Final Project

LISA GURNEYGD252 | SPRING 2010LISA GURNEY

BRAND & PACKAGINGGOGO FROZEN YOGURT

LOGO DEVELOPMENT1 2

4 (FINAL) FACE VARIATIONS

3

GOGOGOG GO

GOGOO

gogo GOGOGOGO

GOOGOO

GOOGOO

GRANOLAGOGO

GOGOGRANOLAGOGO

GOGOGOGO

GOGOGOGO

COLOR PALLETE& PATTERN

GRANOLAGOGOa simple, delicious mix of rolled oats, nuts and honey

NET WT. 4 o z ( 113.3g)

ING

REDIEN

TS: CERTIFIED

OR

GA

NIC

RO

LLED O

ATS, A

LMO

ND

S, AN

D H

ON

EY

BEST B

EFO

RE

GRANOLAGOGOa delicious mix of rolled oats, nuts and honey

NET WT. 4 o z ( 113.3g)

ING

REDIEN

TS: CERTIFIED

OR

GA

NIC

RO

LLED O

ATS, A

LMO

ND

S, AN

D H

ON

EY

BEST B

EFO

RE

FIRST TRY LABELS ...THEY DIDN’T FIT.

LABEL V.1

LABEL V.2

INGREDIENTS: CERTIFIED OR GANIC

ROLLED OATS, A LMONDS, AND HO NEY

BEST BEFORE

GOGOORIGINAL TART

NET WT. 16 oz (4 53.5g)



BEST BEFORE

GOGONET WT. 16 oz (4 53.5g)

PISTACHIO



BEST BEFORE



ROLLED OATS, ALMONDS, AND HO NEY

BEST BEFORE


STRAWBERRY

CHOCOLATE


PINEAPPLE

BEST BEFORE GRANOLANET WT. 4 oz (113.3g)

GOGO 2ND TRY... AFTER LOTS OF MEASURING AND LOSING MY MIND TO FIGURE OUT THE ARC

FACES FOR THE LIDS

FINAL CUPS ...THEY FIT!

TO BE CONTINUED... GOGO LAND, AN ONLINE WORLD WHERE YOU CAN MAKE YOUR OWN GOGOITE.

ODD CARDSBRAND & PACKAGING

ODD CARDS

CARDS

LOGO DEVELOPMENT

CARDS

CARDS

CARDS

CARDS

CARDS

CARDS

CARDSCARDS

CARDS CARDS

1

2

3 (FINAL)MAIN V1

V2 (PATTERN)

ODD HOLIDAY RESEARCH

APRIL 4 TELL A LIE DAYNOVEMBER 2 DEVILED EGG DAYMARCH 17 SUBMARINE DAY

SKETCHED OUT DIFFERENT ITEMS, SCANNED IN AND COLORED IN ILLUSTRAOR

FINAL CARDS

THE DESIGN ON THE FRONT OF EACH CARD IS CONTINUED ON THE BACK WITH THE MAIN ODD CARD LOGO AT THE BOTTOM

FINAL PACKAGING

CARDS

CARDS

Set

of

12 O

DD

CA

RD

S™

Set of 12 O

DD

CA

RD

S™

ODDCARDS™ an array of odd holidays for allof your mailing communication

dreams!

FEATUREDHOLIDAYSINCLUDE

JAN 24 Compliment DayFEB 15 National Gumdrop Day

MAR 17 Submarine DayAPR 4 Tell a Lie Day

MAY 15 Chocolate Chip DayJUNE 6 National Yo-Yo Day

JULY 1 International Joke DayAUG 2 Ice Cream Sandwich Day

SEP 13 Fortune Cookie DayOCT 17 Wear Something Gaudy Day

NOV 2 Deviled Egg DayDEC 7 Cotton Candy Day

CARDS

CARDS

Set

of

12 O

DD

CA

RD

S™

Set of 12 O

DD

CA

RD

S™


dreams!








CARDS

CARDS

I WANTED TO KEEP THE LABEL A SIMPLE WRAP WITH A CLEAR CONTAINER- SO THE CARDS CAN SHOW THROUGH AND IT DOESN’T GET TOO BUSY

CARDS

CARDS

Set

of

12 O

DD

CA

RD

S™

Set of 12 O

DD

CA

RD

S™


dreams!








CARDS

CARDS

Set

of

12 O

DD

CA

RD

S™

Set of 12 O

DD

CA

RD

S™


dreams!








CARDS

CARDS

Final Project

Documents

Transcript of Final Project