, so you should try and get as many links as you can to your website, right? - Wrong.
• There's such thing as too many links
• Should be focused on earning links from credible websites within your industry
• It should happen naturally and gradually, not overnight
Lesson #3 Links aren't any easier
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• Make sure your content is 100% original
• Don’t repost content from another site without using conical tags properly
• Only create content that people will actually want to read, discuss, and share
Lesson #4 Content is complicated too
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• Even with original content , strategically placed keywords, and back links from credible sources; you're not guaranteed to automatically be at the top
• The competiveness of your industry affects rankings as well
• Google is now considering more factors than ever before for rankings
• Solution? Work with an SEO expert that really knows what they're doing
Lessons Learned, So Why am I not #1?
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Thank you for your attention !
Eyeflow.com
1013 E. Carson St. Pittsburgh, PA 15203
412.253.0841 Facebook.com/eyeflow
Twitter.com/eyeflow