Finland, 4th part of portfolio - Advertising
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Transcript of Finland, 4th part of portfolio - Advertising
ADVERTISINGADVERTISINGGROUPGROUP
EYE - comeniusEYE - comenius
OUR PRODUCTOUR PRODUCTMAGNOBOARD MAGNOBOARD
and minigoodiesand minigoodies
PLANNING PLANNING
What sort of advertisement?What sort of advertisement?– Poster, radio advertisement, Poster, radio advertisement,
commercial etc?commercial etc?
We decided to make a We decided to make a commercialcommercial
-Short video of mundane -Short video of mundane situations with magnoboardsituations with magnoboard
MAKINGMAKING
Decided actorsDecided actors
StagingStaging
CostumesCostumes
Action!Action!
TO WHOM AND TO WHOM AND WHERE?WHERE?
Children and adultsChildren and adults
Web pages, Youtube, Web pages, Youtube, Facebook and fairFacebook and fair
MADE BY ADVERTISING MADE BY ADVERTISING TEAMTEAM
SirpaSirpa
IinaIina
IidaIida
MarkusMarkus